As part of its pursuit to attract more foreign tourists and generate higher tourism revenue this year (click here and here), the Philippines is targeting tourists from the United States with the perception that they are heavy spending tourists, according to a Philippine News Agency (PNA) news article.
To put things in perspective, posted below is an excerpt from the PNA news article. Some parts in boldface…
The Philippines targets to attract about 15 percent more inbound visitors from the United States, seeing the “highly valuable” market as a big contributor to the full recovery of the country’s tourism sector.
In 2023, at least 903,299 visitors from the US arrived in the Philippines, generating PHP35 billion in tourism revenue— the highest among the country’s top tourist markets.
“This (receipt) is 215 percent higher than the tourism receipts from South Korea, so this is how important the American market (is). While the arrivals are fewer, the contribution is bigger,” Philippine Tourism Director-Attache in New York Francisco Hilario Lardizabal said over the weekend.
Data from the Department of Tourism (DOT) showed that visitor receipts in 2023 reached PHP482.54 billion, with the US as the top spending market, followed by Australia with PHP17.74 billion, South Korea with PHP16.41 billion, Canada with PHP15.85 billion, China with PHP12.24 billion, and Japan with PHP10.02 billion.
In a briefing with visiting Filipino journalists on April 26, the official said the American market tends to spend more and stay longer in a destination.
In the Philippines, Lardizabal said the majority, or 55 percent of inbound travelers from the US are former Filipino citizens, whose main travel motivation is to visit friends and relatives.
“Filipinos from the US do go around the Philippines and stay longer in the Philippines, and mind you, they also spend a lot. Apart from the money they spend on travel, they sometimes also give out money to their relatives,” he shared.
Presenting the country’s planned promotion efforts for the entire year, Lardizabal is confident the Philippines would achieve 15 percent more of the 2023 arrival figure.
Lardizabal said the DOT was taking a multi-pronged approach to entice the market by forging partnerships, conducting more training for travel agents, joining B2B (business-to-business) travel trade events, and organizing curated familiarization tours.
Emerging trends – Before the pandemic, most US travelers to the Philippines were baby boomers, or those in the age bracket of 60 to 78, and Generation X, or those aged 44 to 59.
Citing a 2022 study, the majority of US travelers “showing interest in the Philippines” now are millennials or those born between 1981 and 1996, Lardizabal said.
“Iyon ang dapat natin bigyan ng pansin (That should be our focus), how do we address the needs and preferences of the millennials,” he said.
Let me end this piece by asking you readers: What is your reaction to this recent development? Do you think the Philippines should do more to attract American tourists?
If you set aside all the politicking and hatred, you will realize that there is no denying that tourism in the Philippines (handled by the Department of Tourism under the administration of President Ferdinand “Bongbong” Marcos, Jr.) turned out very successful over the previous year in terms of foreign tourist arrivals and tourism revenues based on the most recent statistics recorded as emphasized in the recent news article published by the Philippine News Agency (PNA). The exact and final 2023 tourism statistics should be revealed very soon.
To put things in perspective, posted below is an excerpt from the PNA news article. Some parts in boldface…
As inbound and domestic travel gain momentum, tourism in the Philippines has seen a remarkable turnaround this 2023, breaching targets and continuing to generate employment to millions of Filipinos.
Based on the Department of Tourism’s (DOT) latest data, the industry already surpassed its target of 4.8 million foreign arrivals with over five million visitors recorded as of Dec. 12.
From January to November, the Philippines has hit PHP439.5 billion in foreign visitor receipts shooting past the 2022 figures of PHP208.96 billion.
This number also translates to a 95.85 percent recovery of the 2019 pre-pandemic international visitor receipts, when the country generated PHP458 billion for the same months.
As of Dec. 12, South Korea ranked first as the Philippines’ top source market with 1,341,029 arrivals, followed by the United States with 836,694; Japan with 285,655; China with 252,171; and Australia with 238,487.
Canada landed sixth place with 206,571, followed by Taiwan with 186,140, United Kingdom with 141,516, Singapore with 140,633, and Malaysia with 92,383.
“The performance of Philippine tourism this year has exceeded all expectations. And what these numbers would indicate is a robust economic growth,” Tourism Secretary Christina Frasco said in her year-end assessment report.
Citing the country’s economic managers, Frasco said tourism this year has also emerged as one the “strongest pillars” of the economy, ranking second in terms of the source for growth.
“Notably, the number one source of economic growth is employment of which tourism also contributes in large number of over 5.35 million, in fact,” she said.
Roads, rest areas, flights – Since the beginning of the year, the DOT has been pushing for the construction of more rest areas and roads leading to tourist destinations across the country.
To date, the DOT and its infrastructure arm, the Tourism Infrastructure and Enterprise Zone Authority (TIEZA), have launched ten tourist rest areas, with plans to build 18 more in 2024.
DOT’s collaboration with the Department of Public Works and Highways has also yielded 158 kilometers of tourism roads and an investment of at least PHP16 billion in tourism roads for 2023.
Frasco said the country has likewise recovered nearly 80 percent of its pre-pandemic international incoming seat capacity.
As of November 2023, there are over 1.4 million international seats available, vis-a-vis the one million recorded last year, and the 1.7 million recorded in 2019.
Frasco had also been meeting with stakeholders to relay Manila’s support for direct flights, including with France, the United Kingdom, and Italy.
Consistently ‘leading’ – The Philippines once again showcased the unrivaled charm of its beaches and underwater destinations to tourists from across the globe after bagging the World’s Leading Dive Destination and the World’s Leading Beach Destination awards at the prestigious World Travel Awards (WTA) 2023.
The country also net the Global Tourism Resilience Award for demonstrating “global leadership, pioneering vision, and innovation to overcome critical challenges and adversity while Manila was named the World’s Leading City Destination.
The DOT this year also introduced its new tourism branding “Love the Philippines” to emphasize that the Philippines has a lot more to offer than fun from its natural assets and history to its rich culture.
