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Retro Gaming Ads Blast – Part 34

September 1, 2025August 24, 2025carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1970s to the 1990s.

For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers, posters and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for information and images about electronic games and related products.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. North American Pac-Mania arcade flyer

Released in 1987, Pac-Mania became a big hit among critics, fans and casual arcade gamers which added a lot to the enduring popularity of the Pac-Man game franchise. As it featured a new game design with an oblique perspective and a more 3D feel, Pac-Mania was a very serious attempt on reinventing the Pac-Man formula. For the American market, Namco licensed the game to Atari which in turn came up with the above arcade flyer that had a pretty eye-catching front cover artwork showcasing the iconic Pac-Man jumping out from a maze with the line “I’m back,…and bouncing.” The arcade cabinet was also shown and a clear message about the 3D feature of the game was shown. The other side of the flyer showed screenshots and details that are worth reading. This arcade flyer still looks attractive and informative by today’s standards.

2. Japanese Missile Command arcade flyer

*Cocktail arcade tables were popular in Japan and Taito brought Missile Command with the format.*

Missile Command is a true arcade classic which I always enjoy replaying (read my retro review by clicking here). It was an instant hit in arcades in America and after Atari licensed the game to Sega and Taito for the arcades of Japan, it also achieved huge success there. Along the way, Taito released Missile Command with an cocktail arcade table format which is common in Japan. The arcade flyer Taito came up with had a very simplistic presentation of details, an image of the cocktail arcade table and one screenshot of the game. The Japanese arcade flyer clearly lacks excitement but at least it gave gamers and arcade operators a clear idea of what to expect with Missile Command.

3. Atari 2600 print ad

When the Atari 2600 was first launched in 1977, it was officially called the Atari Video Computer System (Atari VCS). The Atari company really aimed high to sell a lot of consoles to as many households as possible and they came up with a print ad like this one from 1978. While the Atari 2600 and its games were displayed, the image of a father, mother and daughter showed that the company not only targeted American families but also want to change home entertainment to be more interactive. This old ad is truly an inspired piece of work.

4. Kool-Aid Man video game print ad

*I never played the Kool-Aid Man video game.*

There was a time when Kool-Aid was such a popular drink, the character Kool-Aid Man debuted in 1974 after initially starting as the Pitcher Man. A short time later, merchandising featuring the character followed and in 1983 the official Kool-Aid Man video game was released on the Atari 2600 and the Intellivision. This particular print ad appeared in some comic books I read a very long time ago and it offered customers the opportunity to get the game free by sending 125 proof-of-purchase points to the company by mail. This old ad was visually striking and was a creative way to boost sales of the drink.

5. Spider-Man Atari 2600 game print ad

*Spider-Man and Green Goblin with the Atari 2600 and the TV.*

Even though the controls were rough and the game’s difficulty really went high with each new session, my friends and I still enjoyed playing the Spider-Man video game on Atari 2600 from Parker Brothers. Apart from the comic book-style print ads they came up with to promote the game, Parker Brothers went on to make this particular ad featuring Spider-Man and the Green Goblin with a TV set, the game and the Atari 2600 together all presented with a totally different art style. This is still a fun ad to look at.

6. Phoenix game print ad

After playing shooter-type games like Space Invaders and Centipede on the Atari 2600, my friends and I experienced something familiar yet fresh with Phoenix. Atari secured from Taito the rights to make the Atari 2600 port of the game, and they came up with a dark print ad that showcased the official painted art work, a portion of the video game’s box and the line “Arm Your Missiles…Charge Up Your Shields! Phoenix is coming!” Having played the game many times, those highlighted words really captured the essence of Phoenix gameplay.

7. Sunset Riders North American arcade flyer

Released in arcades in 1991, Sunset Riders was a critical and commercial hit raking in more success to Konami. For the American arcades, Konami came up with this print ad showing a creepy looking cowboy carrying a bag of money (related to the “strike it rich” line) with his donkey with him. The rear of the ad shows another photograph of 3 cowboys on their horses, the four screenshots and the creative text description. Too bad we don’t see flyers like this anymore.

8. Parker Brothers’ 6-game print ad

Quite arguably, Parker Brothers was the 2^nd most prominent publisher of video games on the Atari 2600 console next to Atari itself. Out of the six games presented in this old print ad, I only played Spider-Man and Super Cobra. Each game’s box had a unique art style and collectively they made this ad look exciting. Times were really different back in the 1980s.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco

Cloak & Dagger Is Fun And Challenging To Play On My Xbox Series X

August 27, 2025August 27, 2025carlocarrasco

Welcome back Xbox fans, geeks, retro gaming fans and other gamers!

If you are disappointed with modern console gaming and if you don’t like what the game makers are doing, retro gaming will restore the fun and help you forget about the disappointment.

When I was a very young boy, I saw Cloak & Dagger on home video. The movie – starring Henry Thomas and Dabney Coleman – was a thriller laced with Cold War elements, espionage and video gaming. In fact, the video game giant of the time – Atari – was involved in the movie production and their arcade game Cloak & Dagger appeared in the form of a fictional Atari 5200 game. Each time I saw the gameplay footage while watching the movie (read my retro review by clicking here), I was thrilled and always wanted to play it.

Finally, in 2024, I was able to play Cloak & Dagger on my Xbox Series X after purchasing the physical copy of Atari 50: The Anniversary Celebration. Since then, I’ve been replaying Cloak & Dagger a lot in the comfort home and it sure is challenging and fun.

To be clear, this is not a retro game review of Cloak & Dagger. Rather, it is a nostalgic close look at the Atari video game that happened to be featured in the 1984 movie which in turn was released on 4K Blu-ray in 2022. Combine that with the Atari 50 release also in 2022, the Cloak & Dagger game made a comeback in the retro gaming radars of many while also becoming available to play with on modern consoles and Windows PC.

Game design and gameplay

In the arcade game, you play Agent X (the 2D sprite colored green and wearing the hat) and you will encounter challenges from enemies (often robot guards which can fire shots at you), conveyor belts that can impact your movement and the possibility of the giant bomb exploding.

Developed by Atari for the arcade, Cloak & Dagger is a 2D multi-directional shooter in which you play Agent X (who appears wearing a hat, a mask and a coat) whose mission is to infiltrate the massive base of an enemy that goes very deep underground (33 levels/floors).

Each level the player enters require surviving obstacles and defeating (or avoiding) the enemies (robot guards are the most common opposition while the crawling eye occasionally appears) and then move to the other side of the level in order to get into another elevator to keep on descending. The ultimate goal is to reach the final level below to recover top secret plans from Dr. Boom (the main villain and the one responsible for stealing the said plans), destroy his underground bomb factory (which explains the existence of oversized bombs and many explosives on conveyor belts) and get out.

