Tag: Midway

Retro Gaming Ads Blast – Part 14

Retro Gaming Ads Blast – Part 14

carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and 1990s.

For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for information and images about electronic games and related products.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Lufia & The Fortress of Doom for Sega Genesis print ad

Considering the eventual scrapping of the Sega Genesis port of Lufia & The Fortress of Doom, this old print ad might as well serve like a tomb stone.

I want to start with this mostly black print ad about the Japanese role-playing game (JRPG) Lufia & The Fortress of Doom coming to the Sega Genesis console. This game was released on the Super Nintendo Entertainment System (SNES) in America and on the Super Famicom in Japan in 1993 and achieved commercial success for the Japan-based publisher Taito. In an attempt to keep on building up the success, a port of the game for the Sega Genesis (Sega Megadrive in other countries) was announced but ultimately it got canceled. It should be noted that Taito’s American division close down in 1995 and the sequel  Lufia II: Rise of the Sinistrals was released in America by a different publisher. That being said, this particular print ad is a sad reminder of a broken promise for Sega Genesis gamers as well as Lufia and JRPG fans who wanted to play the 1993 RPG on a different console.

2. Cloak & Dagger arcade flyer

The front of the arcade flyer. There is even a mention of the Cloak & Dagger movie.
Details of the game explained with arcade operators in mind. I find it odd that there is a vacant amount of blank space on this side of the flyer.

Cloak & Dagger, the Atari arcade game that appeared in the 1984 movie of the same name (read my retro movie review by clicking here), has always been an arcade conversion kit as this arcade flyer showed. For the newcomers reading this, an arcade conversion kit allows the arcade operator to replace an old game without having to buy a brand-new arcade machine. Very cleverly, Atari targeted arcade machines of Robotron: 2084, Defender, Stargate and Joust (all were from the competitor Williams Electronics) with Cloak & Dagger. The Cloak & Dagger flyer’s front shows a picture of the pieces of hardware (for insertion into the arcade cabinet plus some physical adjustments) plus decorations for the exterior of the arcade cabinet. The other side of the flyer contains the technical details that make it convenient for arcade operators to understand on how to convert the older games (limited to the above-mentioned Williams games).

3. NBA Live 95 for Sega Genesis print ad

This print ad is still exciting to look at, especially when you are still passionate with basketball.

Back in late 1994, Electronic Arts (EA) revamped their NBA-licensed basketball game franchise with NBA Live 95 which came with a major game redesign that includes the isometric on-court perspective, T-meter for free throw shooting and more. NBA Live 95 was also the first entry of the NBA Live franchise and brand which lasted for decades. This print ad of the Sega Genesis version of NBA Live 95 has the clever display of several screenshots along with pics of the shot clock emphasizing suspense. The basketball action images themselves are not only eye-catching but strong enough to get gamers excited. This is still a solid print ad to look at.

4. X-Men: Mutant Apocalypse print ad

An X-Men game by Capcom.

If there is anything significant about X-Men: Mutant Apocalypse, it is the fact that it was Capcom’s first-ever X-Men-based production that was also released a month before their own hit arcade game X-Men: Children of the Atom came out. Setting aside Capcom’s involvement, this game contains notable elements from the comic books that strongly resonated with dedicated X-Men fans. Apart from the two screenshots and the game box cover, this print ad has X-Men artwork by Andy Kubert who already was the regular artist of the X-Men monthly series.

5. Space Ace multi-platform print ad

Anyone who is a fan of Don Bluth’s works in animation should be able to recognize the art style of this ad.

First released in the mid-1980s, Space Ace was a LaserDisc video game that was designed and produced by the legendary animator Don Bluth (An American Tail, The Land Before Time, Anastasia). After achieving success in the arcades, new versions of Space Ace were subsequently released on many other platforms, including the consoles and computers that used disc drives in the mid-1990s which this print ad emphasized. By looking at the lower part of the print ad, you will see Sega CD, 3DO, Macintosh and PC as targeted platforms. The most notable visual feature of the ad was, unsurprisingly, official art of Space Ace.

6. BurgerTime arcade flyer

The front of this flyer could make you crave for burgers.
The technical and creative details on the rear of the flyer.

Bally/Midway came up with this arcade flyer of BurgerTime which itself went on to become a beloved classic game. The front showed a very enticing looking hamburger that looked like it could fill a person’s belly and tingle his or her taste buds. Then they showed the hand-drawn in-game characters looking like they really are interacting with the hamburger. The back of the flyer shows details that emphasize what the game is about, why it could be a fun arcade addition and what the specs are. This is an engaging arcade flyer.  