Along with the new campaign, the DOT sought to increase travel activities in other regions by helping them develop lesser-known tourism destinations.
The DOT launched various tourism initiatives such as the Philippine Experience Programs: Culture, Heritage, and Arts Caravan, which emphasized the country’s diverse cultural heritage and has so far staged four in Davao, Calabarzon, Bicol, and Western Visayas.
Better than expected – Leechiu Property Consultants (LPC) graded the industry’s performance as “better than expected,” saying the country’s focus on domestic travel also contributed to its resurgence in the face of “uncertainties” in key source markets such as China and Japan.
“Despite uncertainties in these external markets, the country’s focus on boosting internal tourism significantly bolstered the industry’s stability and growth,” it said.
For 2024, the DOT has set a modest target of 7.7 million foreign visitors, 500,000 less than the 8.2 million arrivals it generated before the pandemic
LPC Director for Hotel, Leisure, and Tourism Alfred Lay said South Korea has returned to about 72 percent arrivals while China only recovered 15 percent.
Lay said the Philippines, Thailand, Vietnam and Indonesia were all in the “same boat” and have witnessed fairly low recovery rates from Chinese inbound guests but the country was still able to breach its 2023 target.
“Next year is going to be a pivotal year because where are we going to get those (2024) numbers? If the Chinese economic slowdown continues and the Japanese Yen stays where it is, maybe the Korean market will give us more but another two million more, I don’t think so,” he said.
“The 7.7 million is a very interesting target and I’m very interested to see what happens next year, to see if the Philippines has the ability to generate two million new arrivals,” he added.
Let me end this piece by asking you readers: What do you think about this recent development? Do you think the 2024 target of 7.7 million foreign tourist arrivals is achievable even though there are uncertainties overseas that could affect the Philippines as a tourist destination? Do you think the DOT should focus more on encouraging locals to add to the tourism industry’s growth in 2024? When it comes to foreign visitor revenue, do you think the Philippines can attract P500 billion in 2024? Do you think the recent conflicts between the Philippines and China over the West Philippine Sea could negatively affect the inflow of Chinese tourists into the country this year?
With a few more weeks to go before 2023 finally comes to an end, the Department of Tourism (DOT) confirmed that the number of foreign tourist arrivals in the Philippines just surpassed the 5,000,000 mark and they raised the stakes even higher for 2024, according to a Malaya Business Insight news report.
To put things in perspective, posted below is an excerpt from the Malaya news report. Some parts in boldface…
After breaching 5 million in tourist arrivals as of December 12, the Philippines hopes to attract 7.7 million tourists in 2024.
Christina Frasco, secretary of the Department of Tourism (DOT) in her accomplishment report yesterday, said the Philippines has exceeded its 4.8 million goal when it logged 5.06 million visitors as of yesterday.
These tourists contributed P440 billion in receipts to the economy or more than double than the P209 billion recorded last year.
“In 2024, we are more than optimistic that we will once again reach our targets as we have proven in the past two years. For next year, we’re targeting 7.7 million international arrivals. I understand that this is not yet pre-pandemic numbers of 2019 at over 8.2 million international arrivals, but what I can assure you is that we will push as hard as we can and fully activate our convergences with other government agencies to reach this target and bring us closer to pre- pandemic numbers even as we grapple with many forces beyond our control globally and locally,” Frasco said.
Frasco also disclosed the DOT has proposed P5 billion infusion for the construction of new tourism roads in addition to the construction of tourism roads for 2024.
Frasco said recovery rate on arrivals to pre-pandemic of Philippine tourism is at 65 percent as of November, faster than the 62 percent average rate in Asia-Pacific as of September.
She said in terms of international visitor receipts, Philippine recovery is at 95 percent of the P458 billion visitor receipts in 2019.
This is a 267 percent increase versus the same period last year with a little over 2.6 million visitor arrivals in 2022. Tourism created over 5.35 million jobs which means that for every 100 Filipinos, 11 are employed in tourism related jobs.
According to Frasco, the Philippines has already recovered nearly 80 percent of its pre-COVID international incoming seat capacity.
Let me end this piece by asking you readers: What is your reaction to this recent development? Now that the Philippines has recorded more than 5 million foreign tourist arrivals, do you think there is still a chance for the figure to reach 6 million by December 31, 2023? Do you think the 2024 target of 7.7 million foreign tourist arrivals is achievable?
While the Philippines continues to attract more tourists from around the world (read the related post), the Bureau of Immigration (BI) is concerned about the pending resurgence of sex tourism in the country, according to a Manila Times news report. Already there have been reports of sex offenders from abroad who were intercepted by the local authorities.
To put things in perspective, posted below is an excerpt from the Manila Times report. Some parts in boldface…
THE Bureau of Immigration (BI) has expressed alarm over the likely resurgence of sex tourism in the country as indicated by the frequent arrival and interception of foreign sex offenders (FSO) at the Ninoy Aquino International Airport (NAIA) and other major ports of entry.
Immigration Commissioner Norman Tansingco said on Sunday that entry attempts by sex offenders into the country have become almost a “daily trend” and are not limited to the national capital Manila, but are also in provincial airports such as Cebu.
Tansingco also said that some unscrupulous groups or individuals could be promoting sex tourism, the practice of traveling to foreign countries with the intention of engaging in sexual activity in exchange for money.
“We will not allow that to happen. We are duty-bound to implement a provision in our immigration act that prohibits the entry of aliens convicted of crimes involving moral turpitude. We will not allow the entry of these undesirable aliens to pose a threat to our women and children,” Tansingco said.
He attributed the possible resurgence of sex tourism to the reopening of the country’s border after the pandemic.
“During the pandemic, there was an increase in online exploitation of women and children. When international travel resumed, the number of FSOs rose, which could show that the exploitation is being continued,” he said. “With the return of tourism, foreigners who intend to abuse our hospitality seem to be returning.”
“We warn these predators not to attempt to enter the country, as we have close coordination with different governments, who provide us information about sex offenders that might attempt to enter the Philippines,” he said.