As registering high scores was the trend of video gaming back then, players will be rewarded with shooting at the enemies (example: robot guards are worth 50 points each when asleep or 200 points when awake, while the main villain Dr. Boom is worth 50,000 points) as well as interacting with in-game items such as the unarmed explosives (10 points when shot but worth 100 when collected), armed explosives (50 points each when destroyed) and mystery boxes (worth 200 to 1,800 points plus random effects on the player such as extra life, improved speed and even extra life). For every 30,000 points scored, the player will be granted an extra life. In many levels are gigantic bombs that players can ignite using the Fuse button for extra points.

*Between levels, you will see an animated Agent X during the short rides in the elevator.*

The game is very challenging because so much is going on around you. The robot guards will always fire shots at you while the conveyor belts often move items and explosives (both the armed and unarmed). You can ride a converyor belt to move around but make sure you do not touch the armed explosives (red containers) as they will kill you upon contact.

Other items players can collect are the extra boxes (resulting in extra life) and the secret maps (which partially reveal safe paths through each fourth level).

When it comes to the controls, Cloak & Dagger has a dual joystick (twin sticks) setup similar to Robotron 2084 and Smash T.V. (read my retrospective look at it by clicking here). One joystick allows players to move Agent X around while the other allows shooting projectiles (using Agent X’s weapon) at any direction. The fuse action (for igniting the oversized bombs in the enemy lair) is done by simply pressing a button. As I am playing this game on Xbox Series X, the game’s controls functioned well on the Xbox controller. Both precision and response of the game are sharp with the Xbox controller.

When it comes to the enjoyment and overall value of Cloak & Dagger, I can say that it is indeed more challenging and more chaotic when compared to the more notable twin stick games Robotron 2084 and Smash T.V. For one thing, each level has different layouts complete with obstacles or hazards plus enemies that will certainly challenge players. Many levels have conveyor belts moving unarmed explosives, armed explosives (which you must avoid touching because you will die upon direct contact) and items around which form obstacles when it comes to shooting robot guards on the other side (note: you can use the obstacles defensively when the robot guards fire at you).

From time to time, you will enter a somewhat sparse looking level like this which actually has mines hidden. The locations of the mines do get revealed in specific moments but only for a few seconds. That being said, it is always best to be able to collect maps that appear on conveyor belts.

Apart from the robot guards and the crawling eye, there are also forklifts which don’t attack you but their solid exterior will deflect any projectile you fire at them and send them back to your direction.

To be clear, you are not required to destroy all the robot guards (or the huge crawling eye enemies) in each level. You can simply try to avoid obstacles and enemies to make it to the next elevator to keep on descending although doing so means scoring much lesser points. Picking up items will add points and randomly alter your character’s capabilities (by picking up mystery boxes).

Adding pressure to you on each level is the giant bomb located in the middle which you can ignite using the fuse action. Once ignited, you only have a few seconds left to make it to the next elevator as the giant bomb will explode and spread fire throughout the whole level. Igniting the said thing will grant you a lot of points provided you survive and made it to the elevator going down.

*To be able to play the Cloak & Dagger arcade game on your console or on PC, purchase a copy of the Atari 50 collection.*

Cloak & Dagger is indeed a fun game but the opposition, the obstacles, time limit (indicated by the giant bomb) and chaotic turn of events make it more challenging than Midway’s two notable twin stick shooters. The game would have been more forgiving and more playable if only it did not have the one-hit-death embedded on it. Considering the challenges each level has and the many levels players have to go through, it would have made more sense to have Agent X have a life bar/health meter/shield and be able to absorb some enemy projectiles (before dying).

Of course, the game was never designed to be like that and the one-hit-death is also found in Robotron 2084 and Smash T.V. That being said, if you played Cloak & Dagger with a high level of success and completed everything without losing all your lives, then you would be a great achiever.

Pop culture significance

It has been reported that Cloak & Dagger – which was released as an arcade kit for machines that ran Robotron 2084, Joust, Defender and Stargate – did not have a big presence in the arcades in America. The 1984 movie dramatically increased public awareness of it.

When Cloak & Dagger was still in game development (created and led by Russell Dawe) under the title “Agent X”, Atari and certain movie producers became aware of each other’s projects and decided to work together. The deal made business sense as Atari could benefit from reaching a mainstream audience through the cinemas while the movie producers joined in the 1980s Hollywood trend of movies that featured powerful computers, software and artificial intelligence as seen in WarGames (1983), Superman III (1983), and The Terminator (1984).

Much to the credit of the filmmakers, the presence of the game actually added good value to the plot. The film’s concept of the Cloak & Dagger game becoming a very wanted object (plot device actually) resulting in chases, intense action scenes and suspense turned out to be very believable as well. It should be noted that director Richard Franklin took inspiration from Alfred Hitchcock which gave the film a unique touch on the suspense and shock scenes. Check out the movie clip below…

When it comes to the Cloak & Dagger game appearing within the movie of 1984, you will see how the filmmakers and Atari cleverly created the illusion of the game operating on the Atari 5200 console by showing not only video game footage, but also having Henry Thomas acting like he’s playing it using the Atari 5200 controller (which has an analog joystick and buttons on one side). When I was a young boy watching the movie, I found the game footage very entertaining and wanted to play it.

*Cloak & Dagger portrayed as running on Atari 5200 in this scene with Henry Thomas and Dabney Coleman.* (photo source – AtariProtos.com)

*A Cloak & Dagger arcade cabinet seen in the background (right side).* (photo source – IMDB.com)

If you are an Xbox gamer who intends to play Cloak & Dagger now, buy the Atari 50 collection in digital format by clicking https://www.xbox.com/en-US/games/store/atari-50-the-anniversary-celebration/9N3TFDSQ531T

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Retro Gaming Ads Blast – Part 33

August 1, 2025July 30, 2025carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and 1990s.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. E.T. the Extra-Terrestrial Atari 2600 print ad

*If you have seen Steven Spielberg’s 1982 movie, were you able to play the Atari 2600 video game? I did!*

Atari invested a lot on its video game based on Steven Spielberg’s E.T. the Extra-Terrestrial as the film was a massive box office success. In addition to their Atari 2600 video game print ad showing E.T. with Elliot, they ran another print ad with a concept of the sci-fi character needing people’s help. They came up with original artwork showing E.T. holding a box of the Atari 2600 E.T. video game, then posted details about how to acquire a copy of the game (with prices for regular customers and club members) and posted a toll-free 1-800 phone number. They also offered a $5 discount for those who order the E.T. or Raider of the Lost Ark video game and another cartridge. This old ad had commerce written all over it.

