Retro Gaming Ads Blast – Part 3

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will examine print ads from the 1980s and 1990s that caught my attention and I will explain why they are worth look back at.

For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for game details and images.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Japanese print ad of Super Star Wars: The Empire Strikes Back

Do you know any Star Wars fan who is aware of the error in this Japanese print ad of Super Star Wars: The Empire Strikes Back?

Back in 1993, the sequel Super Star Wars: The Empire Strikes Back was released on the Super Nintendo Entertainment System (SNES) in the West and on the Super Famicom in Japan. Having played all three Super Star Wars game, I can say that this sequel was a huge improvement over its predecessor technically and also with gameplay (read my retro review by clicking here).

Like its predecessor, the game was released in Japan by JVC Musical Industries and in the above Japanese market print ad, the marketing team wisely used the game’s official artwork to give gamers a clear view of the concept derived from the 1980 movie plus a few screenshots showing gameplay. What I find hilarious to read is the line (highlighted in red and all capitalized no less): MAY THE FORCE WITH YOU. Clearly someone from the Japanese marketing team who prepared that line lacked English proficiency or might not have watched the movies dubbed in English. In the 1977 movie, Han Solo said to Luke, “May the Force be with you.”  

2.  Spider-Man (Atari 2600) print ad

This is an entertaining way to promote a video game based on a comic book icon.

We are back again with the Parker Brothers company and their promotion of the Spider-Man video game for the Atari 2600 which I myself played long ago. Unlike before, the print ad this time was mainly about the Spider-Man game and somehow Parker Brothers coordinated with Marvel Comics to make a comic book-inspired ad. In the above print ad, Spider-Man was shown playing the game about him with an Atari 2600 controller and console, and the Green Goblin taunts him as he plays. This type of ad is a stroke of genius because it shows the Marvel Comics’ icon as a player and the gameplay was emphasized accurately. Even if viewers are not too fond of video games, they can still find themselves interested in reading the literary adventures of Spider-Man.

3. Advanced Dungeons & Dragons: Treasure of Tarmin print ad

Apart from emphasizing the fantasy concept of the Dungeons & Dragons franchise, this print ad’s hand-drawn art was strong enough to spark viewers’ curiosity and make them interested in the game or even in the Intellivision console.

Here is a print ad I saw many times while reading comic books in 1983. The game at hand is Advanced Dungeons & Dragons: Treasure of Tarmin released on the Intellivision, and it is the sequel to Cloudy Mountain. Like the ad of its predecessor, the above print ad relied heavily on the spectacle of fantasy (and even a bit of horror) by having hand-drawn art as the eye candy promoting Advanced Dungeons & Dragons: Treasure of Tarmin. If you look closely, only one screenshot from the game was shown and it was enough to tell gamers that the new game has a completely different visual presentation from that of Cloudy Mountain. Considering the primitive nature of computer graphics and game design of the era, having detailed comic book-inspired artwork was effective to grab viewers’ attention with the intention to make them interested in buying the game. In today’s age of computer graphics and social media, this type of ad for video games is rare to see.

4. G.I. Joe: Cobra Strike print ad

The G.I. Joe: A Real American Hero franchise’s early entry into video games.

Going back to Parker Brothers, the company developed and published the first-ever licensed game of the G.I. Joe franchise – G.I. Joe: Cobra Strike for the Atari 2600. In promoting the game, a 2-page ad was released with comic book-style art work (featuring Cobra Commander and Duke representing different sides) dominating the space, with descriptive text and a hand-drawn illustration of the gameplay (read: not a real screenshot) as well as the game box flling the remaining space. In my personal experience, I saw this ad before I even got to watch an episode of the popular G.I. Joe: A Real American Hero animated TV series, and before I got to read an issue the related comic book series (which started before the TV series). Looking back at the above print ad, I can still remember the time when I was puzzled by the two characters simply because I was not yet familiar with them. Take note that the video game and the ad were released at a time when the G.I. Joe: A Real American Hero started rising quickly in popularity on toys, comic books and animation.  