Under the Philippine Immigration Act of 1940, those who have been convicted of a crime involving moral turpitude, which includes sex offenders, are ineligible to enter the country.
The Philippines is regarded as among the top 10 sex tourism destinations in the world. Others on the list are Germany, the Netherlands, Columbia, Thailand, the Dominican Republic, Spain, Kenya and Brazil.
Just over the weekend, BI frontline officers intercepted two more FSOs, identified as Mark David Scanlon and Richard Stuard Patterson, both Americans convicted of sexually molesting minors in the US. They arrived via separate flights at the international airports in Cebu and Manila.
Scanlon, 53, was intercepted after arriving aboard an Eva Air flight from Taiwan at the Mactan-Cebu International Airport (MCIA), while Patterson, 33, was turned back upon arriving from Los Angeles via a Philippine Airlines flight at the NAIA 1 terminal.
Both passengers were sent back to their ports of origin hours after they were denied entry.
Information obtained by the BI revealed that in 2012, a court in Cook County, Illinois, convicted Scanlon on the charge of indecently soliciting a child over the internet.
On the other hand, Patterson was convicted in Oregon in May 2011 on the charges of sexual abuse in the second degree and sodomy in the third degree, where the victims were 15 and 13 years old, respectively.
Scanlon and Patterson are only two of the more than 150 foreign registered sex offenders (RSOs) who have been refused entry at the airports since January.
Let me end this piece by asking you readers: What do you think about this recent development? Do you consider sex-related tourism a major issue for the Philippines’ standing in international tourism? Do you think that there are lots of suspected business joints within your city that could secretly be engaging in prostitution, pornography and human trafficking? What do you think should be done to prevent sex tourism from growing in the Philippines? Do you think that illegal sex-related activities involving foreigners here in the Philippines (for insight, click here, here, and here) are somehow attracting foreign sex offenders to come into the country?
To put things in perspective, posted below is an excerpt from the PNA news article. Some parts in boldface…
The Philippines has recorded more than 4.82 million foreign visitor arrivals, including Filipinos based overseas, breaching its target even before year end, Department of Tourism (DOT) Secretary Christina Frasco said Tuesday.
DOT data show that as of Nov. 28, a huge chunk of foreign arrivals comes from South Korea with 1,275,887 foreign visitors and 4,231 overseas Filipinos for a total of 26.46 percent.
It is followed by the United States with 923,409 foreign visitors and 123,828 overseas Filipinos and Japan with 323,029 and 49,299 overseas Filipinos.
Other international arrivals in the top 10 come from Australia, China, Canada, Taiwan, Singapore, United Kingdom and Malaysia.
The foreign arrivals have brought PHP404 billion to the economy.
Citing a report by economic managers, Frasco said this manifests that Philippine tourism is the second highest driver of economic growth for the Philippines.
“This cements our position as one of the strongest pillars of the Philippine economy that employs no less than 5.35 million Filipinos in the tourism industry sector, ensuring jobs, livelihood, and the well-being of communities all over the country,” she added.
Let me end this piece by asking you readers: What do you think about this recent development? Are you satisfied with what was accomplished this year with regards to foreign tourist arrivals and the related revenues? Are you confident that the Philippines is on-track to becoming a major tourism player in Asia by the year 2028? Do you trust the Department of Tourism more now that they were able to hit their 2023 targets already? Do you think foreign tourist arrivals here in the Philippines will reach the 5,000,000 mark before the end of the year? Could it be possible that the gains of Philippine tourism will help the nation achieve at least 6% economic growth this year?
Philippine Tour Operators Association (PHILTOA), the organization composed of tour operators and allied members that are actively involved in the advocacy of responsible tourism, was commended by Department of Tourism (DOT) Christina Frasco during their 4th General Membership Meeting (4th GMM) held recently at Crimson Hotel in Filinvest City, Alabang, Muntinlupa, according to a Manila Bulletin article. Specifically they were commended for unwavering commitment to revitalizing Philippine tourism.
To put things in perspective, posted below is the excerpt from the Manila Bulletin news report. Some parts in boldface…
The Philippine Tour Operators Association (Philtoa) recently hosted its 4th General Membership Meeting at the Crimson Hotel Filinvest City in Muntinlupa, with the Department of Tourism Secretary Christina Garcia Frasco as keynote speaker. Led by Philtoa President Fe Abling-Yu, the meeting also highlighted Bacolod City as the featured destination, with Mayor Alfredo Abelardo “Albee” Benitez in attendance.
Secretary Frasco commended Philtoa for its unwavering commitment to revitalizing Philippine tourism, highlighting the association’s promotion of inclusive tourism development in both established and emerging destinations.
“We recognize that there are several emerging destinations across the country that, if given the right assistance, attention, development, and promotion, have the potential to become key destinations, as far as tourism is concerned,” the tourism chief said. “This is why I’m very grateful to Philtoa, because their focus has not been our world-famous destinations alone, but also in giving opportunities to emerging destinations. This is reflective of true shared tourism governance, where the private sector mobilizes the industry to assist the government to ensure inclusive tourism development.“
With this, Bacolod City also took center stage at the 4th GMM as a growing “super city” with exciting advancements in tourism, including infrastructure, art, culture, and culinary experiences. Mayor Benitez highlighted upcoming projects such as the Bacolod Convention Center, which can accommodate up to 10,000 people for MICE events; the Bacolod Masskara Museum/Trade Center; and the Orange Project, a prominent art gallery. The renowned Masskara Festival, spanning three weeks, promises a vibrant celebration of sports, food, spirits, and festivities.
To further underscore its commitment to fostering partnerships and growth within the industry, Philtoa President Abling-Yu announced the upcoming 34th Philippine Travel Mart, scheduled from Sept. 1 to 3 at the SMX Convention Center Manila in Pasay City.
