Welcome back Xbox fans, geeks, retro gaming enthusiasts and all gamers from around the world!
I was born in the mid-1970s. My video gaming experience started with the arcade games. A few years later, my console gaming experience started with the Atari 2600 console (which was our first console at home) and for about five years my friends (who also had the same console in their respective homes) and I enjoyed playing games on it.
Also this year, I bought myself a physical copy of Atari 50: The Anniversary Celebration to add even more retro gaming fun on my Xbox Series X and it has been an enjoyable experience so far. There is absolutely nothing like replaying the Atari 2600 games I enjoyed plus being able to play other games released on other Atari consoles I never had. I also love the fact that the collection (you can by the physical Xbox copy by clicking here) also has Atari’s own arcade games. This is truly a blast of retro gaming fun!
From my play session of the arcade version of the classic Missile Command.
Thanks to the Atari 50: The Anniversary Celebration, I finally got to play the Cloak & Dagger arcade game that was featured in the 1984 movie.
Historical insight about the classic game Centipede.
Atari’s arcade game Liberator.
Content from the arcade flyer of Missile Command now viewable in high-definition!
Atari 50: The Anniversary Celebration is not just a collection of video games from the past. It has a stylish presentation that makes it an interactive museum which allows you to look at the arcade flyers, the print ads, the official artworks of games, historical highlights and most notably lots of videos showing interviews of surviving Atari creators/producers who reveal very important details about what they went through, what the company culture was like, and more.
Those who were interviewed include Nolan Bushnell (who established Atari, Inc.), David Crane, Jerry Jessop, Bill Rehbock, Owen Rubin, Allan Alcorn, Tod Frye, Wade Rosen, Eugene Jarvis, and Howard Scott Warshaw. These are the guys who not only established Atari as a major gaming industry leader but also laid the foundations of console gaming as a crucial part of home entertainment in general. Also discussed was Atari’s efforts of bringing their arcade games to the consoles at home.
Adding further insight to Atari’s history were video interviews of Ed Fries (a key figure behind the establishment of Xbox), Cliff Bleszinski (Gears of War trilogy) and Tim Schafer (Psychonauts games).
My physical copy of Atari 50: The Anniversary Celebration which I enjoyed a lot on my Xbox Series X.
Welcome back readers, fellow geeks and electronic gaming fans!
In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and 1990s.
For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers, posters and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for information and images about electronic games and related products.
With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…
1. Vendetta UK and North American arcade flyers
Vendetta arcade flyer for North America
Vendetta arcade flyer for the UK.
In 1991, Konami released the 2D side-scrolling beat-them-up game Vendetta in arcades around the world achieving commercial success. While it is hard to tell if the promotions helped the game commercially, there is no doubt that the arcade flyers for the North American and United Kingdom (UK) markets were indeed very eye-catching.
The North American Vendetta arcade flyer had a photographic approach showing models playing characters supposedly representing the Cobras gang and the Dead End gang. The display of wooden boxes and the rope was done to symbolize the rough city environments of the game. On the other hand, the UK arcade flyer has illustrated artwork that captured the look of the Cobras gang from the game.
2. Star Control II: The Ur-Quan Masters print ad
This ad has great art that strongly emphasizes its science fiction concept.
This print ad of Star Control II: The Ur-Quan Masters (PC version) really caught my attention when I read gaming magazines in the early 1990s. The painted artwork showing a human and a hideous alien in the background with a planet, space ships and space stations filling the rest of the space was very captivating to look at. So captivating, it enticed me to search for the game but our PC at home had really low specs. Strangely enough, I played another version of Star Control II on a rented 3DO Interactive Multiplayer console in 1995. For the newcomers reading this, the game was critically acclaimed and was declared as one of the very best PC games ever made. Enjoy looking at the print ad above.
3. Space Channel 5 print ad
The visual style and character designs are the result of the game designer’s research that includes interviews with lots of young girls over their interests and tastes in video games.
When Sega launched their Dreamcast console in Japan in late-1998, their financial health was already in a very bad state and the future looked grim. Even as they faced tremendous odds, Sega still went on to aggressively sell Dreamcast consoles with exclusive games and Space Channel 5 was one of them.
First released in Japan in 1999, Space Channel 5 was a musical, puzzle-oriented game that was the result of Tetsuya Mizuguchi’s work backed with research he did that included interviewing young girls to find out what their tastes in gaming are. The print ad showing the highly stylized protagonist Ulala and a few screenshots really caught the attention of gamers and kept the Dreamcast in their minds. While the game did not achieve commercial success as a Dreamcast-exclusive, Sega went on to release a version of Space Channel 5 on the PlayStation 2 console, plus sequels.
4. Cybernator print ad
The mention of Terminator and RoboCop rivaled the artwork when it comes to grabbing people’s attention.
I remember seeing the print ad of Konami’s Cybernator (Japanese title: Assault Suits Valken) in several comic books I read back in 1992. I never got to play it but the print ad’s artwork was memorable as I was fond of robots in anime, movies and video games back then. What was arguably the most memorable aspect of the print ad was the line that mentioned RoboCop and the Terminator in a comedic way. This is a creative way to market the game.
5. NBA Basketball 2000 print ad
There were a lot more NBA video games back in the 1990s.
NBA Basketball 2000 was one of those basketball videos games of the 1990s that was not published by EA Sports nor published by the other established game publishers like Sega, PlayStation and Konami. In fact, the one thing on the ad that caught my attention was Fox Sports Interactive which published some sports videos games during the decade. The print ad also served as a reminder that there were a lot more NBA video games for gamers to choose from during the 1990s.
6. Food Fight arcade flyers
Food Fighter arcade flyer with illustrated artworks.
Food Fight arcade flyer with a photographic touch and actors.
I never got to play the 1980s game Food Fight in the arcades nor did I ever had the opportunity to play it on Atari consoles and Xbox 360. Released in 1983 in the arcades by Atari, Food Fight was designed to allow players to control a character moving through a 2D field to consume an ice cream on a cone (placed on the opposite end of the field) before it melts while avoiding the chefs who are out to chase and block the player.
The arcade flyer with illustrated artwork on the characters interacting with the arcade machine is really amusing to look at. Equally amusing is the other arcade flyer that had a photographic approach showing two kids (one playing the arcade machine and the other about to throw a pie) and four chefs. Considering the nice visual concepts Atari came up with for the arcade flyers, Food Fight actually never became a commercial hit selling only a few thousand arcade units.
7. X-Kaliber 2097 print ad
This print ad from the 1990s had a nice visual style.
The Super Nintendo Entertainment System (SNES) had plenty of 2D side-scrolling adventure games and among them was X-Kaliber 2097 released by Activision (now a Microsoft-owned company and integral part of Xbox) in America in 1994. The game had a really interesting story concept about a chaotic far future society plagued by overwhelming crime and violence. The print ad showed a mild taste about the game’s concept and gameplay, but it was more effective when it comes to showing the formidable foes that await the playable protagonist Slash. This print appeared in several comic books I read and was eye-catching.
8. Jet Moto 3 print ad
When was the last time the police caught you for over-speeding?
This print ad for Jet Moto 3 had a clever concept of showing a police officer apprehending a jet biker for over-speeding. The visual presentation was done in photo-realistic fashion to make the sci-fi aspect of the video game look real. The ad made me interested enough to do some research of Jet Moto 3 a few months before finally buying it for my PlayStation console.
9. Wipeout 3 print ad
Were you fond of futuristic racing and techno music back in 1999?