2. Bulls vs. Lakers and the NBA Playoffs Sega Genesis print ad

*Before NBA Live, there was this old NBA video games series by Electronic Arts.*

Based on the 1990-91 NBA season and the NBA finals match-up between the Chicago Bulls and the Los Angeles Lakers, Bulls vs. Lakers and the NBA Playoffs was Electronic Arts’ exciting game for the Sega Genesis which already had lots of sports-loving gamers. They made a 2-page print ad that was cleverly designed to make both gamers and NBA fans excited. It is not an accident that the ad showed comparative images (in-game footage and real-life basketball photos) of NBA superstars like Larry Bird, Michael Jordan, Karl Malone and Charles Barkley on the right. With the strong visual presentation, emphasis on popular NBA players and other details posted, this old ad is still fun and exciting to look at.

3. Japanese Smash T.V. print ad

Yes, it is true! The console port of the arcade classic Smash T.V. was released on the Super Family Computer (Super Famicom) in Japan back in the 1990s. While I cannot understand the Japanese text shown on the ad above, it still looks exciting as the official artwork plus a screenshot of the game were displayed. The revealed retail price of 7,800 Yen is alone eye-catching as there were many games in Japan launched below that price in the next console generation. I can only wonder how many gamers in Japan bought and enjoyed Smash T.V.

4. U.S. Championship V’Ball arcade flyers

*The very colorful and striking arcade flyer for the Japanese market.*

In 1988, Technos – the company behind the Double Dragon video games – released U.S. Championship V’Ball in video arcades in Japan and in America. The way it was promoted in Japan, Technos came up with an arcade flyer that had a comic-inspired hand-drawn artwork that easily gave viewers a strong American beach volleyball vibe. For the American arcade market, Taito (licensed by Technos) used different artwork showing two men in action. If you ask me, the Japanese arcade flyer is more dynamic to look at. Regardless of art style and presentation, both arcade flyers emphasized beach volleyball to gamers clearly.

5. Pitfall 3D: Beyond the Jungle print ad

*The 2-page print ad of Pitfall 3D: Beyond the Jungle.*

When Activision decide to make a new Pitfall video game with polygonal graphics and with 3D platform gameplay, it was not surprising at all as this was the trend that defined 1990s gaming. In 1998, Pitfall 3D: Beyond the Jungle was released for the PlayStation and it received a divisive reception from the critics. If you look closely at the print ad, the words “Next Generation Adventure” was written in the lower-right part and it was clear the game’s quality did not justify them.

6. Atari 2600 and games print ads

*Our household had an Atari 2600 console and many games.*

*Atari’s promotion of its console, the games and interactive entertainment with the TV.*

For a number of years decades ago, Atari dominated the video game console market in America with the Atari 2600 sold in the millions. While Atari today is no longer the video game giant it used to be, there is no denying the fact that they really changed the way people enjoyed the use of their television sets in American homes by offering them lots of video games for the Atari 2600 console. By looking at the above print ads, you can see that the company was not only aggressive with their marketing but also made interactive electronic entertainment more acceptable to countless families.

7. Burning Rangers North American print ad

*I remember this ad from video game magazines I read in 1998.*

Released in 1998 for the Sega Saturn, Burning Rangers was a high-quality exclusive game. To promote it in America, Sega came up with the print ad showing a few screenshots and a dominating image of a fire fighter cooling down on a kid’s personal pool. The image emphasized the element of fire in the game even though it lacked the more sci-fi elements used on the characters and setting. It should be noted that by 1998, the Sega Saturn was no longer in high demand in America as gamers overwhelmingly chose PlayStation and Nintendo 64 (N64) consoles and games. In retrospect, this was one of Sega’s final hard marketing moves done with a Saturn game.

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Elevator Action Returns is still a lot of fun to play again!

July 30, 2025July 25, 2025carlocarrasco

Welcome back Xbox fans, geeks, retro gaming fans and other gamers!

If you are disappointed with modern console gaming and if you don’t like what the console makers are doing, retro gaming will restore the fun and help you forget about the disappointment.

I recently purchased a copy of Elevator Action Returns S-Tribute for my Xbox Series X because I wanted to play Elevator Action Returns again but in the comfort of home. For the newcomers reading this, Elevator Action Returns (also titled as Elevation Action II in some markets overseas) was first released in Japanese arcades in 1994.

*The Japanese arcade flyer of Elevator Action Returns.*

In my experience here in the Philippines, I played the original Elevator Action on the Nintendo Family Computer (Famicom) in 1986 and I played its sequel for the first time at the arcade of X-Site Amusement Center inside Festival Mall in Alabang in 1998. Upon playing Elevator Action Returns arcade version, I was instantly hooked as it was pretty playable, exciting and fun to play. To the best of my memory, I replayed Elevator Action Returns a number of times at X-Site Amusement Center until early 2001. Today, the game is no longer available in X-Site’s arcade selection which is a bummer.

In recent times, I’ve been replaying Elevator Action Returns and the original Elevator Action on my Xbox Series X thanks to the Elevator Action Returns S-Tribute digital copy I purchased. What I am writing here is not a game review but more of an observation about the mid-1990s game in general and how it played using the Xbox controller.

Game design and gameplay

Developed by Taito, Elevator Action Returns was built up on the foundation it inherited from its 1980s predecessor. The game has a 2D visual design and with more detailed sprites and artistic elements of the time. The game was designed with a joystick and two action buttons (one for shooting and the other for jumping) arcade control set up in mind.

*The first level is a creative remake of what was presented in the original Elevator Action game. Only this time, the action is more intense, faster and more explosive.*

Players will have to make their way through the floors in each level (six in total), shooting the enemies (the in-game terrorist group), entering all the red-colored door to retrieve something essential, survive and then making your way to the exit point of the level. As the game has a designated health meter or life bar for the player, this allows players to keep enduring the challenges without worrying about any one-hit deaths.

As players make their way through each level, they can pick up new weapons like machine guns or launchers. Players can also enter doors to pick up not only new weapons but also health boosters or points.

*The 2D sprite work and animation are fantastic to look at. The artistic details in the background and foreground added visual dept.*

*You can pick one of three characters to play as.*

When compared to the original Elevator Action, the sequel comes with good variety per level prepared. The first level was traditional in design like the previous game as players have to move down a tall building by floors, accomplish with the red door and conclude the level at the ground floor. The other levels are more horizontal in design and players will definitely be moving more sideward fighting the terrorists while avoiding environmental hazards. There also will be times when players will have to climb up one floor to the next by escalator or by elevator depending on the level designed.

When it comes to the constant opposition, the terrorists are many and players should be aware of them appearing when they are least expected. What it noticeable is that the terrorists become more aggressive and relentless the longer players take to finish a level. I promise you readers, you will do a lot of shooting, jumping, and even melee attacks when fighting the bad guys.

*Levels like this one allowed for more sideway movement as well as opportunities to climb up or down a floor in order to accomplish your objective.*

*With a health meter implemented, you can endure more damage as you fight the bad guys and make your way through. Beware of environmental hazards along the way.*

As for the controls, the arcade control set-up of a single joystick and two buttons remains the best way to play it. Elevator Action Returns is playable enough with the Xbox controller. While the left analog stick of the Xbox controller works well in moving the character, I ended up using the directional pad (D-pad) a lot more because it works much better and allows me to make more precise moves. This game can be played in single-player or in 2-player co-op.