She stated: “We are grateful for the strong partnerships with the Department of Tourism, Tourism Promotions Board, Philippine Airlines, BPI, and our media partners. The 34th Philippine Travel Mart is not only a showcase of our country’s incredible destinations but also a celebration of our industry’s resilience and strength as a major contributor to the country’s growth and progress.”
The association also welcomed 10 new tour operators, an immigration services agency, and 15 hotel and resort properties, increasing the total membership to over 500.
Let me end this piece by asking you readers: What is your reaction to this development? Are you convinced that the PHILTOA deserves the commendation from the Tourism Secretary? Do you think that Philippine tourism will exceed its foreign tourist arrivals target by a wide margin before the year ends? What other activities or special events should the PHILTOA highlight to keep national tourism grow?
For more South Metro Manila community news and developments, come back here soon. Also say NO to fake news, NO to irresponsible journalism, NO to misinformation, NO to plagiarists, NO to reckless publishers and NO to sinister propaganda when it comes to news and developments. For South Metro Manila community developments, member engagements, commerce and other relevant updates, join the growing South Metro Manila Facebook group at https://www.facebook.com/groups/342183059992673
Not even the embarrassment that hit the Department of Tourism’s (DOT) “Love the Philippines” slogan previously could stop its momentum as support for it nationwide grew, according to a Philippine News Agency (PNA) news article. To say the least, there were hundreds of local government units (LGUs) and other stakeholders that confirmed support for “Love the Philippines” campaign.
To put things in perspective, posted below is an excerpt from the PNA report. Some parts in boldface…
Nearly 900 local government units and stakeholders across the country have so far adopted the “Love the Philippines” campaign, the Department of Tourism (DOT) said Thursday.
In her remarks during the Philippine Tour Operators Association (PHILTOA) general meeting in Alabang, Muntinlupa City, Tourism Secretary Christina Frasco confirmed anew that the country will carry the slogan amid the previous issue with the advertising agency that conceptualized the campaign.
“Love the Philippines is an effort on the part of our national government to remind our fellow Filipinos that there is so much to love about our country. We are only one of the 18 mega biodiverse destinations in the world. We are a treasure trove of heritage, history, culture and the creative arts,” she said.
She said the campaign is a call to action to highlight “that if we love our country, we will herald the best of the best of our destinations”.
“To love the Philippines is to ask the difficult questions, to try to understand what we can do to introduce difficult but helpful solutions to programs and projects that have never been done before, but are being implemented now as our response to global tourism trends,” she said.
Frasco said nearly 900 local government units and stakeholders all over the Philippines “have expressed this deep love for the Philippines” by adopting the slogan in their own local destinations.
She called on stakeholders present to join the movement and “localize” the campaign in their towns.
“We love our country. We all love the Philippines. And it is this deep love for our country that will propel us and give us the daring to say that the Philippines deserves a much more primary position in Asia and the world as a tourism powerhouse,” she said.
The DOT terminated its contract with advertising agency DDB Philippines after discovering that it used stock footage shot abroad in the new tourism campaign video.
The advertising firm publicly apologized, saying it is taking full responsibility for the non-original materials used in the now-deleted video.
The DOT adopted “Love the Philippines” as the country’s new tourism campaign slogan in June, replacing the decade-old “It’s More Fun in the Philippines”.
Let me end this piece by asking you readers: What is your reaction to this recent development? Are you convinced that the DOT’s “Love the Philippines” campaign will succeed in terms of public awareness, marketing and attracting more tourists (both local and foreign)? Is your local government’s tourism office localizing the new DOT slogan?
Disclaimer: This is my original work with details sourced from my personal experiences and observations during the Israel pilgrimage tour I joined. Additional information from the official websites of a mentioned businesses is also used. This is not a sponsored article. Anyone who wants to use this article, in part or in whole, needs to secure first my permission and agree to cite me as the source and author. Let it be known that any unauthorized use of this article will constrain the author to pursue the remedies under R.A. No. 8293, the Revised Penal Code, and/or all applicable legal actions under the laws of the Philippines.
Welcome back, readers and fellow followers of the Lord! This is the 7th chapter of my ongoing series of articles about the holy nation of Israel with recollections about the experiences and discoveries I had during the pilgrimage tour I joined with my local church (hosted by its strategic partner Behold Israel). To see my previous Israel tour articles, click here, here, here, here, here and here.
In this latest edition of my Israel 2023 series, I share with you my observations and captured images about my time at the Dead Sea area of Ein Bokek which has a huge beach and several stores, and hotels/resorts that cater to tourists. Our tour group arrived at a hotel near Ein Bokek Beach on an afternoon and we had a little over twelve hours staying time in the area.
To be very clear, there were no opportunities for me to try floating on the Dead Sea beach nearby due to the time of our arrival at the hotel and the schedule of our pilgrimage tour. After getting settled in my nice hotel bedroom, I managed to spend time at Ein Bokek Beach where I took pictures, observed the place and, for the first time ever, I touched the Dead Sea water and washed my hands before going to the nearby stores. Early the next morning, as I wanted to maximize my opportunities of discovery and learning, I revisited Ein Bokek Beach. For your reference, posted below is my YouTube video that I recorded on the morning and it should give you a glimpse of the area.
Knowing the Dead Sea
To understand the Dead Sea, it is massive body (note: a very large lake) of very salty water currently shared between Israel and Jordan. It is one of the four saltiest water bodies in the world and also the world’s lowest elevation on land estimated at around 430 meters below sea level. The Dead Sea has its very own distinct eco-system and vast sources of minerals which made it a major attraction of visitors for centuries. Apart from being a major travel destination, the Dead Sea is surrounded by places where major biblical events happened and places that have tremendous historical backgrounds.
Some interesting facts about the Dead Sea: The Dead Sea’s salinity level is over 34% and it does not pour out which is one factor why its salinity is high. The arid desert climate causes evaporation which raises the salinity. With the high salinity, no fish could exist in the Dead Sea and certainly no life could evolve in it although certain forms of bacteria and fungus could survive.