Released in 1999, Wipeout 3 was one of those video games that showcased what the PlayStation (originally launched in Japan in 1994) could do in terms of visual fidelity, special effects and frame rates. The print ad, which had a radical visual concept emphasizing intensity and energy, had style listing down vertically the technical details of the game which required a close look in order to be read. With only two screenshots displayed, the ad makers smartly included the E3 acclaim of “Best Racing Game of E3” as well as the names of artists behind the game soundtrack on the lower-right corner. This print ad was cool and intriguing to look at.
10. Breath of Fire II print ad
This was a good effort to lure American gamers to buy and play Breath of Fire II.
When Breath of Fire II was released on the SNES in America in late 1995, Japanese role-playing games (JRPGs) were not yet wildly popular among American gamers. To grab the attention of gamers, Capcom and the ad makers came up with the eye-catching image of a sword and posted key questions to emphasize the fantasy aspect of Breath of Fire II. While the game received mixed reviews upon its North American release, Nintendo Power listed it as 171st best game in its Top 200 Games chart published in 2006.
Welcome back readers, fellow geeks and electronic gaming fans!
In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – specifically about fighting games that were released in the 1990s. The said decade marked the time when Street Fighter II became a massive hit in the video arcades (and on game consoles) which sparked a wave of new fighting games from business competitors. In that same decade, 3D polygonal fighting games were also released which added greater choices of fighting games at the arcades and on game consoles that players could choose from.
For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers, posters and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for information and images about electronic games and related products.
With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…
1. Dead or Alive Japanese arcade flyer
Dead or Alive was the start of new success that impacted the direction of Tecmo in the gaming industry.
The above arcade flyer of Dead or Alive gave Japanese arcade operators and gamers a taste of what to expect with the game. While the screenshots showed some resemblance with what gamers saw in Virtua Fighter 2, the character designs Tecmo and its developers came up with were unique.
Before Dead or Alive was released in Japanese arcades in 1996, company Tecmo was in financial trouble and they asked Tomonobu Itagaki to make a fighting game similar to Sega’s polygonal blockbuster Virtua Fighter. A breakthrough for Tecmo happened when Sega announced they were licensing their Model 2 arcade to third-party companies which paved the way for Itagaki’s team to make Dead or Alive with it. The game became a big hit and it paved the way for Tecmo to release it on Sega Saturn and PlayStation, and the sequels that followed years later.
2. North American Soulcalibur Dreamcast version print ad
Namco came up with a creative approach to emphasize heart-and-soul promoting their game and the Dreamcast.
On September 9, 1999, Sega launched their Dreamcast console in America. With a gap of around ten months between the Japanese launch (November 1998) and the American launch, Sega had time to prepare Dreamcast’s release to American gamers with a huge lineup of games (both Sega’s games and from other publishers). Fortunately for Sega, they had Namco (their rival on arcade games) supporting their console.
Behind the scenes, Namco’s developers worked hard to not only port their arcade hit Soulcalibur to the Dreamcast, but to enhance the graphics using the console’s more advanced technology. The visual enhancements include rendering all of the games stages (and backgrounds) into full 3D polygonal environments. Namco also implemented different game modes and added even more content to ensure satisfaction to Dreamcast gamers.
The above 3-page print ad of Soulcalibur on Dreamcast was undeniably strategic and captivating to look at. The ad described the console as the heart, showed Soulcalibur character Mitsurugi (one of the game’s most popular characters) in the middle and then described the game (with 3 screenshots of game rendered with Dreamcast graphics) as the soul. It was a strong way to promote both the game and the console. In the years that followed, Soulcalibur grew into a popular fighting game franchise and the Dreamcast version will always be remembered as the crucial turning point.
3. X-Men: Children of the Atom arcade flyer
Anyone who read lots of X-Men comic books in the 1990s should be able to tell which character was drawn by which artist.
When Capcom first released X-Men: Children of the Atom in the arcades in the mid-1990s, I was surprised because I did not anticipate the day would come when the company behind Street Fighter II would actually make a 2D fighting game showcasing the Marvel’s mutants. Even more intriguing was the X-Men art Capcom used for the arcade flyer to promote the game. I recognize Jim Lee’s artworks of Magneto, Cyclops and Colossus. The art of Wolverine shown was drawn by Andy Kubert. It was a wise move for Capcom (with Marvel as a business partner) to use established X-Men comic book artworks instead of having their internal illustrator draw the characters. That being said, this arcade flyer still looks great and captivating to look at.
4. North American Ranma ½: Hard Battle print ad
A print ad promoting the game while saving some space to promote the anime and comic books.
By 1993, Street Fighter II and its upgraded follow-ups were wildly popular both in the arcades and on game consoles around the world. At the same time, there were many other 2D fighting games released to compete with and cash-in on Street Fighter II’s success. Believe it or not, the established anime franchise Ranma ½ saw a video game adaptation in the form of a 2D fighting game – Ranma ½: Hard Battle.
The North American print ad above published by DTMC (in cooperation with Viz Communications) promoted the game (one screenshot, the SNES game box and images of the characters as they appeared in the game) as well as Ranma ½ on anime videos and comic books. The way it was presented, the print ad promoted Ranma ½: Hard Battle without much heart nor passion.
5. Fatal Fury: King of Fighters arcade flyer
An intriguing visual presentation on the front.
You get to know the characters and what the game features are.
There is no doubt that Fatal Fury: King of Fighters is the most significant game that SNK made. Apart from being the company’s first fighting game for the Neo Geo system, it established the fictional “king of fighters” tournament that became the core concept for The King of Fighters series of games in the years that followed. Fatal Fury itself is notable for being designed by Takashi Nishiyama, a former Capcom employee who created the original Street Fighter game. What Nishiyama could not do with Street Fighter, he accomplished while making SNK’s fighting game. Compared with the combo-oriented approach of Street Fighter II, Fatal Fury was designed to emphasize the timing of special moves, confrontational play, cooperative play and the 3D-like spacing between characters (background row and foreground row in each stage) while telling a story in a solid way.
The above arcade flyer of Fatal Fury has this unique looking artwork on the front showing stylized rectangular shots of the major characters Terry Bogard, Andy Bogard and Joe Higashi. On the other side of the flyer are the details that emphasized the creative concept of the game, who the characters are and what they could expect with regards to gameplay features. This flyer is still captivating to look at and it could entice you to try playing the original Fatal Fury game before trying out the sequels and spin-offs.
6. Marvel vs. Capcom: Clash of Super Heroes arcade flyer
This is NOT a comic book crossover.
If there is anything that truly emphasizes the essence of a fictional crossover in terms of visuals, it’s the art that Capcom and Marvel agreed to for Marvel vs. Capcom: Clash of Superheroes which is evident on the front of the above arcade flyer. By looking at how the Marvel characters were drawn, it looks like someone at Capcom illustrated the artwork as the Capcom characters still maintained that particular art style seen in the artworks of the Japanese company’s other games like Street Fighter, Darkstalkers, Mega Man and Strider. Regardless, the artwork still is amusing to look at.
7. Art of Fighting arcade flyer
The front of the flyer.
The cast of characters showcased on the other side of the flyer.
Following the success of Fatal Fury, SNK went on to release Art of Fighting in arcades in 1992 and it became successful enough for the company to make sequels. With regards to the realm of fantasy, Art of Fighting was part of the same fictional universe as Fatal Fury and The King of Fighters, and there were times when its own characters appeared in other SNK games.
Art of Fighting’s arcade flyer had an energetic visual concept on the front with a rectangular lightning portion on the left balanced with five screenshots of the game itself. Once you get to the other side of the flyer, you will see really nice art of the characters with Ryo Sakazaki and Robert Garcia as the most dominating figures. Sakazaki and Garcia are the major characters of the Art of Fighting series. This flyer confidently introduced the characters and succeeded in making them look interesting.
8. Fighter’s History arcade flyer and print ad
Great looking front artwork showing the game’s characters, posing and some action.
If you look closely at the controls, you will see the six-button layout and functions which are the same with those used in Street Fighter II.
Data East offered two ways for gamers to enjoy Fighter’s History – pay a high price for the SNES version or gamers can go play the game in the arcade by dropping a few coins.
In 1993, Data East released their fighting game Fighter’s History in the arcades around the world. Along the way, the company released their arcade flyer which had a very captivating art work on the front featuring their characters and some action. The other side of the flyer showed the technical details on how to play, how the control works and who the characters are. Fighter’s History was nicely received in the arcades and the success led Data East into porting the game for the Super Nintendo Entertainment System (SNES). If you look at the print ad above, you can see how clever Data East was promoting the SNES version of the game while keeping an image of the arcade machine which serves like a subtle reminder that the same game is still available in video arcades.
Shortly after the release of Fighter’s History in the arcades, there were gamers who noticed that it had certain visual and gameplay elements that made it so familiar with what Street Fighter II had. When Capcom became aware of the similarities, they sued Data East claiming that Fighter’s History was too similar to their game and that copyright infringement was committed. Capcom lost the case ultimately and Data East went on to release two more Fighter’s History games.
9. Virtua Fighter 3 arcade flyer
Virtua Fighter 3 truly raised the standards for arcade game graphics back in 1996.
When it comes to gaming innovation and standing out among the rest, Sega did exactly those when they released Virtua Fighter 3 in arcades in 1996 and it had the best-looking and really mind-blowing graphics at the time. Developed by AM2 (led by Yu Suzuki) on the very expensive Model 3 arcade hardware, Virtua Fighter 3 broke new ground on graphics as it moved over 1 million polygons per second, had highly detailed visuals on the characters and surroundings, realistic reflection effects, detailed shining, parallel lighting and high-specular Gouraud shading to name some. Even the characters’ eyes followed the opponent’s position.
The Virtua Fighter 3 arcade flyer showcased their reflective, metallic character Dural who in turn was part of the graphical showcase (emphasizing reflections, smooth animation and liquid metal effects) when the game was previewed in the 1996 AOU event in Japan. The words “The New Standard” written on the lower-left corner of the front of the flyer was justified and truthful.
10. Teenage Mutant Ninja Turtles: Tournament Fighters print ad
This print ad had a nice visual presentation and was easily recognizable to the many TMNT fans.
In 1989, the Teenage Mutant Ninja Turtles (TMNT) franchise made quite a splash on video games which is not surprising as the multimedia franchise was already a popular in the West. More video game adaptation of TMNT were released in the early 1990s providing fans and gamers a lot of fun gameplay at the arcades (click here) and on consoles. Konami had the video game rights of TMNT and in a clear response to the sudden popularity of fighting games, they released Teenage Mutant Ninja Turtles: Tournament Fighters on the most popular game consoles of the time achieving varying levels of success critically and commercially (note: the SNES version stood out as the best). This print ad of the fighting game was effective in visually promoting the three console versions and the displayed text contained enough information to lure the attention of both fans and gamers.
Disclaimer: This is my original work with details sourced from reading the comic book and doing personal research. Anyone who wants to use this article, in part or in whole, needs to secure first my permission and agree to cite me as the source and author. Let it be known that any unauthorized use of this article will constrain the author to pursue the remedies under R.A. No. 8293, the Revised Penal Code, and/or all applicable legal actions under the laws of the Philippines.
Welcome back superhero enthusiasts, 1980s arts and culture enthusiasts, Marvel Comics fans and comic book collectors! Today we go back to the year 1984 to take a close look at the official comic book adaptation of the classic sci-fi movie The Last Starfighter.
The Last Starfighter is highly memorable for its extensive use of computer-generated imagery (CGI) which brought its science fiction concepts of war and space travel to life. Directed by Nick Castle, the film is also remembered for its unique storytelling (note: with scenes set on Earth and in space) as well as the solid performances by Lance Guest, Robert Preston, Dan O’Herlihy, Catherine Mary Stewart and Norman Snow.
I should also state that the movie was released during the golden age of arcade games in America and its narrative has video game elements within. The Last Starfighter, which had unreleased ports for Atari consoles and an actual game released on the Nintendo Entertainment System (NES), clearly has a place in retro gaming culture. To know more about the movie, watch the retrospective video by Oliver Harper by clicking here, the retrospective video by GoodBadFlicks by clicking here and the movie trivia video by Minty Comedic Arts by clicking here.
Marvel Comics was in-charge of producing and publishing the comic book adaptation of the movie. In fact, it was released as issue #31 of the Marvel Comics Super Special (AKA Marvel Super Special) series and also in the form of a 3-issue mini-series.
With those details laid down, here is a look back at The Last Starfighter #1, published in 1984 by Marvel Comics with a story written by Bill Mantlo and drawn by Bret Levins. This is the first chapter of the 3-issue mini-series.
The cover.
Early story
The story begins on a sunny day at a trailer park filled with residents who know each other. Maggie Gordon searches for Alex who is busy playing The Last Starfighter arcade game inside the local store. Alex’s little brother Louis was told to inform him that a neighbor’s electricity problem needs fixing.
Alex is laser focused on playing the arcade game which has an immersive space shooter game design. As Maggie tells him that their friends had arrived, Alex decides to let Louis play the rest of the game as he moves out.
Just as Alex and Maggie are about the leave, his mother tells him that he the neighbor’s electricity problem needs his repair service making him miss the trip.
In the evening, Alex resumes playing The Last Starfighter and shortly after scoring over 900,000 points, many members of the local community flocked inside the grocery to watch him play…
Quality
There is nothing like being inside a very futuristic place and getting involved in a galactic conflict.
Considering the limited scope of the narrative – which ends with Alex already far away from home – and the creative liberties committed by the production team, this comic book is faithful for the most part and it does a good job replicating the vibe and tone of the movie.
Bill Mantlo’s script focused on the more important dialogue from the film and it did a good job following Alex Rogan (the protagonist) who is a video game achiever who happens to be striving to move forward with his life. He is a likable guy facing great odds as well as the harshness of reality, and he has hope with Maggie who just might become an integral part of his life in the years to come. Centauri is clearly the 2nd most notable character after Alex and through him, the narrative moves forward a lot leading to the greater science fiction stuff sourced from the movie.
The wild ride!
As it is clearly not a 100% replica of the movie’s screenplay, the script Mantlo made ensured that this comic book has a whole lot of relevant details, notable moments and characterization that readers can immerse themselves into.
For his part, Bret Blevins (note: his name was spelled as Brett Blevins here) did a fine job replicating the movie imagery that includes the locations, the characters, and the sci-fi elements. While it is not clear if the comic book team was authorized to use the actors’ likenesses when drawing the characters, there were a few instances in which Alex somewhat resembles actor Lance Guest, and Centauri looking a bit like the late Robert Preston.
Conclusion
Have you ever experienced attracting a lot of people while playing an arcade game?
Even though there were no battles within its narrative, The Last Starfighter #1 (1984) is a good comic book adaptation. Having seen the movie a number of times in my life, I can say that this comic book recaptures the feel and tone of the film in varying degrees. Of course, the illustrated literature format can only go so far with adapting the movie’s greatness. That being said, if you truly want mesmerizing imagery, strong thrills, great music and the dramatics of the characters, watching the movie is the clear option (note: The Last Starfighter 4K Blu-ray is available). This comic book is a worthy partial companion and I can confirm that it has convinced me to read the next issue.
Overall, The Last Starfighter #1 (1984) is recommended.
Author Carlo Carrasco 