A sequel released at the right time

*I like the artwork the game developers prepared highlighting your mission accomplishment and survival. A lot of effort was invested on making the artwork displayed here.*

Being a mid-1990s game made with more advanced visual elements, better hardware and a modern approach to gameplay, the action in Elevator Action Returns is unsurprisingly faster, more action-packed and more explosive than its predecessor. Indeed, this is a high-quality sequel and a true evolution of the classic Elevator Action formula. As Islamic terrorism became a major problem in global affairs in the 1990s, the terrorism theme of the game’s story was timely and fitting as the fictional terrorist group is obsessed with causing destruction and death worldwide. As such, the game allows players to pick one of three character of a counter-terrorism unit, and each character has differences with regards to speed, armor, firing speed, health and sub-weapons. The levels are plentiful and the same can be said about the varied action which makes the game worth replaying from start to finish. I should state that the 2D sprite work is great and timeless to look at.

Elevator Action Returns is a classic and it ensures a lot of fun for anyone who loves retro gaming and the Elevator Action series in general. This is one of the best arcade games of the 1990s now available for playing on modern consoles.

If you are an Xbox gamer who is interested in Elevator Action Returns S-Tribute or if you have decided already to acquire it only, click https://www.xbox.com/en-US/games/store/elevator-action-returns-s-tribute/9p2r96pgmstr

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Retro Gaming Ads Blast – Part 32

July 2, 2025June 26, 2025carlocarrasco

Welcome back readers, fellow geeks, nostalgia buffs and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and 1990s.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. E.T. the Extra-Terrestrial Atari 2600 print ad

*I saw the movie and played the Atari 2600 game.*

Way back in 1982, Steven Spielberg’s small production E.T. the Extra-Terrestrial touched countless moviegoers and became a massive hit around the world. Along the way, an official video game adaptation for the Atari 2600 console was made by Atari anticipating big success coming. The above print ad appeared in many comic books I read and the artwork easily caught my attention since I saw the movie. Apart from the fact that the artist’s take on the boy Elliot did not resemble actor Henry Thomas, no screenshot of the game was shown which is very odd because Atari made the adaptation their biggest offering to consumers. As typical of the times, Atari inserted a few other games below for conveniently promoting them along with E.T. and the Atari 2600. Given the massive failure of the game, this print ad is a sad reminder from gaming’s past.

2. Pro Tennis arcade flyer

Still in 1982, Data East released Pro Tennis in the arcades. This arcade flyer has a pretty neat hand-drawn artwork that looked like it came from a comic book, and the ad makers managed to insert one screenshot to make it clear to both players and arcade operators what to expect. This is still a nice flyer to look at.

3. 3-in-1 Atari 2600 print ad

*I was able to play Missile Command, Asteroids and Superman on Atari 2600 a long time ago.*

In the old days, we had an Atari 2600 console in our household and it lasted around 5 years for electronic entertainment. Atari was known for aggressively marketing its consoles and video games, and the above print ad was their creative way of promoting 3 games – Superman and the classics Missile Command and Asteroids – together. The biggest feature of the print ad was the large-sized text description that strongly reflected what each game was about. This is a memorable ad!

4. Super BurgerTime Japanese arcade flyer

Remember the arcade classic BurgerTime? The sequel Super BurgerTime was released in Japanese arcades in late-1990 and the arcade flyer the producers came up with had a very cartoony art style. The rear of the flyer was filled with lots of details, instructions and screenshots to really have arcade operators and players informed. The producer even inserted a new portion promoting BurgerTime Deluxe on Nintendo Game Boy.

5. A Nightmare on Elm Street NES print ad

*If you were able to play this game on the NES, did you have nightmares?*

By the end of the 1980s, there were already five movies of the A Nightmare on Elm Street franchise that got released in cinemas and a dedicated following of fans was present. Eventually, an official video game adaptation was released on Nintendo Entertainment System (NES) in 1990 which was surprising since the movies were all rated R and the console itself was popular with young gamers (kids to teenagers). To promote the game, the notorious publisher LJN came up with a print ad that prominently showed series antagonist Freddy Krueger (played by Robert Englund), a few screenshots, the text description and the game box cover. Look back at this old print ad is strange because it shows Freddy Krueger TWICE which means the ad makers could not come up with any original artworks nor a different background for the antagonist.

6. NBA Showdown print ad

*While this ad did not mention Michael Jordan, he was still included in the video game.*

By 1993, EA Sports (Electronic Arts’ sports brand) arguably established itself as the leader of NBA-licensed video games. At the time, console gamers can expect each new NBA game from the publisher to have full rosters and statistics of players based on the season and playoffs that passed. NBA Showdown, which reflected the 1992-93 season, was promoted with this 2-page print ad that had a rectangular image taken during the 1993 NBA Finals (Chicago Bulls and Phoenix Suns) placed on the left, screenshots and text description on the right. The ad made references to Shaquille O’Neal, Patrick Ewing, Tim Hardaway and other NBA players to excite gamers. This ad is still good to look at.

7. Super Smash T.V. Sega Genesis print ad

*Were you able to play the Sega Genesis version?*

In 1991, the arcade classic Smash T.V. was ported to the Sega Genesis console under the title Super Smash T.V. and this print ad had a rectangular layout showing a zoomed-in capture of game footage with the huge enemy Mutoid Man. The stylized line (in rectangular layout) strongly reflected what gamers could expect in the game. The ad maker also inserted the confirmation that a Game Gear version was coming. This ad is a unique way of promoting both the Genesis and Game Gear versions of Smash T.V.

8. Pitfall: The Mayan Adventure print ad

*This print ad is still eye-catching and entertaining to look at.*

In the mid-1990s, Activision went big with the comeback of the Pitfall! game series by releasing Pitfall: The Mayan Adventure on multiple consoles. This two-page print ad had a touch of dark comedy by using a prominent image of a crocodile swallowing a person while avoiding blood and gore. With the little space remaining, the ad makers crammed in the text description and screenshots plus the game’s package covers. Notably, the text description maintained its tone and focused on describing the game properly. The marketing campaigns of Activision was effective as Pitfall: The Mayan Adventure went on to sell in the millions.

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Retro Gaming Ads Blast – Part 31

June 2, 2025May 27, 2025carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and 1990s.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Operation Wolf American and Japanese arcade flyers

In the late 1980s, Taito achieved massive success in arcades around the world with Operation Wolf. Released during the late stage of the Cold War and with many militaristic action movies already released by Hollywood, Operation Wolf attracted a lot of money from countless players as well as praise from game critics. For the American market, Taito came up with a colorful yet gritty looking arcade flyer that had nice hand-drawn artwork and enough details and screenshots to give readers a useful look at what to expect. The Japanese arcade flyer meanwhile has an even grittier looking original artwork that strongly emphasized war, guns and action. In retrospect, I look both arcade flyers a lot.