Apart from the high salinity, the water of the Dead Sea contains 26 beneficial minerals. The mineral content of both the air and the water of the area is very notable for therapeutic qualities. Even during the time of King Herod (37 to 4 BC) the Dead Sea area became a health resort. As such, the Dead Sea within Israel has many beaches where visitors can spend time not only for enjoyment but also to take advantage of the medicinal and therapeutic benefits by carefully touching the Dead Sea water and rubbing their bodies with black mud sources from the banks. With the high salinity, it is best to avoid having Dead Sea water touch your eyes, touch open wounds and touch newly shaved skin as they will cause pain and irritation. Swallowing Dead Sea water is strongly prohibited as it will negatively affect your body’s internal systems. That being said, anyone who plans to spend time at any Dead Sea beach and touch the water by means of floating – not swimming nor diving – should practice caution.
This is what Ein Bokek and the Dead Sea look like early in the morning as the sun rises.
During ancient times, there were cities located close to the Dead Sea – Zoar, Sodom, Gomorrah, Admah and Zeboim. Over the ages, the Dead Sea water receded and continues to do so gradually. While the Dead Sea today is physically connected with the Jordan River which itself is connected with the Sea of Galilee (AKA Lake Tiberias), its major sources of water since the 1960s are the sulfur springs and waste water along with rare drizzles and flash floods.
As little amounts of water flow in and evaporation under the harsh desert sun continue to happen, there is concern that the Dead Sea could dry up decades from now. With the decline of the Dead Sea’s water level, sinkholes have appeared in some locations which destroyed roads and even resorts.
As to how it got referred to as the Dead Sea, the very salty water makes it impossible for fish and plants to exist in it.
My time at Ein Bokek
Our pilgrimage tour group was booked at the Daniel Dead Sea Hotel in Ein Bokek and conveniently enough, it was located just a short walking distance away from the beach. The hotel room I stayed at was pretty neat and nicely equipped, its bathroom had liquid soap and shampoo with Dead Sea minerals mixed in, and I had a great view of the local area and the Dead Sea. I should state that Daniel Dead Sea Hotel also has a really nice dining area and you can see more of their facilities at https://deadsea.com/explore/where-to-stay/hotels/daniel-dead-sea-hotel/
The view from my Daniel Dead Sea Hotel window showing Ein Bokek beach, roads and other establishments during the day.
This is what the Ein Bokek area looks like at night.
Going back to what I mentioned earlier, the first thing I did after checking in was visiting the Ein Bokek beach and observing around knowing our time with the Dead Sea was limited. Walking further into the beach, I noticed crystal particles of salt on the sand. After doing a last minute check on my hands, I placed my left hand into the Dead Sea water first which you can see in the picture below.
My first time ever to touch the Dead Sea water.
After taking the photo with my smartphone, I put the device down and proceeded to wash both my hands with the very salty beach water and also used some sand and salt crystals on them. Immediately there was this rough and tingling feeling on my two hands but it was not really a problem at all. As soon as I woke up the next morning, I noticed my hands felt smoother. Most likely, the minerals of the Dead Sea water rejuvenated my hands.
Going back to the afternoon I washed my hands with Dead Sea water, I proceeded to the nearest store – the Hordus Shopping Center. Clearly established to cater to visitors as well as consumers looking Dead Sea-related products, I saw a wide section filled with soap bars and cosmetic products that had Dead Sea minerals mixed in which delighted me as our time in the area was limited and I was already looking for unique products to buy and take home. After a careful look at the products offered, I proceeded to buy some bars of Dead Sea Spa-branded soap for personal use and as gifts to my dearest friends. Within Hordus Shopping Center was a spot where customers can buy pizza, sandwiches, coffee and other food or beverages. Since dinner time was arriving and I knew that a buffet for dinner at the hotel was inevitable, it made no sense for me to order food or drinks.
This is what Ein Bokek beach and the Dead Sea looked like as the sun was setting.
This is the Ein Bokek beach parking area. On the background are hotels and other business joints.
This is the Hordus Shopping Center at the Ein Bokek beach area. Lots of nice products, food and drinks inside await visitors.
Another look at the beach on the day we arrived.
Further exploring, I proceeded to another store some meters away from our hotel which offered items similar to what I found at Hordus Shopping Center.
Later that evening at the hotel, I proceeded to the lower level where the huge dining hall and buffet were located at. Upon arriving, I was astounded to see many people around, mostly Jewish people. As it was a Friday evening, it was the night before Shabbat (Shabbat refers to the seventh day of the week for the Jews which is Saturday) and I noticed there were Jewish families and groups of Jewish people celebrating and spending quality time together. There was this atmosphere of happiness and positivity around. This was the first time I ever witnessed the Jewish celebration of the night before Shabbat and I also witnessed how Jewish family members interacted with each other passionately and their dedication to the Heavenly Father. It was a great learning experience for me personally and I thank God for it. In fact, this reminds me of what the Lord God declared long ago in the following holy scriptures below…
GOD told Abram: “Leave your country, your family, and your father’s home for a land that I will show you. I’ll make you a great nation and bless you. I’ll make you famous; you’ll be a blessing. I’ll bless those who bless you; those who curse you I’ll curse. All the families of the Earth will be blessed through you.”
Genesis 12:1-3 (MSG)
And God said to him, “Your name is Jacob; your name shall not be called Jacob anymore, but Israel shall be your name.” So He called his name Israel. Also God said to him: “I am God Almighty. Be fruitful and multiply; a nation and a company of nations shall proceed from you, and kings shall come from your body. The land which I gave Abraham and Isaac I give to you; and to your descendants after you I give this land.”
Genesis 35:10-12 (NKJV)
“Now therefore, if you will indeed obey My voice and keep My covenant, then you shall be a special treasure to Me above all people; for all the earth is Mine. And you shall be to Me a kingdom of priests and a holy nation.’ These are the words which you shall speak to the children of Israel.”
Exodus 19:5-6 (NKJV)
Therefore say to the children of Israel: ‘I am the Lord; I will bring you out from under the burdens of the Egyptians, I will rescue you from their bondage, and I will redeem you with an outstretched arm and with great judgments.
I will take you as My people, and I will be your God. Then you shall know that I am the Lord your God who brings you out from under the burdens of the Egyptians.
And I will bring you into the land which I swore to give to Abraham, Isaac, and Jacob; and I will give it to you as a heritage: I am the Lord.’
Exodus 6:6-8 (NKJV)
After getting my meal from the buffet, I finally joined our tour group at a long table that was reserved for us. Right behind me was another long table filled with Jewish guests. As I enjoyed my dinner, I also enjoyed festive atmosphere around us. This was truly a great way to have an evening in the Dead Sea area.
The dinner buffet at Daniel Dead Sea Hotel.
The next morning, I woke up early to read the Holy Bible, prayed to the Lord and revisited the beach nearby before brealfast. It was a cold morning (note: this was February 2023) that was also peaceful. I also witnessed the rise of the sun in the distance which you can see among the images posted below…
The sun rising in the far distance with the light slowly growing over the Dead Sea. I took this on Saturday early morning.
There were a lot of salt crystals at the Dead Sea beach at Ein Bokek.
A shot I took at the beach with people, the Dead Sea water, facilities and the hotels captured together.
Another morning shot I took while walking on the Ein Bokek path.
After spending some time with my tour group companions at the beach, I returned to the hotel for breakfast and proceeded to get myself ready for checking out. Upon checking out at the hotel lobby, I greeted the Jewish man behind the counter “Shabbat Shalom.” By bus, our pilgrimage tour group proceeded to the Qumran site as well as Masada and Ein Gedi. The time at Ein Bokek was not very long but I still am thankful to the Lord for the enjoyment and enlightenment I had there.
The biblical significance of the Dead Sea
The Dead Sea itself has presence in the Holy Bible. Depending on the type of bible translations, the Dead Sea is also referred to as the Salt Sea or the Sea of Salt, the eastern sea and at times by ancient names. Posted below are biblical references for your enlightenment…
All these joined together in the Valley of Siddim (that is, the Salt Sea).
Genesis 14:3 (NKJV)
And it shall be in that day that living waters shall go out from Jerusalem, half of them to the eastern [Dead] Sea and half of them to the western [Mediterranean] Sea; in summer and in winter shall it be.
Zechariah 14:8 (AMPC)
Now when I had returned, behold, on the bank of the river were very many trees on the one side and on the other.
Then he said to me, These waters pour out toward the eastern region and go down into the Arabah (the Jordan Valley) and on into the Dead Sea. And when they shall enter into the sea [the sea of putrid waters], the waters shall be healed and made fresh.
And wherever the double river shall go, every living creature which swarms shall live. And there shall be a very great number of fish, because these waters go there that [the waters of the sea] may be healed and made fresh; and everything shall live wherever the river goes.
The fishermen shall stand on [the banks of the Dead Sea]; from En-gedi even to En-eglaim shall be a place to spread nets; their fish shall be of very many kinds, as the fish of the Great or Mediterranean Sea.
Ezekiel 47:7-10 (AMPC)
As mentioned earlier, there were ancient cities located within the Dead Sea area. Among them are the two most notable for the big events that happened – Soddom and Gommorah. That being said, the destruction of the two mentioned cities happened in close proximity to the Dead Sea and this further makes the area a significant place for today’s pilgrims and explorers to visit and organize trips to discover the places where the destruction happened. To read about the destruction of Soddom and Gommorah, read Genesis 19:1-38 in the Holy Bible.
Conclusion
This is me at Ein Bokek beach with the Dead Sea right behind me in the morning.
I thank the Lord for our stay at Ein Bokek where our tour group got to visit the Dead Sea itself. In my experience, I realized the biblical significance of the famous body of salty and mineral-rich water. As mentioned earlier, having dinner during the night before Shabbat was not just a major learning experience, it was also God’s way of helping me realize the Jewish ways of honoring Him and being families under His watch, love and care. I truly believe in standing united with Israel, loving and blessing the Jewish people and praying for the peace of Jerusalem.
Finally, I encourage you who are about to visit the Holy Land to verify with your tour group leader the inclusion of the Dead Sea in the itinerary of your group tour. Be aware that within the Dead Sea area are Qumran and Masada. Qumran is the very location where the Dead Sea Scrolls were found decades ago while Masada is where the ancient fortress is located at. Also within the area is Ein Gedi, the oasis in Israel where King David himself as a young man stayed at while keeping his distance away from Saul the King.
Disclaimer: This is my original work with details sourced from my personal experiences and observations during the Israel pilgrimage tour I joined. Additional information from the official website and social media channels of the subject business is also used. This is not a sponsored article. Anyone who wants to use this article, in part or in whole, needs to secure first my permission and agree to cite me as the source and author. Let it be known that any unauthorized use of this article will constrain the author to pursue the remedies under R.A. No. 8293, the Revised Penal Code, and/or all applicable legal actions under the laws of the Philippines.
Welcome back, readers! This is the 5th chapter of my ongoing series of articles about the holy nation of Israel with recollections about the experiences and discoveries I had during the pilgrimage tour I joined with my local church (hosted by its strategic partner Behold Israel). To see my previous Israel tour articles, click here, here, here and here.
In this latest edition of my Israel 2023 series, I share with you my observations and captured images about my two visits to the popular Mahane Yehuda market in the modern section of Jerusalem. While I recently wrote about my delicious lunch at a Shakshuka joint in that market, this time I want to talk about the joint that is rich with refreshing drinks – Etrog Man – which I actually visited twice.
To put things in perspective, our group spent the final days – including the day-off – in the holy city of Jerusalem. On February 12, our tour ended in the afternoon and there was enough free time and sunlight left for me to visit the local foreign exchange joint (because I ran out of Shekels) and then make my first-ever visit to Mahane Yehuda market on foot.
Several minutes after exchanging currency at a local FOREX joint and further hiking, I finally arrived at Mahane Yehuda market which was bustling with many locals and tourists. It was a lot of fun walking around seeing the many food, drinks, souvenirs and other assorted products offered by countless sellers to customers. Watch my YouTube walk video of the market below covering the open air and roofed sections. See if you can spot Etrog Man.
My two experiences with Etrog Man
As mentioned earlier, I visited Mahane Yehuda market twice. The first time on February 12 and the second time on February 15. On each visit, I stopped by Etrog Man with the intention of buying a drink with the largest serving. I really prepared for the moment.
To be clear, I researched Mahane Yehuda market by watching lots of exploratory walk videos on YouTube and in a few of those videos, I noticed Etrog Man standing out among the many sellers as it attracted customers wanting something fresh, fruity and delicious.
This is the Etrog Man branch I visited twice in Mahane Yehuda market in Jerusalem.
The four notable flavors of drinks on display with English descriptions to help customers make their choices.
Going back to February 12, 2023, it was my moment at last to be at Etrog Man’s space in the shuk and I came all the way from my native Philippines. I talked with the store handler (male, with facial hair) looking at the displayed juices with four notable flavors or variants – EtroGat, Coconut Passiofruit, Natural Berry Heaven and The Rambam’s Drink.
For my first-ever Etrog Man purchase, I chose EtroGat. In support for their business, I bought the largest serving of EtroGat at 24 Shekels and gave the store a tip. Then I finally took my first sip and instantly, I liked it! For transparency, the EtroGat’s taste was like citrus-based drinks but with a unique texture in my mouth. EtroGat, after all, was described by the business as Jerusalem’s flavor as it was composed of Etrog (a yellow citron which Israel is very blessed with and has long been part of the culture of the Jewish people especially during the Sukkot holiday), Gat and Grapefruit. This explains its taste.
My first-ever drink with Etrog Man is Etrogat! This large serving cost 24 Shekels. A really good and satisfying drink!
Etrog is a citrus fruit among the Four Species used on Sukkot and the Holy Bible contains a possible reference about it (note: Etrog itself is not mentioned but it is believed to be the mentioned fruit of pleasing/splendid trees) in Leviticus 23:40 which reads as follows in the translations below…
And on the first day you shall take the fruit of pleasing trees [and make booths of them], branches of palm trees, and boughs of thick (leafy) trees, and willows of the brook; and you shall rejoice before the Lord your God for seven days.
Leviticus 23:40 (AMPC)
And you shall take on the first day the fruit of splendid trees, branches of palm trees and boughs of leafy trees and willows of the brook, and you shall rejoice before the Lord your God seven days.
Leviticus 23:40 (ESV)
Etrog citrons are an excellent source of Vitamin C and helps in strengthening the immune system, protects the body from free radical damage and also reduces inflammation. There is a lot more to the health benefits with Etrog that I encourage you to research.
Going back to my EtroGat drink, I happily sipped more and enjoyed the taste. Taste aside, I chose EtroGat as it was formulated by Etrog Man to ease my body’s tension (note: me and my pilgrimage tour group companions had been hiking a lot for days around Israel before arriving in Jerusalem) and strengthen my digestive system. That being said, I consumed all of the content of my EtroGat drink feeling happy and got very satisfied. Back then, I knew I had to come back to Etrog Man on my planned 2nd Mahane Yehuda market visit. By the morning of February 13, the accumulated soreness on my feet was almost entirely gone and I felt reinvigorated which I believe were benefits from my EtroGat drink.
Eventually our day-off from tour came on February 15, 2023. In the morning, I hiked first to the old city of Jerusalem to visit the Temple Mount, revisit the Western Wall and went on to a few more sites before taking the long hike to Mahane Yehuda market via Jaffa Street. I even managed to stop by Tmol Shilsom where I enjoyed their special beverage – the Halva Drink. As the weather suddenly turned cold in Jerusalem as I finally returned to Mahane Yehuda, the first thing I did there was enjoying a much-needed hot meal at Shakshuka Machaneh Yehuda.
After my Shakshuka lunch, I walked around the market which was a bit more challenging as there were ever more people around. Eventually, I returned to Etrog Man and told the lady in-charge that I wanted their largest serving of the Rambam’s Drink.
The enjoyable Rambam’s Drink!
After paying 24 Shekels and giving a tip, I started drinking it and I experienced this mild sweetness in my mouth. Rambam’s Drink also had this really unique texture and flavor which is I find delightful as I kept consuming it. Of all the juices or fruit-based drinks I had in my entire life, this beverage from Etrog Man was really a standout. As it turns out, the Rambam’s Drink was formulated to help the digestive system, boost the immune system and stabilize blood pressure. By the time I drank all of the Rambam’s Drink content, I was happily satisfied and felt really good.
I should also mention that Etrog Man also offers smoothies which are beverages sourced from fresh fruits that were expertly mixed and blended together to create a rich liquid for consumption. They also offer Super Bowls for those who want to eat something fresh and fruity with ingredients mixed in.
Look at all those fruits, vegetables and other fresh ingredients displayed!
More than just refreshments – special focus on consumers’ wellness
In addition to the very delicious and healthy beverages and desserts, Etrog Man also sells other products online such as medicinal drinks and varied products of nature – Concoctions from Nature – as well. More on health, Etrog Man offers customers a Detox Program complete with specially formulated products that can be used. Going back to their store in the Mahane Yehuda market, I spotted an enclosed container with fresh fruits and some vegetables displayed. Next time I revisit Etrog Man, I will go for one of their smoothies.
Who is Etrog Man?
The late Etrog Man founder Uzi-Eli. (photograph used with permission from Etrog Man).
Based on the translated information sourced from the official website, the business was founded by the late Uzi-Eli (note: He passed away on June 2022). He was described as a medicine man and was the third generation of a family that deals in healing drinks, pharmacies and herbs. His family practiced Torah-based spiritual medicine. For decades, Uzi-Eli was reputed as a bringer of good news, remedies and recipes based on the teachings of Rambam (a Sephardic Jewish philosopher who was also a prolific Torah scholar) and ancient Yemeni medicine. Etrog Man clearly refers to Uzi-Eli and this is displayed in the business joint’s official artwork of a smiling bearded man carrying fruits.
Early in his life, Uzi-Eli realized that his vocation was in distilling the beneficial properties of medicinal plants, fruits, vegetables and spices – and distributing them to the masses. It was his intention to offer the best of nature and serve it with a lot of love. You can see more about Uzi-Eli in the YouTube video below.
Uzi-Eli was very knowledgeable about the many aspects of health which is reflected not only on the refreshing drinks of Etrog Man but also on their cosmetic products. He was a visionary and his expertise on wellness and nutrition is reflected through his business.
Conclusion
I can say that Etrog Man left a big and positive effect on me not only as a consumer but also as a person of faith who came to Israel to seek God’s Kingdom (Matthew 6:33) and to bless the Jewish people (Genesis 12:1-3) while on pilgrimage. That being said, I would love to see Etrog Man prosper not only by selling more to customers the refreshing products they are already known for but also to help more people over their specific health-related needs. The legacy of the late founder of the business remains strong and will be felt in the years to come. As such, I would not hesitate to return to Etrog Man at Mahane Yehuda market in Jerusalem the next time I visit Israel in the future. To those of you who are about to visit Jerusalem and the popular market place, I highly recommend you visit Etrog Man and try out their refreshing products and special items.
When it comes to receiving blessings from the Lord while you are in Israel, always remember that He clearly designated the land for the Jewish people. God will bless those who bless the Jewish people. That being said, always praise, honor and give thanks to the Almighty Lord. Follow the lead of the Holy Spirit so you can receive God’s plan for you with Jesus as your Lord and Savior. May the holy scriptures below enlighten you and empower your faith in the Lord.
Let joy be your continual feast. Make your life a prayer. And in the midst of everything be always giving thanks, for this is God’s perfect plan for you in Christ Jesus.
1 Thessalonians 5:16-18 (TPT)
The Lord has been mindful of us, He will bless us: He will bless the house of Israel, He will bless the house of Aaron [the priesthood],
Psalm 115:12 (AMPC)
And God said to him, “Your name is Jacob; no longer shall your name be called Jacob, but Israel shall be your name.” So he called his name Israel. And God said to him, “I am God Almighty: be fruitful and multiply. A nation and a company of nations shall come from you, and kings shall come from your own body. The land that I gave to Abraham and Isaac I will give to you, and I will give the land to your offspring after you.”
Genesis 35:10-12 (ESV)
So, whether you eat or drink, or whatever you do, do all to the glory of God.
1 Corinthians 10:31 (ESV)
Now the Lord had said to Abram:
“Get out of your country,
From your family
And from your father’s house,
To a land that I will show you.
I will make you a great nation;
I will bless you
And make your name great;
And you shall be a blessing.
I will bless those who bless you,
And I will curse him who curses you;
And in you all the families of the earth shall be blessed.”
Genesis 12:1-3 (NKJV)
For God is one, and there is one Mediator between God and the sons of men—the true man, Jesus, the Anointed One.
1 Timothy 2:5 (TPT)
Watch out for more Israel 2023 travel articles here. There is more to come!
As the COVID-19 situation in the Philippines continues to be at low risk (note: low numbers of new COVID-19 cases reported daily), the nation is not only recovering gradually but also growing with regards to the national economy and tourism. More on tourism, the Department of Foreign Affairs (DFA) confirmed recently that the Philippines is opening its borders to travelers from Israel without a visa, the Manila Bulletin reported.
To put things in perspective, posted below is the excerpt from the Manila Bulletin. Some parts in boldface…
The Philippines is now opening its doors to Israelis without a visa, the Department of Foreign Affairs (DFA) said Monday, April 25.
“We are delighted to once again welcome our Israeli friends to our country, just in time for the summer!” Philippine Ambassador to Israel Macairog S. Alberto said.
“Aside from the breathtaking natural beauty, colorful culture, and endless adventures that await Israelis in the Philippines, it is the warm hospitality and genuine friendship of Filipinos that truly make the travel meaningful and unforgettable,” Alberto added.
Since April 1, the country started opening its doors for Israelis without a visa. They only need to be fully vaccinated, undergo RT-PCR test within 48 hours or a laboratory-based antigen test within 24 hours pre-flight, and have a travel insurance with a minimum coverage of USD 35,000 which covers Covid-19 treatment.
The DFA assured visitors that they will feel safe while in the country as almost 100 percent of Philippine tourism workers are fully vaccinated and tourism establishments are complying with local health guidelines.
Aside from islands such as Boracay, El Nido, and Cebu, which are constantly listed as the world’s top beach destinations, the Philippines also boast of destinations that appeal to the adventure-loving Israeli traveler. These include swimming with whale sharks in Oslob and Donsol, snorkeling with sea turtles in Apo Island, scuba diving in Anilao, surfing in Siargao, volcano trekking in Bicol, diving shipwrecks in Coron, and exploring Puerto Princesa’s Underground River.
The above article ended stating that travelers from Israel may check the official website of the Department of Tourism (DOT) (click https://beta.tourism.gov.ph/) and they can get in touch with the Tourism Promotion Section of the Philippine Embassy in Tel Aviv, or send an e-mail to telaviv.pe@dfa.gov.ph.
If you truly believe in Lord Jesus, the Holy Spirit and God the Heavenly Father wholeheartedly and you continue to be faithful (not religious), you should be aware that Christians are meant to stand united with Israel, love the Jewish people and pray for the peace of Jerusalem. You can do your part supporting Israel by donating to Christians United for Israel (CUFI). Do not forget to read the Holy Bible, then pray in tongues to the Lord in the privacy of your room with the door shut.
Author Carlo Carrasco 