Philippines attracts 5.45 million international visitors and generates P482.54 billion in revenue in 2023

The success of the Philippines attracting visitors from overseas and generating the related revenue in 2023 has finally been confirmed by the newly released numbers from the Department of Tourism (DOT): 5,450,557 international visitors and P482.54 billion (US$8.7 billion according to the foreign exchange rate of January 2, 2024) in tourism revenue, according to a Philippine News Agency (PNA) news article.

For the newcomers reading this, the final 2023 statistics exceeded the declared targets of 4.8 million international tourists and US$5.8 billion revenue. For further comparison, the Philippines attracted 2.65 million international arrivals and over P200 billion in revenue for the year 2022. To say the least, 2023 is undeniably a successful year for Philippine tourism and it seems that the controversial blunder behind the “Love the Philippines” tourism campaign did not lead to a massive failure (which the enemies and haters of President Ferdinand “Bongbong” Marcos, Jr., have been dreaming of).

To put things in perspective, posted below is an excerpt from the PNA news article. Some parts in boldface…

Let me end this piece by asking you readers: What is your reaction to this recent development? Do you think the Philippines will be able to meet its declared 2024 target of 7.7 million international visitors and possibly generate between P600 billion to P700 billion in tourism revenue? Did anyone from the haters/critics of President Marcos and Secretary Frasco bother you to make you believe that Philippine tourism will fail because of the “Love the Philippines” campaign blunder that was so widely reported in the mainstream news media?

Going back to tourism, do you think the Philippines should have more international-level fashion shows, film festivals, worship conferences, food festivals, sports events and trade shows to make the nation more attractive to visitors from overseas?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram athttps://www.instagram.com/authorcarlocarrasco

Department of Tourism (DOT) chief Frasco vows to build more tourist rest areas (TRAs) nationwide

As the Philippines succeeded in attracting a lot more foreign tourists this year compared to 2022, the Department of Tourism’s (DOT) chief Christina Frasco aims to strengthen the nation’s tourism industry by establishing more tourist rest areas (TRAs), according to a Philippine News Agency (PNA) news article.

To put things in perspective, posted below is an excerpt from the PNA news article. Some parts in boldface…

Let me end this piece by asking you readers: What is your reaction to this recent development? Do you think it makes sense for the DOT to establish more TRAs around the country to help the tourism industry? Do you think having more TRAs will be helpful in comforting tourists?    

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram athttps://www.instagram.com/authorcarlocarrasco

Philippines finally surpasses 2023 foreign tourist arrivals target

Recently the Department of Tourism (DOT) announced that their set target of 4.8 million foreign tourist arrivals for 2023 has finally been reached and already hundreds of billions of Pesos have been generated, according to a Philippine News Agency (PNA) news report. To say the least, the foreign tourist arrivals-related numbers achieved by the Philippines this year is a tremendous improvement over what were achieved in 2022 and there are still a few weeks left before 2023 closes.

To put things in perspective, posted below is an excerpt from the PNA news article. Some parts in boldface…

Let me end this piece by asking you readers: What do you think about this recent development? Are you satisfied with what was accomplished this year with regards to foreign tourist arrivals and the related revenues? Are you confident that the Philippines is on-track to becoming a major tourism player in Asia by the year 2028? Do you trust the Department of Tourism more now that they were able to hit their 2023 targets already? Do you think foreign tourist arrivals here in the Philippines will reach the 5,000,000 mark before the end of the year? Could it be possible that the gains of Philippine tourism will help the nation achieve at least 6% economic growth this year?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco

PHILTOA commended by DOT Secretary Frasco for unwavering commitment to revitalizing Philippine tourism

With FIBA World Cup 2023 in the Philippines, Department of Tourism (DOT) anticipates 600,000 tourists/spectators

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“Love the Philippines” launched as the nation’s new tourism slogan

As part of its campaign to become a tourism powerhouse in Asia in the years to the come, the Philippines officially launched their new slogan called “Love the Philippines”, according to a Philippine News Agency (PNA) report. President Ferdinand “Bongbong” Marcos, Jr., approved of the ambitious tourism plan covering 2023-2028 and he reiterated his support for Philippine tourism.

To put things in perspective, posted below is an excerpt from the PNA news article. Some parts in boldface…

President Ferdinand R. Marcos Jr. on Tuesday expressed optimism that the Philippines will become the “tourism powerhouse” of Asia in the next few years.

This, as Marcos witnessed the unveiling of the country’s new tourism slogan “Love the Philippines” during the Department of Tourism’s (DOT) 50th anniversary celebration at The Manila Hotel.