2. Centipede Atari 2600 and Atari 5200 print ad

*I played Centipede a lot on Atari 2600.*

While I completely missed out on the arcade version of Centipede, I managed to play its Atari 2600 version a lot. Ultimately, the simple game design and unique challenges resulted in lots of fun-filled bouts in my experience. To promote the game’s versions on Atari 2600 and Atari 5200, the game giant came up with this particular print ad that had two near-identical artworks that reflect the concept of Centipede. The ad also has some catchy expressions in the text description. This old ad is still fun to look at.

3. Atari RealSports print ad

*Long before EA sports video games, there was this.*

Way back in 1982, Atari launched its RealSports line of sports video games mainly to revitalize sports gaming for their consoles. In fact, RealSports was the result of a critical and aggressive ad campaign by competitor Intellivision which had its Sports Network series of games. In this RealSports print ad, a large image of Atari’s baseball game was used probably to emphasize the scope of the field. The ad had screenshots of the volleyball and football games, while the text description reflected Atari’s aggressive response to Intellivision. This ad is an early example of competition between rival game console makers focused on sports gaming.

4. Lethal Enforcers Sega CD print ad

*When was the last time you bought a video game with a hard copy and a peripheral bundled together?*

Porting light gun games from the arcade to the console is very difficult and tricky to do. This is what Konami did in the early 1990s when they released a version of the arcade hit Lethal Enforcers on the Sega CD console and the package had a light gun with the game on disc. To promote the Sega CD version, Konami came up with a 2-page print ad with the catchy line “You won’t find a toy like this in any Cracker Jack box.” In addition, their ad had a few paragraphs of descriptive text to not only excite gamers but also gently inform them that Lethal Enforcers was also available on the Sega Genesis (note: this console is required for the Sega CD add-on to work) and the Super Nintendo Entertainment System (SNES). Overall, this old ad has a strong visual approach and a clever marketing strategy.

5. Pitfall II: Lost Caverns Atari 2600 print ad

*A very stylish layout to promote the game.*

In 1982, Activision struck gold with the huge success of Pitfall! which became an influential model of designing platform games. Of course, the publisher (now owned by Microsoft) did not stop there as they went on to make the sequel Pitfall II: Lost Caverns to not only keep the success going but also to exceed the standard they set with the first game. Activision came up with a print ad that not only told gamers of Pitfall Harry’s next adventure but also express humor visually. In line with Activision’s policy of crediting its creators (note: Atari was notorious for refusing to credit its game makers during this era), game designer David Crane was acknowledged in the ad.

6. Team USA Basketball print ad

*See your favorite NBA player from the 1990s?*

In 1992, a lot of people were obsessed with the Dream Team Olympic basketball squad of the United States as its roster had NBA legends like Larry Bird, Magic Johnson, Michael Jordan, Karl Malone, Charles Barkley and David Robinson to name a few. In fact, the Dream Team became the most popular attraction among all teams in any sport of any country that participated in the summer Olympics in Barcelona. Knowing how popular the squad really was, Electronic Arts (EA) made the video game Team USA Basketball and released it on the Sega Genesis which was already a popular console for sports video games. EA came up with this eye-catching 2-page print ad that strongly emphasized the Dream Team, international basketball gaming, and the company’s tested design on 2D basketball video games. In retrospect, this print ad is still amusing and exciting to look at.

7. Jungle Hunt Atari 2600 and Atari 5200 print ad

*Do you fine the parallel artworks amusing or disturbing?*

Following the huge success of Jungle Hunt (previously titled as Jungle King), Atari saw potential Dollar signs and made a deal with Taito to publish ports under their own brand for the Atari 2600, Atari 5200 and 8-bit computers. As with the Atari console ads of Pitfall II: Lost Caverns and Phoenix, Atari came up with a print ad that featured two parallel artworks that look similar with each other as they promoted Jungle Hunt for Atari 2600 and Atari 5200. To their credit, the artworks used were detailed and eye-catching, and the descriptive line of words displayed carried a possible reference to 1975’s Jaws.

8. GameShark print ad

*A James Bond-inspired way of promoting GameShark.*

Remember GameShark? For the newcomers reading this, GameShark is the brand of a line of products released on different video game consoles and personal computers (Windows specifically) that gamers use to cheat in video games. GameShark was popular at a time when not too many people had access to the Internet nor did gamers had the means to search for cheats online, and codes were needed to enable cheating. GameShark became so popular, more ambitious and stylish print ads were realized such as this James Bond-inspired 2-page ad. On face value, this ad looked like it was a promoting a particular game but ultimately it was about promoting GameShark with style, cool and some sexiness.

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Retro Gaming Ads Blast – Part 30 (Star Wars Special)

May 19, 2025May 26, 2025carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and 1990s but with focus on Star Wars games that were released during the era of George Lucas. This is the Star Wars Special of RGAB.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. 1983 Star Wars arcade game flyer

Just weeks before the Star Wars movie Return of the Jedi was released in cinemas in 1983, Atari released the Star Wars arcade game which became a tremendous hit around the world. Both Star Wars fans and gamers of the time loved the game as it provided a very immersive and fun-filled arcade experience. The print ad Atari released has a nice artwork on the front (showing a portion of the Death Star, two TIE Fighters, a Rebel X-Wing Fighter and Darth Vader’s image) and the text description plus the pictures of two arcade machines on the back. While no screenshots were shown, the print ad still had strong visual impact to catch the attention of players and arcade operators. This arcade flyer still looks great!

2. Star Wars: Return of the Jedi – Death Star Battle Atari 2600 print ad

*Parker Brothers really stood out among publishers of games on the Atari 2600 and they even had the Star Wars license.*

Considering the massive success that Star Wars and The Empire Strikes Back had in cinemas, merchandising and other entertainment media, it was not surprising that games based on Return of the Jedi were produced. For the Atari 2600, Parker Brothers produced Star Wars: Return of the Jedi – Death Star Battle which my friends and I played a lot in 1983. The print ad Parker Brothers came up with has a very eye-catching design showing a Rebel pilot flying a space ship (supposedly the Millennium Falcon which is the only playable ship in the game) towards the Death Star. The visual design is a stroke of genius because it appeals strongly to Star Wars fans while highlighting a major battle in the film which influenced the core concept of the game. This is a classic Star Wars game ad.

3. Star Wars Arcade Japanese market flyer

*This arcade game was one of the first fully polygonal Star Wars games released.*

In the 1990s, Sega acquired the license to produce Star Wars games for the arcades and they had the hardware for polygonal graphics. In 1993, the released Star Wars Arcade which is a space shooter that offered gamers the freedom to fly their Rebel space ship in 3D space with environments and huge space ships rendered in polygons. As you can see in the arcade flyer for the Japanese market, Sega went hard with their presentation showing 3 carefully selected screenshots (amazing for the time) and a picture of the arcade machine which had an elaborate control set-up, seats and decorations. As Star Wars Arcade was released more than a year before the polygonal game consoles Sega Saturn and Sony PlayStation hit the market, this arcade flyer was mind-blowing to gamers who were on the verge of playing video games with polygonal visuals.