7. NCAA Final Four Basketball print ad

Do you know anyone who played this college basketball video game?

If there is anything notable about video gaming in the 1990s that is missing today, that would be the presence of multiple basketball video games released by different game publishers. Along the way, there were some college basketball video games such as NCAA Final Four Basketball developed by Bitmasters and published by Mindscape. This print ad had enough screenshots to show what the game looked like and how it played. The ad also mentioned that the game had 64 real NCAA teams and logos as well. This 1994 video game did not have a strong reception from game critics although it received a very high rating by GamePro magazine. NCAA Final Four Basketball has long been forgotten.

8. Indiana Jones’ Greatest Adventures print ad

An eye-catching print ad from a more memorable time when the Indiana Jones franchise was still under the full control of George Lucas and his enterprise.

Indiana Jones’ Greatest Adventures was an ambitious 2D side-scrolling adventure game that also served as an adaptation of the first three Indiana Jones movies (1981-1989) of Steven Spielberg and George Lucas. Like the Super Star Wars trilogy of games that preceded, this one was a challenging and lengthy game filled with lots of action. This print ad only showed Indy’s whip and hat but the screenshots, the text description and the game box cover (which has a young Harrison Ford as the iconic Jones) were more than enough to convince viewers that this was an Indiana Jones game.

+++++

Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco

Retro Gaming Ads Blast – Part 13

Retro Gaming Ads Blast – Part 13

carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads from the 1980s and 1990s. In addition, there will be a few flyers of arcade games.

For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for information and images about electronic games and related products.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Japanese Contra arcade flyer

The front of the Japanese arcade flyer of Contra.
The other side of the flyer.

As mentioned before, Konami’s long-running Contra games franchise first started in the arcades in Japan. As seen in the Japanese arcade flyer, it was clear that the company not only had a clear vision of Contra’s visual concepts but also was pretty organized with explaining lots of details (examples: the 8-direction controls, types of weapons or ammunition available, level design differences) that both players and arcade operators can learn from. If you look closely at the rear of the flyer, you will see the two characters already identified as Lance and Bill which clearly showed the Japanese creators had the creative details really organized.

2. Virtual Bart print ad

Anyone who loved The Simpsons would easily recognize the characters of this print ad.

Decades ago, The Simpsons made big waves on television and quickly emerged as a fine addition to American pop culture. That being said, it was not surprising at all that video games based on the show got made and Virtual Bart was one of them. This Virtual Bart print ad appeared in some comic books I read in 1994 and the ad makers made efficient use of the single-page layout showing that the game was not a mere 2D side-scroller as its concept emphasized Bart Simpson’s virtual reality escapades. This game, which had mini-games and different gameplay styles, received review scores ranging from negative to positive.

3. Wild Arms 2 print ad

This is NOT an effective way to promote a video game.

Now this is one of the most weird and the most uninteresting game print ads of the 1990s. For the newcomers reading this, Wild Arms 2 was a sequel to the 1997 hit game Wild Arms released on the original PlayStation console. Due to the 1997 game’s success, a fan base of Wild Arms was established and the 1999 sequel was anticipated by the fans. In a very odd and illogical move, Sony Computer Entertainment came up with the Times Square setting for Wild Arms 2’s North American print ad and because they allowed so much other text and images (appearing as billboard ads) on the buildings in the background, details about the game itself got overshadowed. By simply looking at this print ad, it is simply too easy to overlook Wild Arms 2 as the featured game. Can you see the references to Wild Arms 2 here?

4. RollerGames arcade flyer

Pretty ladies posing on the front of the flyer.
Clearly the details were prepared with arcade operators in mind.

Based on the competition-oriented TV show, the RollerGames arcade game from Konami was both unique and fun to play. As with their other arcade flyers, Konami hired models to emphasize RollerGames’ core concept by appearing in full costume (as roller-skating participants), and then inserted screenshots of the game. The rear of the flyer had the technical details in simplistic fashion and they were clearly written with arcade operators in mind. The 3-paragraph text descriptions emphasized what players could expect, what options are available and how the game connects with the TV program it was based on.

5. The Jetsons: Invasion of the Planet Pirates print ad

Anyone among you is a Jetsons fan?

Based on the animated series, The Jetsons: Invasion of the Planet Pirates was released on the Super Nintendo Entertainment System (SNES) in America as well as on the Super Famicom in Japan in the mid-1990s. This game’s print ad had eye-catching artwork, carefully laid down key details (including the promise of cartoon quality graphics) and showed a few screenshots. The game attracted mixed reviews from critics and I don’t know any fellow gamer who played it.