In a keynote speech, Marcos affirmed his commitment to advancing the tourism sector, hoping that the new campaign slogan would help stimulate economic activities and generate job opportunities in the country.

What a better way to express that love than directly incorporating it into our country’s newest tourism campaign slogan, Love the Philippines. This is new branding which we unveiled today. It will serve as our guidepost for the Philippine Tourism Industry moving forward,” Marcos said.

“Allow me then to express my sincere appreciation to Tourism Secretary Christina Frasco and for the DOT team because aside from the tourist destination, the campaign that you have conceptualized aims to enhance the overall experience of every traveler,” he added.

In May, Marcos approved the National Tourism Development Plan (NTDP) 2023-2028 which will serve as his administration’s blueprint and development framework for the tourism industry.

Marcos said the NTDP 2023-2028 contains the government’s targets, which include the promotion of local products and the implementation of more infrastructure projects to ensure hassle-free travel.

The five-year plan stemmed from this admin’s determination to implement programs that will positively transform our country towards being a tourism powerhouse in Asia in the coming years. Let us therefore strive to translate out golden vision into reality,” he said.

Marcos lauded the DOT for making the tourism industry as “a major driver of economic growth.”

He also welcomed the “improving” figures in tourism revenues, employment, international arrivals and domestic trips, saying these indicate the country’s recovery from the onslaught of the coronavirus disease 2019 (Covid-19) pandemic.

“All of these are encouraging signs that the tourism industry in our country as a whole is headed well towards full recovery. It also conveys a strong message to the world that we are ready and fully equipped to welcome tourists, travelers as well as investors,” Marcos said.

To realize his administration’s goal of transforming the Philippines as Asia’s tourism powerhouse, Marcos urged Filipinos to be the country’s tourism ambassadors.

“I enjoin you all to be our country’s promoters, advocates, and if I may borrow a coined term in this age of social media, be our country’s top influencers,” he said.

Indeed, the Philippines will never run out of places to discover, meals to enjoy, adventures to experience, people to meet, talents to admire. Let us take pride and celebrate the love we have of our country and our people for it is the same love that gave meaning to the establishment of the DOT and the same love that will propel our tourism industry moving forward into the future,” Marcos added.

Let me end this piece by asking you readers: What is your reaction to this recent development? Do you foresee a bright economic future with a reinvigorated national tourism industry? Does “Love the Philippines” sound attractive to you?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram athttps://www.instagram.com/authorcarlocarrasco

Department of Tourism (DOT) unveils ambitious plan to establish Philippines as a major tourism player in Asia within five years

Tourism in the Philippines looks bright right now. Recently, the MUEG Bank Ltd. Of Japan expressed that the tourism sector of the Philippines could double this year with the return of Chinese tourists as the factor. For its part, the Department of Tourism (DOT) announced the scrapping of mask wearing and proof of vaccination as requirements in the nation’s tourism enterprises.

Recently, the DOT announced its ambitious plan to transform the nation into a major player in international tourism (specifically within Asia) in the next five years, according to a Philippine News Agency (PNA) news article.

To put things in perspective, posted below is an excerpt from the PNA news article. Some parts in boldface…

The Philippines targets to become a tourism powerhouse in Asia in the next five years, Tourism Secretary Christina Frasco said Wednesday.

At the unveiling of the 2023-2028 National Tourism Development Plan (NTDP) during a tourism stakeholders’ summit in Manila, the Department of Tourism (DOT) vowed to “establish a Philippine tourism industry anchored on Filipino culture, heritage and identity, which aims to be sustainable, resilient and competitive in order to transform the Philippines into a tourism powerhouse in Asia.”

The roadmap identified seven measures to achieve this goal, with improving tourism infrastructure and accessibility as one of the priorities.

The overall target is the transformation of the tourism industry of the Philippines, which is why we have embarked on the objective of not just focusing on the promotion of tourism but more importantly on the development of industry from the ground up focusing not just on our key destinations, but also on our emerging and lesser known destinations,” Frasco said.

“We can only truly transform the Philippine tourism industry if we address the prevailing challenges that we face continually across our regions,” she added.

On connectivity, Frasco said DOT is working with the Department of Transportation to negotiate more routes for air and sea travel.

Under the NTDP, Frasco said DOT would focus on digitalization; enhancement of the overall tourist experience by incentivizing sustainable travel and improving safety and security in destinations, among others.

The agency would also tap local government units in developing more tourist sites and linking emerging ones to key destinations.

She said the government will increase investments in creating “high-value” tourism experiences and announced the May 2023 launch of the Philippine Experience.

The program, which aims to highlight heritage and culture unique to every region in the country, will be piloted in Davao, Ilocos Region, Bicol and Calabarzon.

The program, she said, would include a three to five-day tour packages allowing tourists to experience both well-known and lesser-known destinations in said regions.

Frasco presented the salient points of the NTDP before the country’s top tourism players. The roadmap was first previewed during the Tourism Coordinating Council (TCC) meeting convened in February and would be submitted to President Ferdinand R. Marcos Jr. for approval within the month.

“This NTDP will serve as a blueprint for the strategies on how the Department of Tourism intends to continue and to grow the impact of tourism upon our economy in the next few years. This will be the guidebook of the industry where we put in place mechanisms for sustainability for many many years to come,” Frasco said.

‘Rosy prospects’ – Frasco noted that, even prior to the finalization of NTDP, the DOT has closely collaborated with tourism stakeholders in carrying out the President’s vision through its various plans and programs, citing the most recent awards and nominations received by the Philippines and its tourism destinations.

The DOT has yet to reveal arrival targets for the next five years but earlier said it seeks to reach 4.8 million in foreign visitors by end of 2023.

This follows the positive momentum set in 2022, which successfully closed with 2.65 million visitors that translates to PHP214 billion or roughly USD4 billion in estimated revenues.

The momentum for recovery and growth has begun. We’ve eased restrictions. We’ve continued to aggressively promote our destinations through the DOT’s constant and unyielding presence in various exhibits in the Philippines and all over the world. And people are traveling now, and are traveling with a vengeance,” Frasco said.

“By promoting the Philippines through the biggest international tourism and trade fairs across Asia and Europe, we are re-introducing the Philippines to the world, and bringing no less than the best of the best of the country and the Filipino people,” she added

Let me end this piece by asking you readers: What is your reaction to this recent development? Do you think the DOT and all the strategic partners will be able to fulfill all the adjustments needed to transform the Philippines into a major tourist destination? What would you suggest to the DOT to make the tourism experience in the country more efficient and more interesting? Do you think it is time for the DOT to start recognizing local conventions or special events (examples: ToyCon, Trans Sport Show) and start encouraging foreign tourists to attend them?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram athttps://www.instagram.com/authorcarlocarrasco

House of Representatives approve Marcos-backed VAT refund for outbound foreign tourists bill on 3rd and final reading

It looks like the Philippines will make a major step forward in the highly competitive field of tourism as the House of Representatives recently approved on 3rd and final reading the proposal on granting Value Added Tax (VAT) refund for outbound tourists, according to a GMA Network news report. The newly approved bill is a measure backed by President Ferdinand “Bongbong” Marcos, Jr.

Having been to Israel recently, I noticed that the VAT refunds for foreign tourists who are about to leave the country is the norm.   

To put things in perspective, posted below is an excerpt from the Manila Bulletin news article. Some parts in boldface…

The House of Representatives on Monday approved on third and final reading a bill granting Value Added Tax (VAT) refund for outbound tourists, a bill backed by President Ferdinand Marcos, Jr.

House Bill 7292 earned 304 “yes” votes, four “no” votes, and zero abstention.

Under the proposed measure, tourists will be eligible for a VAT refund on goods purchased from accredited retailers in the Philippines as long as such goods are taken out of the country within 60 days from the date of purchase and the value of goods purchased per transaction amounts to at least P3,000.

The bill also authorizes the Secretary of Finance to adjust the P3,000 threshold, taking into account the following indicators: administration costs in processing refunds; consumer price index; and other market conditions, upon the recommendation of the Secretary of Tourism and the Commissioner of Internal Revenue.

This measure [is being passed] to adopt best practices in VAT refund schemes among Asia Pacific tourism destinations and expand the country’s competitiveness among its peers and neighboring countries,” the committee report on the measure read.

The bill defines a “tourist” as a foreign passport holder who is a non-resident individual not engaged in trade or business in the Philippines.

House ways and means panel chairperson Representative Joey Salceda earlier said the measure will generate P10 billion to P40 billion worth of increased sales for local suppliers.

Salceda was one of the principal authors of the measure, alongside House ways and means panel vice chairperson Mikaela Suansing of Nueva Ecija who chaired the technical working group drafting amendments to the original proposed bill.

“Generally, for every P1 refunded, the tourist spends an additional 1.5 pesos. That will create an additional twenty to eighty thousand jobs, and will also improve our gross international reserves,” Salceda said.

The above report ended stating that the newly approved measure was recommended to the Marcos administration by the Private Sector Advisory Council (PSAC), a group composed of business leaders and industry experts providing technical advice to the President. Take note that last year, the Philippines attracted over 2.6 million foreign tourists and generated P200 billion worth of tourism revenue.

Let me end this piece by asking you readers: What is your reaction to this recent development? Do you think the newly approved measure will pass in the Philippine Senate soon? Do you think the measure will make the Philippines more competitive in international tourism?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram athttps://www.instagram.com/authorcarlocarrasco

Philippines attracted 2.65 million international arrivals and over P200 billion in tourism revenues in 2022

With the year 2022 officially over, the Department of Tourism (DOT) officially confirmed that the Philippines attracted 2.65 million tourist arrivals (exceeding the target of 1.7 million) and over P200 billion in tourism revenues were generated for the year, according to a news article by the Philippine News Agency (PNA).

To put things in perspective, posted below is the excerpt from the PNA article. Some parts in boldface…

The holidays delivered further gains for the Philippine tourism industry as it breached its 1.7-million target with 2.65 million international arrivals as of the end of 2022.

The arrivals translated to PHP208.96 billion or USD3.68 billion in tourism revenues, a whopping 2,465.75-percent increase from 2021, according to a news release on Monday.

Based on the monitoring of the Department of Tourism (DOT) from the time the country reopened its borders to all travelers in February until Dec. 31, 2022 arrivals peaked in December as more Filipinos and tourists alike opted to spend the Christmas and New Year vacations in the Philippines.

Of the total 2.65 million international arrivals last year, 628,445 were returning Filipinos while the bulk of 2.02 million tourists were from top markets United States (505,089), South Korea (428,014), Australia (137,974), Canada (121,413), the United Kingdom (101,034), Japan (99,557), Singapore (53,448), India (51,542), Malaysia (46,805) and China (39,627).

The year just ended likewise generated an estimated 5.23 million tourism-related jobs, 11,989 DOT-accredited tourism enterprises as of Dec. 29, 2022 and 25,770 tourism stakeholders who were trained.

DOT Secretary Christina Frasco was elated over the achievements of the administration of President Ferdinand R. Marcos Jr., just six months into office.

She said the tourism sector’s growth clearly showed the hard work of the entire industry in order to recover from the unprecedented crisis brought about by the Covid-19 pandemic.

“Moments of great difficulty are also moments of great opportunity. In the past, we have overcome a global pandemic and survived various calamities. The Philippine tourism industry has managed to exceed expectations and our tourism partners and frontliners continue to offer the best of Filipino grace and hospitality to the world,” Frasco said in a statement.

“We welcome 2023 with gratitude and excitement for Philippine tourism to bounce back stronger than ever. We shall welcome with warmth and that distinct Filipino smile visitors from all over the world as they visit our award-winning beaches, experience the richness of our culture, and enjoy our world-renowned Filipino brand of service excellence,” she added.

Frasco is hopeful that the DOT will surpass its targets anew in 2023.

Let me end this piece by asking you readers: What is your reaction to this recent development about the Philippines tourism? If you are managing a business, did your business benefit somehow from the arrival of foreign tourists and/or Filipinos who arrived from overseas? Do you think the DOT will be able to achieve its targets for 2023?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram athttps://www.instagram.com/authorcarlocarrasco

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Philippines counted 2.6 million tourist arrivals in 2022

Since it opened its borders for travelers from abroad in early 2022, the Philippines registered a total of 2.6 million tourist arrivals for the year, according to a GMA Network news report quoting the Department of Tourism (DOT). Take note that the DOT has higher targets for attracting foreign tourists this new year.

To put things in perspective, posted below is the excerpt from the GMA news report. Some parts in boldface…

A total of 2.6 million tourists arrived in the Philippines in 2022, the Department of Tourism (DOT) said.

This is due to the opening of borders to all international travelers in February, the DOT added, according to a report on GMA Integrated News’ Unang Balita on Monday.

Some P173 billion tourism revenue was recorded in 2022, the department said.

The DOT said more than 628,000 arrivals are returning Filipinos.

The top arriving international tourists were from the US, South Korea, Australia, and United Kingdom.

Very clearly, the recovery from the COVID-19 pandemic continues to happen in different ways around the world. For the Philippines itself, the arrivals and presence of foreign tourists as well as Filipinos based overseas are crucial for the socio-economic development of the whole nation. As such, we Filipinos can be more supportive towards the DOT and other national stakeholders to make tourism – both foreign and local – thrive again with the nation in mind.

Let me end this piece by asking you readers: What is your reaction to this new development? Do you believe the DOT can achieve its targets for 2023? Do you think the local government units (LGUs) should become more pro-active on emphasizing local tourism? What is the most notable local tourist site in your city right now? Did you notice your favorite local coffee shop or restaurant having more foreigners as customers lately?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below and also please consider sharing this article to others. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. If you want to support my website, please consider making a donation. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco/.