5. Alien 3 (SNES) print ad

This print ad appeared in several comic books I read in 1993.

Way back in 1992, I had one of the most depressing cinema viewing experiences with Alien 3 which had a very troublesome production and lacked a solid foundation behind its creativity. Then in the summer of 1993, print ads of the video game Alien 3 for Super Nintendo Entertainment System (SNES) appeared in several comic books I read at the time. The above print ad was actually entertaining to look at. For one thing, the ad makers used three wide layers of screenshots from the game depicting different areas. Then I noticed the details which showed there were more aliens for gamers to encounter (versus only one in the movie) and the playable lead character Ellen Ripley was armed with guns (versus no guns in the movie) being able to fight the monsters. Not only that, the ad makers knew the specific details from the Alien film franchise which is reflected in the ad referencing the Face-hugger aliens, the acid from the creatures and, of course, the alien eggs. To this day, there are old-time gamers who found the Alien 3 SNES game more entertaining than the movie.

+++++

Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco

Retro Gaming Ads Blast

Welcome back readers, fellow geeks and electronic gaming fans!

Today I am launching a brand-new series of articles titled Retro Gaming Ads Blast (RGAB) which will explore the many print ads and promotions of video games, computer games, arcade games and handheld games that were published through the decades.

For the newcomers reading this, print ads of games were widely popular and heavily relied on by gamers/players long before smartphones, social media, the worldwide web and online videos even started. Back in the old days, print media was the most common method for companies to market their games while also helping hardware (machines which played the games) reach potential buyers. Such ads appeared in magazines, comic books and newspapers. Not only that, there were several print ads of games that were made to look creative, compelling and even intriguing.

With those details laid down, here is the first batch of retro gaming print ads for you to see and enjoy…

1. Parker Brothers’ Spider-Man-led print ad

Does this ad look amusing?

Remember Parker Brothers? That was a company that started way back in 1883 founded with a strong focus on the enjoyment of games in the form of board games, cards and toys. In the late 1970s, Parker Brothers started making electronic versions of their popular board games and engaged in the video game development and publishing. They also went on to make home ports of popular arcade games in the early 1980 for several gaming platforms.

Parker Brothers was very active with making games for the Atari 2600 console which became the dominant machine for home gaming in North America in 1982. In the above print ad, their marketing heavily emphasize the Spider-Man video game for Atari 2600 and added two others games they also published – Tutankham and Amidar – which was a clever move to market multiple games. The ad’s focus on Spider-Man was amusing and even without showing a single screenshot of the game, it was enough to entice people to watch out for it. Be aware that the Spider-Man game’s development was done by Laura Nikolich who was hired by Parker Brothers at a job fair. Nikolich had full creative control on making the game and had no contact whatsoever with Marvel Comics.

2. Advanced Dungeons & Dragons: Cloudy Mountain print ad

An ad like this was strong enough to motivate gamers’ imagination and interest.

Back in 1982, Advanced Dungeons & Dragons: Cloudy Mountain was released on the Intellivision game console and I was fortunate enough to watch my next-door neighbor play it repeatedly. The above print ad – which simply referred to the game as Advanced Dungeons & Dragons – only had a few words which directly pointed to the main objective of the game…the golden crown. While only one screenshot of the game was displayed, the advertisers heavily relied on hand-drawn, comic book-style fantasy art work to sell the game.

For those who were born long after the 1980s, let me share with you that ads like these were really impressive for their time. It was common for advertisers to use art works (even though they may not accurately reflect the gameplay or game design) and post at least one screenshot to catch the viewer’s attention with the hope that it would even encourage him/her to anticipate the game. It should be noted that ads like these were strong enough to make gamers’ imagination or curiosity grow stronger.  

3. Konami’s collective military video games advertising

Print ad of four games for IBM, Amiga and Commodore.
Print ad of Jackal and Contra for the NES.

Konami, the Japanese company that has long been known for Metal Gear, Suikoden and the controversial sacking of famous game designer Hideo Kojima, was aggressive in the gaming business in the 1980s and arguably the aggressiveness was reflected in their publishing of several games that emphasized militarism during the late stages of the Cold War. In short, they made the military look cool and their activities fun to do in digital form.

While Konami has always been identified with console gaming, they actually released Rush’n Attack, Contra, Jackal and Boot Camp on IBM, Amiga and Commodore computers (as seen in the first print ad above) which were popular in the 1980s. The said ad also have a very amusing visual concept emphasizing the excitement and fun of military action games coming to gamers at home for their computers.

The 2nd print ad above – Jackal and Contra for the Nintendo Entertainment System (NES) – was very intriguing to see. It was very clear back in the 1980s that the NES always had a wholesome audience (note: a lot of buyers were parents who wanted to entertain their kids at home) and that includes a lot of very young players. To see the collective ad of Jackal and Contra (for the NES platform) having battle-hardened men in military gear holding guns was openly aggressive to perceive and instantly reminded people about the Cold War (and the menace of Communists, socialists, Marxists and terrorists) and the cultural impact of the mega blockbuster film Rambo: First Blood Part II. This is the kind of ad that would drive today’s woke-minded people crazy and even cause them to panic and pretend to be victims of militarism and patriotism. If you look at the ad closely, you will realize there is simply no room for the garbage of political correctness and wokeness.

Lastly, I myself had played Contra and Jackal with my friends on the Nintendo Family Computer (the Japanese counterpart of the NES) and both military games were a lot of fun to play from start to finish!

4. Batman Returns SNES game ad

This print ad appeared in some comic books I read in the early 1990s.

Way back in 1992, Batman Returns (the sequel to the mega blockbuster Batman movie of 1989) was released in cinemas with intense marketing and merchandising reflecting Warner Bros. intention to replicate the commercial success they had in 1989. Along the way, there were several video game adaptations of Batman Returns that were released on different platforms. Among those many video games was the Super Nintendo Entertainment System (SNES) game of Batman Returns which was developed and published by Konami in 1993 the form of a side-scrolling beat-them-up game.

The above ad was visually appealing with hand-drawn, comic book-style art dominating the spaces while leaving room for some screenshots and a written description of the game. Having seen this ad on multiple comic books I read back then, I can say that the ad was entertaining to see and was effective in making me interested in the game. I played Batman Returns on the SNES but never got to finish it. Oh yes, the game’s audio were really good and there were also digitized images from the movie for the in-game narrative.

5. Flashy Sonic the Hedgehog Japanese print ad

A dazzling approach by Sega on selling Sonic the Hedgehog.

1991 will always be remembered as the year of Sonic who eventually became not only Sega’s most defining mascot but also a video game industry icon. That same year, Sega released Sonic the Hedgehog on the Sega Genesis (referred to as Sega Megadrive in other parts of the world) console and it became a massive success with consumers and the game critics.

In the above Japanese print ad, a very captivating display of light and energy rays dominated the space leaving a minority share left for Sega’s console, screenshots and even a UFO Catcher arcade machine picture. While I could not understand the Japanese text, it seems to me that the flashy visual concept of the ad reflected Sega’s high ambitions with Sonic. How many gamers in Japan bought a copy of Sonic the Hedgehog because of this ad remains undetermined.

6. Japanese Super Star Wars print ad

A long time ago in a galaxy far, far away…

Before Nintendo released its 16-bit game console (referred to as Super Nintendo Entertainment System in America, and Super Famicom in Japan), there were lots of Star Wars video games released on varied platforms and the arcade.

With Nintendo’s 16-bit gaming platform realized, lots of game designers and business partners saw opportunities to make new games with gameplay concepts and designs using the technological advantages of the time. For LucasArts and its partners, taking Star Wars gaming into the next level was inevitable and they made it all come true in 1992’s Super Star Wars video game.

Published in Japan by JVC Musical Industries for the Super Famicom, Super Star Wars was a major leap forward in game design, visuals, sound and enjoyment. Apart from the 2D side-scrolling run-and-gun gameplay, gamers were deeply immersed into Star Wars’ universe with the Mode 7 landspeeder and X-Wing fighter sequences, as well as the first-person trench run sequence.

The Japanese print ad above cleverly presented screenshots from the game while using official imagery from the Star Wars movie poster of 1977 (look at how young Harrison Ford, Mark Hammill and the late Carrie Fisher were back then). The ad is a fine example of combining the greatness of the classic George Lucas-directed film with the highly enjoyable design of Super Star Wars. Lastly, these should remind you that there was a time when Star Wars was not yet tainted by wokeness and the garbage values of the Satanic Leftists (read: woke Disney).   

+++++

Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco

A Look Back at The Blob (1958)

Welcome back, movie buffs, science fiction fans and geeks! Some of you might have heard about the news about the recent release of the collector’s edition 4K Blu-ray of the movie The Blob (1988). For the newcomers reading this, The Blob (1988) was a remake of the original movie from 1958.

With those details laid down, here is a look back at The Blob, a sci-fi horror movie released in 1958 starring Steve McQueen and Aneta Corsaut, written by Kay Linaker and Theodore Simonson, and directed by Irvin S. Yeaworth, Jr. (Irvin Yeaworth for short). This was a low-budget local-level production by Valley Forge Films, Fairview Productions and Tonylyn Productions.

The Blob movie poster.

Early story

The story begins somewhere within a small town in Pennsylvania. During one evening, teenagers Steve Andrews and Jane Martin spend a romantic time together in a car only to be disturbed when a meteorite from outer space crashes nearby. This easily sparks Steve’s curiosity as he decides to drive to find the spot of the crash taking Jane with him.

Meanwhile, an old man who happened to be living near the spot of the crash went out of his home and finds the meteorite first. Out of curiosity, he pokes the meteorite with a stick which slowly causes it to break open revealing a gelatinous substance (the blob) inside. He uses the stick on the substance, lifts it up and examines it closely. Against gravity, the substance suddenly moves up the stick and wraps itself on the old man’s hand causing him to become desperate to remove it. He failed.

As Steve drives down the road, the old man with the blob suddenly crosses down their path. The old man tells Steve to take him to a doctor… 

Quality

Steve McQueen (3rd from left) as teenager Steve Andrews with Earl Rowe (2nd from right) as Lt. Dave and other over-aged actors playing teenagers.

I can say that I really like this old movie which has always been an independent, low budget production that made a solid contribution to the sci-fi genre and pop culture in general.

To begin, this film has a simple plot about an alien creature in the form of a gelatinous blob from outer space which attached itself into an old man’s hand, grew a lot when the man made it to the doctor, and then started consuming people which made it grow so big, life in the town got disrupted and people found themselves in danger. Unsurprisingly, the blob itself does not dominate the narrative considering the limitations the filmmakers had on making special effects work plus they focused more on the characters to move the plot forward. Rest assured, however, that the production team went all out with their limited resources on making the monster look menacing in the final fifteen minutes. I should state that the special effects team did a convincing job with the way they made the blob move to specific directions.

Given the simple plot, it is not surprising to see the narrative focusing more on the characters particularly with teenagers Steve and Jane (both played by obviously over-aged actors Steve McQueen and Aneta Corseaut). The story clearly follows the two mentioned teenagers who have the best knowledge about the blob and what happened, and it just so happens that they are always at a disadvantage when asked by adults to prove things.

With a monster that large within the local community, you know that something must be done before it causes further damage and kills more people. The blob was portrayed to be unrelenting in consuming and killing people which causes it to grow even bigger and with no limits determined. The blob does not care at all about the pain and anguish of its victims which parallels the evil of Communism/Marxism/socialism/anti-Semitism in real life.
Jane (Aneta Corseaut) and Steve (Steve McQueen) with the local doctor (Stephen Chase) early in the film.

The interactions between teenagers (note: Steve McQueen and Aneta Corseaut are not the only over-aged looking actors playing youth) and the mature authorities (local police, parents, educator and house keeper to name some) dramatized a gap in which the youth lacked credibility while the adults remain difficult to convince. Very notably the backward car race early in the film symbolically reflects the Hollywood film trend of the 1950s in which American teenagers are portrayed to be troublesome and living without real purposes.

Going back to the protagonists Steve and Jane, the screenplay was designed to highlight what good teenagers can do when a crisis strikes the local community and why the adults should get over their doubts about the youth.

Given the structure of the script, there are a lot of talk scenes throughout and the progress of the blob growing as a menace within the plot helped break the monotony. While he is clearly too old to play a teenager, Steve McQueen here remains convincing as a youth who strives to achieve something worthy even as he lacks maturity. The same can be said about Aneta Corseaut whose character was designed to help Steve move forward apart from having romance with him. When her character feels troubled, Steve comes in to support her in return. If you ignore their mature looks and focus on the dialogue, you will find convincing lines of youth within Steve and Jane. The same can be said about the other teenagers.

Considering the low budget and the limitations of technology at the time, the man-made practical effects in this movie are still good.
I can say out loud that watching movies inside the cinema is always better than streaming. The best way to enjoy a movie at home, on the other hand, is with physical media like Blu-ray and 4K Blu-ray.

While McQueen and Corseaut performed well, there were some moments of stiff acting and lifeless delivery of lines of dialogue scattered throughout.

Those of you who are so used to fast-paced films with thrills and jump scares, you should temper your expectations as this movie moved at a slow-to-medium pace with very little horror elements and very little violence. As this was a low-budget local-level production, certain shots had to be made with very obvious creative shortcuts. Even though this movie was filmed on several locations in Pennsylvania, the filmmakers failed to establish a true sense of geography and this means no scenic shots.

Going back to the blob itself, its jello appearance may not look menacing at first and there were times when the lack of scale (note: they did not have equipment to achieved the depth-of-field visual effect) was noticeable. What I liked here is the way the blob was portrayed – unrelenting and totally immune to the emotions and concerns of people it encounters. The blob here somewhat reminds me of the T-800 in The Terminator (1984) in the sense that it simply would not stop to attack people, consume them and then keep on growing into one very large mass which causes a crisis on the small town community.

In case you are wondering, there were accidents that happened during the memorable scene of moviegoers running out of the cinema in the film. The tripping of some people were purely accidental.

When it grabs someone and starts to consume the victim physically, the blob does not care about the pain it causes on its prey. While it is clear that the movie’s script was written during the early stages of the Cold War, it is possible that the blob served as a symbol of Communism infiltrating America, endangering people and taking their lives (and liberties) away. That being said, the rampant Leftist influence and social violence in the minds of millions of Americans today makes this film socially relevant and the blob’s threat has gotten even more symbolic. Lastly, I should state that composer Ralph Carmichael managed to come up with music to emphasize the threat of the blob.

Conclusion

In my honest opinion The Blob (1958) is still a good movie to watch and it deserves its place in film history as well as in the sci-fi genre of movies in general. While it had its shortcomings, this low-budget local-level production managed to be a worthy viewing experience and set the foundation for its movie franchise (note: a sequel was made in 1972 and the memorable remake of 1988 followed). To say the least, this movie paved the way for Frank Darabont and Chuck Russell to produce the 1988 remake that was very intense and a lot of fun to watch.

The Blob (1958) in Blu-ray disc format from The Criterion Collection. This is the best way to enjoy the movie at home.

The blob itself went on to inspire creative imitations (referred to as blobs or ooze) and new monsters in other forms of entertainment (note: the blob appears as one of the monsters in the 1982 Intellivision game Advanced Dungeons & Dragons: Cloudy Mountain). Steve McQueen himself went on to become one of Hollywood’s elite stars in the decades that followed and this film should interest both die-hard fans and any film buff who wants to learn more about him.

Overall, The Blob (1958) is recommended.

+++++

Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco

If you wish to join a group of movie enthusiasts and talk about cinema, visit the Movie Fans Worldwide Facebook group at https://www.facebook.com/groups/322857711779576