6. Sega Saturn games print ad

An aggressive single-page ad promoting the exclusive games on Sega Saturn.

If you are a game console manufacturer that also owns several game development teams, you really have to promote your hardware and software aggressively. This is exactly what Sega did in the North American market sometime after the embarrassing launch of the Saturn console there. As seen in this print ad, Sega aggressively promoted their Saturn-exclusive games – including their juggernaut Virtua Fighter 2 – to make it clear to their fans (and Saturn console owners) that they are focused to entertain them. The ad also served as Sega’s effort to lure in new gamers and potential Saturn owners given the fact that Virtua Fighter 2, Virtua Cop and Sega Rally Championship were already big arcade hits. As history turned out, the Saturn ended up a commercial disappointment in America but still succeeded in Japan.

7. Galaxian arcade flyer

Have you ever played Galaxian in the arcades?

In September 1979, Namco released Galaxian in the arcades in Japan and it became a big hit there eventually finishing as the nation’s 2nd highest-earning arcade game of the year. Before the year even ended, Namco approached Midway of releasing Galaxian outside of Japan and this led to the game appearing in American arcades in November. Unsurprisingly, Galaxian drew lots of American players and their money which really helped Midway selling 50,000 arcade units in a few years’ time. This arcade flyer from Midway clearly showed what the Galaxian arcade unit looked like and how the controls were physically set up. I like the way the details and images were organized and how the limited page space was put to good use.

8. Heavy Barrel print ad

A really eye-catching and amusing print ad to look at.

Originally released in the arcades by Data East, Heavy Barrel was released on the Nintendo Entertainment System (NES) in 1990. Similar with Contra and Jackal, this game had a strong military theme and shooting-oriented gameplay complete with missions that instantly reminded players about war. The military aesthetic and the showing of guns are easily the most eye-catching part of this print ad geared towards the NES userbase which had lots of young children among the players. To say the least, Heavy Barrel’s print ad was entertaining to look at.

+++++

Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco

Retro Gaming Ads Blast – Part 12

Retro Gaming Ads Blast – Part 12

carlocarrasco

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads from the 1980s and 1990s. In addition, there will be a few flyers of arcade games.

For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for information and images about electronic games and related products.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Contra arcade flyer

A clever visual concept by Konami towards gamers and arcade operators.
Details on the other side of the flyer.

Before it established itself as a popular gaming franchise with console gamers, Contra truly started in the arcades in 1987. First released in Japan on February 1987, Konami went on to release the game in arcades in the United States a month later and the flyer you see here was the Americanized promotion they came up with. Instead of hiring male actors or models to play soldiers, they hired a slim lady to appear with a female Rambo look standing in front of a Contra arcade machine. On the other side of the flyer are details that players and arcade operators can learn from. By today’s standards, this arcade flyer of Contra is still eye-catching and even amusing to look at.

2. College Football’s National Championship print ad

This ad has a strong visual appeal to gamers who like football.

This is another one of those video game ads I saw while reading comic books in the 1990s. College Football’s National Championship was a Sega Genesis-exclusive American football video game published by Sega (with the Sega Sports brand) to capitalize on gamers who want college football to play with at home. This print ad has a nice visual presentation of the college teams’ logos, screenshots and details of what gamers could expect when they buy and play the game. College Football’s National Championship received mostly positive reviews and it must have sold well because Sega went on to release a sequel to this game.

3. Robotron X print ad

This Robotron game was made at a time when 3D polygons became common for making video games.

Having played the classic game Robotron: 2084 on PC back in the 1980s, I was very surprised to see this print ad in 1996 promoting a brand new Robotron game for PlayStation as well as Windows PC. For the newcomers reading this, Robotron: 2084 was a classic which heavily influenced game designers who went on make other fan-favorite games like Smash TV and Llamatron. What makes Robotron X notable apart from being an official follow-up to the classic game was the fact that it was made at a time when game developers did their stuff to modernize gaming with 3D polygons for visuals while trying to come up with gameplay inspired by the classics. While Robotron X did not make a major impact on gaming, the classic Robotron: 2084 went on to be released in several multi-platform compilations such as Williams Arcade’s Greatest Hits, Midway’s Greatest Arcade Hits, and Midway Arcade Treasures.

4. Space Jam game print ad

If you saw the movie in 1996, were you able to play this video game adaptation?