4. Super Star Wars print ad

*Yes, JVC was involved with the Super Star Wars trilogy starting with this one.*

In 1992, Star Wars fans who enjoyed playing 2D side-scrolling games saw their dream of the next great Star Wars console experience come true when Super Star Wars was released on the Super Nintendo Entertainment System (SNES). With the SNES technology, more detailed visuals and improved audio brought the Star Wars universe to life and the addition of 3D-like playable sequences (made possible by Mode 7 effects) made Super Star Wars a very unique console experience. The print ad only showed three screenshots and three paragraphs of descriptive text but the use of images from the 1977 movie poster added a lot of punch to the visual presentation. This ad is both eye-catching to gamers and long-time Star Wars fans.

5. Star Wars: TIE Fighter print ad

*This game offered gamers the opportunities to be with the dark side.*

In 1994, LucasArts released Star Wars: TIE Fighter which offered gamers the opportunity to play an Imperial pilot serving Darth Vader on missions set between The Empire Strikes Back and Return of the Jedi. This print ad has a sharp visual design enhanced by Darth Vader’s iconic look in the background. The selected screenshots shown were good to look at but the artwork used to present the TIE Fighters really stood out. This solid looking print ad does come with a bit of disturbance as the Galactic Empire in Star Wars lore are evil.

6. Super Star Wars: Return of the Jedi print ads

*Nothing like seeing Harrison Ford, Carrie Fisher and Mark Hamill as the Star Wars icons on a video game ad.*

*I never played the portable editions of Super Star Wars: Return of the Jedi. Have you?*

As far as gaming on the SNES was concerned, the Super Star Wars trilogy of games really kept fans and casual gamers busy. By the time Super Star Wars: Return of the Jedi was released in 1994 on the SNES, there was already immense speculation about the Star Wars prequel trilogy and George Lucas himself started writing them that same year. The 2-page print ad of the game on SNES had a creepy photo of Emperor Palpatine on one side, the other characters on the other side, and six selected screenshots displayed on the lower part. The way the print ad was design reflects that the game is the end of the trilogy like the 1983 film itself. Super Star Wars: Return of the Jedi was also released on Game Gear and Game Boy and the ad makers made the right decision to use the Death Star and space battle image as the background so that the portable games would stand out.

7. Star Wars: Masters of Teräs Käsi print ad

*I wonder if George Lucas ever regretted approving this Star Wars fighting game. It was so rough and unpolished with its quality.*

If there is any sub-par Star Wars game released in the 1990s, it is none other than Star Wars: Masters of Teräs Käsi on the PlayStation. The 1997 game was LucasArts’ attempt to cash in on the booming fighting games genre and they took a huge risk of making it entirely polygonal. Instead of using photographs or hand-drawn art, the ad makers used a fully rendered 3D polygonal models of Luke Skywalker and Boba Fett which was alienating to look at. In fact, those polygonal models looked very different from the in-game polygonal models of Skywalker and Boba Fett presented during gameplay. This print ad is a sad reminder about an ill-conceived concept for Star Wars that materialized into an actual product.

8. Star Wars: Shadows of the Empire print ad

*If you have read the novel, were you able to play this video game?*

LucasArts and Nintendo teamed up with something ambitious – a video game adaptation of Star Wars: Shadows of the Empire that was released exclusively to the Nintendo 64 (N64). Released in late 1996, Star Wars: Shadows of the Empire was part of the multimedia entertainment project of the same name and it is the result of LucasArts’ decision to be an early adopter of the N64 for business-related reasons. The 2-page print ad shown here has a dark, star-filled background which captivating screenshots on the left and the N64 controller standing out. This print ad strongly expresses that gamers would need the N64 in order to play Star Wars: Shadows of the Empire in the comfort of home.

9. Star Wars Trilogy arcade flyer

Before the Star Wars Prequel trilogy started with The Phantom Menace, Sega came out strongly by releasing Star Wars Trilogy Arcade in arcades around the world. Released in 1998, the game was arguably Sega’s most ambitious Star Wars-licensed game ever as it was made with the powerful Model 3 hardware, it came with unique controls and the game was designed as a polygonal rail shooter focused on key segments from the original trilogy of films. Sega wisely used dynamic artwork for the front of the flyer giving viewers the impression that the X-Wing fighter was approaching them closely. At the rear, three screenshots only showed space battles which was a wise decision by Sega to keep the surprise intact for gamers until they play the game. Having played this in the arcade myself, I can assure you that Star Wars Trilogy Arcade has more varied types of gameplay and challenges. It’s a lot more than flying and shooting in space, and it has a lot of stuff that Star Wars fans will love.

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Retro Gaming Ads Blast – Part 29

April 9, 2025April 3, 2025carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and 1990s.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. G.I. Joe: A Real American Hero arcade flyers

*G.I. Joe: A Real American Hero arcade flyer for the Japanese market.*

*The North American arcade flyer of G.I. Joe.*

Back in the 1980s, my friends and I saw lots of episodes of G.I. Joe: A Real American Hero on TV and there were lets of toys of it available. I also read some comic books of G.I. Joe. While there were G.I. Joe video games, I never got to play its early 1990s arcade game from Konami. By comparing the two arcade flyers of G.I. Joe: A Real American Hero, the American flyer excels visually showing the characters with a powerful war-themed background. The Japanese flyer had smaller space for the same artwork and displayed the arcade cabinet (take note of the controls laid out to accommodate up to four players). Between the two, I prefer the American arcade flyer.

2. Alien 3 Japanese arcade flyer

*With this arcade flyer, Sega clearly showed arcade operators what to expect when ordering machines of Alien 3: The Gun.*

Watching Alien 3 inside the cinema in 1992 was one of the worst moviegoing experiences I ever had. By the time video games based on the movie were released, I was surprised to see how action-packed and entertaining they looked. The one Alien 3 game that captivated me was Sega’s Alien 3: The Gun in the arcades as its design and concept contradicted the essence of the film. The Japanese arcade flyer has this aggressive approach on laying down the details, displaying the arcade machine and displaying carefully selected screenshots to excite both gamers and arcade operators. This arcade flyer still looks good today.

3. Super Cobra arcade flyer

*A great artwork emphasizing the concept of Super Cobra.*

First released in Japanese and America arcades in 1981, Super Cobra is a 2D side-scrolling shooter in which players pilot an armed helicopter through tight caverns while facing enemies capable of firing. The American arcade flyer has great artwork that almost perfectly captures the essence of the game. This is another old arcade flyer that has aged well.

4. The Amazing Spider-Man vs. The Kingpin print ad

*Back in 1993, animated sequences included in video games were still new and even exciting.*

Moving forward to the year 1993, gamers in America who owned a Sega Genesis console were being motivated by Sega to upgrade their gaming experience with the Sega CD add-on. Along the way, Sega really ramped up efforts to have more games supporting the Sega CD and one of them was The Amazing Spider-Man vs. The Kingpin. The Amazing Spider-Man vs. The Kingpin on Sega CD was actually an updated version of the original 1991 game and Sega’s team included several improvements to take advantage of the CD-ROM technology of the add-on. This print ad showed Sega’s hard work on selling the game.

5. Soulstar print ad

*The artwork of this print ad has very strong sci-fi vibes.*

Released in 1994 for the Sega CD (Mega CD in other markets), Soulstar was sci-fi 3^rd-person shooter that delivered amazing visuals, fun gameplay and an immersive experience of space travel to gamers. This European market print ad is a very effective way to promote the game using carefully selected screenshots, amazing artwork and a cleverly written text description. Still a fine print ad to look at.

6. Batman Returns print ad

This print ad effectively promoted both the game and the movie. In retrospect, the line “Our new Batman game is anything but tame” turned out to be true as lot of parents who brought their kids to the cinemas for Batman Returns were turned off by the adulterated elements.

In 1992, Batman Returns played in a lot of cinemas but its very dark tone and adulterated elements prevented it from matching the huge box office success of its 1989 predecessor. Regardless, a lot of licensed video games based on the movie were released and in early 1993, Konami released a Batman Returns video game on the aging Nintendo Entertainment System (NES). This print ad used a photograph from the filming of an scene that actually had Michelle Pfeiffer as Catwoman, dominating over the iconic Batman. Also displayed were screenshots, the game’s box cover (showing Pfeiffer, Michael Keaton and Danny DeVito as their respective characters) and the text description. Even if you did not like the movie, this old print ad is a solid way of promoting both the game and the movie. The line “Our new Batman game is anything but tame” strangely turned out very true.

7. The Terminator games print ads

Released in cinemas in 1984, The Terminator was a surprise hit as well as a career-booster for Arnold Schwarzenegger and James Cameron. What is very notable is the fact that several video game adaptations of The Terminator were released on consoles in the early 1990s. I can only guess this was done to capitalize on the resurgence of the Terminator franchise in connection with Terminator 2: Judgement Day’s much-anticipated release in cinemas. The Sega Genesis version print ad features a digitized close-up of Schwarzenegger’s Terminator while the 2-page Sega CD version print ad used a lot of the space for large text (with an incomplete shot of Schwarzenegger’s Terminator on the edge of the 2^nd page) emphasizing “He’s Back” and “The Terminator” while leaving little space for text descriptions and screenshots. Between the two, I find the Sega Genesis ad more effective with its promotion of the game.

8. Defender arcade flyer

*More choices of a very successful game for arcade operators also means more ways for players to play it.*

Even though it had a soft start in the early 1980s, the classic game Defender went on to become a massive commercial success in the arcades. Being a major attraction in America’s video game industry, Williams unsurprisingly went on to release this particular arcade flyer to sell to operators different types of Defender arcade machines that could fit into their respective joints while providing gamers choices on how to play the game. Some players preferred to stand in-front of a tall arcade cabinet while others prefer to play the game looking down on the screen. This flyer is an example as to how a company can keep their biggest success moving on while offering business clients more choices.

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Retro Gaming Ads Blast – Part 28

March 19, 2025March 12, 2025carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and 1990s.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Japanese Macross video games print ads

*This 2-page ad had Minmay, Misa and Hikaru.*

*Computer-generated image of the Skull Leader Battroid was used here.*

Looking at the history of Macross video games released only in Japan, there were these notable games that catered to the fans with different tastes during the period of 1997 to 1999. The two Japanese print ads here promoted the PlayStation version of The Super Dimension Fortress Macross: Do You Remember Love? (read my retro review by clicking here) and Macross: VF-X2 (only on PlayStation). 1997 marked the 15^th anniversary of the entire Macross franchise and game publisher Bandai Visual kept the excitement for fans on high gear by aggressively promoting the two advertised games for their respective releases in 1999. These two print ads still resonate with long-time fans as each were clearly made to emphasize the games (with details, screenshots and original artworks) while using the right images of the Macross franchise for relevance.

2. Star Raiders print ad

*This Star Raiders print ad made me interested enough to play the game on Atari 2600.*

I remember the old days of play Star Raiders on the Atari 2600 back in the early 1980s. Strangely enough, I don’t remember seeing this old print ad. Regardless, I really like the way the ad makers used hand-drawn art work to dominate the space while leaving enough space for text description, a screenshot and the picture of the Atari console with the TV set. In my view, this old ad is both amusing and attention-grabbing.

3. The Empire Strikes Back arcade flyer

*This is still a great looking arcade flyer.*

Here is a Star Wars game I never played but managed to play it on a home computer. Released by Atari in 1985, The Empire Strikes Back (full title: Star Wars: The Empire Strikes Back) arcade game was the follow-up to the very popular Star Wars arcade game. Like its predecessor, it used vector graphics and certain sounds from the 1980 film for immersion. This arcade flyer is well designed showing three selected screenshots, a picture of the arcade cabinet and a portion of the AT-AT walker from the movie. The flyer truly showed gamers and arcade operators what they would get by selecting The Empire Strikes Back.

4. Steve Meretzky’s Spellcasting 301: Spring Break print ad

*Clearly the promoted game is for adult players only.*

In the realm of computer gaming, there were certain games that catered to the more mature players. One example is Steve Meretzky’s Spellcasting 301: Spring Break which was released on for personal computers running on DOS (Disk Operating System) in 1992. This print ad clearly shows the adulterated nature of the game emphasizing sexy women with a paradise setting. This is the kind of print ad that you only in computer gaming magazines which had predominantly adult readers.

5. Pitfall! print ad

Back in 1982, 2D adventuring on the Atari 2600 reached new heights when Pitfall! was released. The game garnered wide praise for its gameplay and graphics, and because it was so enjoyable, it sold millions of copies and its success spread across other platforms. A key factor to its commercial success and strong identity with the Atari 2600 was this colorful print ad. The ad makers daringly used original artwork to emphasize the jungle, wilderness and adventure concept while leaving some space left to show a screenshot and the Atari 2600 game cover. Pitfall! is a video game classic.

6. Mario Bros. print ad

*I saw this comic-style print ad while reading a comic book.*

A few years before Nintendo skyrocketed with the massive success of Super Mario Bros., there was Mario Bros. on the Atari 2600 and Atari 5200. Published by Atari on their consoles, Mario Bros. was already a hit in the arcades. To capitalize on the popularity of the game, Atari came up with this comic-style print ad to capture people’s attention with the hope that the Atari 2600 and Atari 5200 ports will sell a lot. I first saw this ad while reading a comic book and it remains entertaining to see.

7. Ghoul Patrol print ad

*Too bad the screenshots, the game box cover and white descriptive text were too small to look at.*

Released in 1994 on the Super Nintendo Entertainment System (SNES), Ghoul Patrol is the accidental sequel to Zombies Ate My Neighbors. This was because the game did not start as a sequel but rather as an unrelated project that used the same gameplay engine of its predecessor. Since Zombies Ate My Neighbors already had a dedicated fanbase, a decision to turn the game into a sequel followed. Ghoul Patrol’s print ad took a different creative approach on its presentation by trying to look cool and catchy with a dominating pink background and slightly adulterated descriptions in green leaving little space left for screenshots and the white descriptive text. The print ad of Zombies Ate My Neighbors remains more engaging and more eye-catching than this one.

8. Silpheed print ad

*This ad caught my attention and even made me interested on the Sega CD.*

Released in 1993, Silpheed on Sega CD was a remake of the original game of 1986. Like its predecessor, the Sega CD had 3D effects but used pre-rendered computer animation for a background that actually was full motion video. The print ad of this game had this fantastic looking computer-generated artwork and displayed four screenshots that looked really exciting back in 1993. If you look closely at the captions, the ad emphasized the CD-quality look and the cinematic graphics the game had. This old ad has aged well.

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Retro Gaming Ads Blast – Part 27

February 17, 2025February 10, 2025carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and to the year 2000.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Tutankham print ad

*This print ad appeared in several comic books in 1983.*

First released in the arcades in 1982, Tutankham is a 2D adventure game that had a mix of shooting, maze exploration and puzzle-solving with Egyptian settings and concepts. It made its way to the Atari 2600 published by Parker Brother, and it was this specific version I played. This game print ad appeared in comic books I read in 1983, and the people who made it implemented a hand-drawn art of the Egyptian pharaoh Tutankhamun dominating the space to emphasize the Egyptian setting. In fact, this ad made me think more of Egypt and left little to give me an idea of the game design.

2. Star Trek arcade flyer

*The clever use of classic Star Trek imagery was used in this initial flyer by Sega.*

*Back in the 1980s, a futuristic design for an arcade machine like this one was mind-blowing.*

I never played the Star Trek arcade game (full title: Star Trek: Strategic Operations Simulator) Sega released in 1983. I only saw its graphics and gameplay during an episode of Starcade. With its game design and visual presentation, Star Trek was a very ambitious arcade project for its time and Sega really went in to promote it. The initial arcade flyer (first one above) was meant to grab the attention of both gamers and arcade operators. The next arcade flyer (2^nd one above) showed the ambitious design of the arcade machine made with player immersion in mind.

3. Battlezone arcade flyer

*While the hand-drawn artwork was too detailed for the arcade game’s graphics, it still emphasized strongly the concept of the game.*

In the history of video games, Battlezone was a groundbreaking game both visually and with game design. It was designed to give gamers an immersive experience of driving a tank with 3D graphics, fun gameplay and a first-person view. Its own history is worth researching. Atari knew it had to heavily promote their ambitious game and the arcade flyer above featured nice hand-drawn artwork while also showing the two types of Battlezone machines that arcade operators can choose from. Battlezone went on to become a highly influential arcade game.

4. Chrono Cross North American print ad

*Arguably, this print ad was aimed at RPG enthusiasts, Chrono Trigger fans and gamers looking for something adventurous to play.*

First released on PlayStation in Japan, Chrono Cross made its way to the said console in America just a few months before the PlayStation 2 launched there. While there was a risk that came with releasing the ambitious follow-up to the classic Chrono Trigger so late in the PlayStation’s life, Squaresoft (now Square Enix) still went on to aggressively promote Chrono Cross in America. This 2-page print ad that appeared in many gaming magazines remains captivating to look at. As typical of the time, 3D polygonal models and the epic-looking art were used in dominating fashion leaving the small space (lower-left corner) to display a few gameplay screenshots and other 3D art. Still it a fun game to play and this should remind you that Chrono Cross was recently remastered for modern consoles.

5. Ms. Pac-Man arcade flyer

Given the fact that Pac-Man was so massively successful, it was not surprising that a sequel had to be made and released on as many arcades as possible. Ms. Pac-Man was the sequel and it was released in arcades in 1982 eventually achieving huge commercial and critical success. To promote the game, Midway’s ad makers came up with an ad showing unique art of Pac-Man’s wife looking glamorous (with a driver and a vehicle in the background) and a photograph of the arcade machine on the right. This also was one of the early arcade flyers to use the words “femme fatale”.

6. Centipede arcade flyer

*Three machines of Centipede for arcade operators to choose from.*

Centipede is another arcade classic from Atari. Released in 1981, a lot of players enjoyed the game’s simplistic and yet addicting design of shooting an incoming centipede and its remaining portions that move down the field. Similar to the Battlezone arcade flyer, this game’s flyer had nice art of a centipede on the top and images arcade machines. Even by today’s standards, this flyer remains eye-catching.

7. Tempest 2000 print ad

*This 2-page print ad of Tempest 2000 is still captivating to look at.*

Back in the 1990s, Atari went on to release their Jaguar console which was promoted as a 64-bit machine. At a gaming convention, the company met with prospective game developers over Jaguar projects and one of the developers volunteered to do Tempest (a memorable Atari arcade game). This resulted in the development of Tempest 2000 which was a remake of the classic.

As a Jaguar-exclusive game, Atari came up with an eye-catching 2-page ad showing off the 3D visual presentation (6 gameplay screenshots and one original artwork) while boasting in the text description that Tempest 2000 was named the “Best of Show” at the Consumer Electronics Show (CES). The game was released in 1994 attracting mostly positive reviews from game critics and was one of the best-selling Jaguar games (note: Tempest 2000 can now be played in the Atari 50 collection). With the Atari legacy and presentation combined, this print ad remains captivating to look at.

8. Alien vs Predator print ad

*Arguably the most defining and most entertaining game on the Atari Jaguar.*

If there is any game that truly defined enjoyment and the technological features of the Atari Jaguar, it is the 1994 first-person shooter Alien vs Predator. At the time of its release, it was one of the most immersive games of the Alien vs. Predator crossover franchise and it allowed players to experience what fighting the Predator or the Xenomorph was like. The game also allowed gamers to play as a Colonial Marine (human soldier).

To sell the game, Atari came up with a 2-page ad highlighting the Aliens on one page and the Predator on the other. As the Predator was shown with a grotesque human skull, the use of photographs (most likely sourced from the movies) strongly emphasize the game was aimed at the mature audience among gamers. Six screenshots of gameplay were displayed by the ad makers who were clearly aware of the high popularity of first-person shooting games. Alien vs Predator was a critical and commercial success, and its print ad is arguably the most memorable one of any Atari Jaguar game ever made.

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