What makes 1996 a memorable year for basketball fans was the Michael Jordan’s return to prominence (having previously retired for less than two years before returning to the NBA in 1995) and leading a very powerful Chicago Bulls team to what was their 4th NBA championship title. In that same year, Jordan starred in the live-action/animated movie Space Jam which grossed an impressive $250 million worldwide. On the same month the movie came out, the Space Jam video game adaptation was also released on PlayStation and Sega Saturn. This print ad was part of the multimedia hype of the movie and the game itself had a very similar design and visuals concept with NBA Jam but ultimately it failed to become a hit with critics and gamers. Not even the combined visual might of Jordan and Warner Bros. characters could achieve success.  

5. Magic Johnson’s Fast Break print ad

Still on basketball video gaming, the side-scrolling Magic Johnson’s Fast Break game was released on the Nintendo Entertainment System (NES) for console gamers to enjoy. Unsurprisingly, this ad had nice black-and-white art work of Magic Johnson as the dominant figure while leaving little space left to show the game box and only one screenshot. The real meat of this print ad are the details laid down in text description.

6. Virtua Fighter 2 for Sega Genesis print ad

Clearly a late effort by Sega to sell something to its many Genesis owners/fans in America at a time when PlayStation and Nintendo 64 started dominating 5th console generation sales.

In the history of arcade gaming and fighting games, Virtua Fighter 2 was a worthy follow-up to its groundbreaking predecessor. VF2 also made its way on the Sega Saturn which essentially maintained the great gameplay and 60 frames-per-second animation even though the 3D polygonal graphics were noticeably lower in quality compared to its arcade version. With VF2 in the arcades and on Saturn selling well, I was surprised to see this print ad of Sega releasing a totally different version of the game on the aging Sega Genesis console. Virtua Fighter 2 on Genesis had 2D graphics, sprites for the characters and a side-scrolling visual design. In fairness, the game developers exerted effort to recapture some of the gameplay elements within the Genesis limitations and 2D graphics. This print ad is a reminder of Sega’s American division selling a product to the remaining active Genesis owners.

7. Ring King print ad

Ring King itself clearly lacked promotional space in this ad.

In 1987, Data East released their arcade hit game Ring King on the Nintendo Entertainment System (NES) and prepared this print ad involving Ray Leonard, Jr. (on the foreground in boxing gear) and conveniently with the famous Sugar Ray Leonard and Thomas Hearns (with the promo of their first fight together in the background). Also conveniently, the company inserted their other games on the lowest part of the ad. Ultimately, the presence of Ring King itself was minimized only showing the game cover and two screenshots. This is clearly an eye-catching ad but there was not enough emphasis on the game itself.

8. Super Spacefortress Macross arcade flyer

The arcade flyer released only in Japan.

Have you ever seen the classic anime movie Macross: Do You Remember Love? I really love watching that movie and I played and finished the video game adaptation on PlayStation in 1999. What I never got to play was the arcade game adaptation of it which was released by Banpresto in Japan in 1992. This flyer promoting the game has a strong visual presentation thanks to the artwork made for it. Only one screenshot was shown as well as a clip from 1984 the animated movie (note: the arcade game itself has some images directly from the film plus some newly created ones added) but this ad still had what it takes to capture the attention of the many Macross fans in Japan. This arcade game was eventually released with an English translation in America and Australia.   

9. 2-in-1 print ad featuring Super C and Snake’s Revenge

A memorable and intriguing print ad from Konami promoting sequels.

This is one of the ads that Konami came up with to promote at least two games using a single-page ad format. I saw this ad in many comic books I read decades ago and its visual concept always caught my attention especially since I played the console game Contra a lot. At the high end of the ad were two fictional newspaper headlines highlighting the respective conflicts of Snake’s Revenge (with a nuclear danger concept) and Super C (with emphasis on alien invaders). These two games were sequels to the classics Metal Gear and Contra, and Konami clearly knew how to take advantage of the older games’ success and do their best to sell the sequels to gamers who love action-packed gaming as well as fantasized armed conflicts. Like the 2-in-1 ad showcasing Contra and Jackal, this was Konami’s aggressive move to sell war-inspired games to the NES userbase which was mostly composed of children and teenagers.

10. True Lies game print ad

There is nothing like taking advantage of the imagery of a Hollywood superstar to promote a video game based on the related movie.

Here is a video game ad I saw in many comic books I read in 1994-1995. True Lies (starring Arnold Schwarzenegger) was one of the big summer season movie hits of 1994 and the video game was part of the business tie-ins with the film. The people who made this print ad made the smart moves of showing not just one but three images of Schwarzenegger to promote the game while leaving some space to show what the game looked like. The True Lies game even had stills from the movie to emphasize the flow of the plot.

+++++

Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco