Retro Gaming Ads Blast – Part 37

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1970s to the 1990s.

For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers, posters and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for information and images about electronic games and related products.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Cabal Japanese arcade flyer/poster

Can you feel the action and intensity here?

When it was first released in video arcades in Japan in late 1988, Cabal was another game inspired by military action movies of Hollywood which explains the art work done for the arcade flyer and poster shown above. The Vietnam War was still fresh in people’s minds and the concept of having one or two players firing their weapons against enemy soldiers resonated with gamers who saw Hollywood’s military action flicks. That said, it is not surprising that Cabal became a huge hit in Japan before getting released in arcades around the world.

2. Willows Japanese arcade flyer

The front.
The rear.

Remember the 1988 high fantasy adventure film Willow? That film was produced by George Lucas and was a bold new production of Lucasfilm shifting away from Star Wars. Believe it or not, an official arcade game adaptation of Willow was made by Capcom and they promoted it by having images of Val Kilmer and Warwick Davis on the front of the arcade flyer (opposite the illustrated versions of their characters). The game, which was a side-scrolling platform game with run-and-gun elements, went on to be an arcade hit in Japan and eventually pleased gamers worldwide.

3. Super Punch-Out!! North American print ad

This is funny to look at.

Historically, Nintendo’s Punch-Out!! series started in the arcade in 1984 and the first game was the result of the company’s effort to make a new game using arcade cabinets with two screens. The 2nd game – Mike Tyson’s Punch-Out!! – became a huge critical and commercial hit (over 2 million copies sold in 1988) on console and it made great business sense for Nintendo for release another Punch-Out!! for its console gamers to enjoy in the comfort of home. In 1994, Super Punch-Out!! was released on the Super Nintendo Entertainment System (SNES) in America and to promote it, the company came up with a hilarious 2-page ad that showed fictional high school graduates with boxing-related injuries. The imagery creatively connected with the words “biggest Punch-Out ever” and “Graduating Class of ‘94”.

4. EA Sports 3-in-1 SNES games print ad

EA Sports games on the SNES.

In 1994, Electronic Arts (EA) released their sports games NBA Live 95, NHL 95 and Madden NFL 95 for consoles at the time. Even though the Sega Genesis sold better than Super Nintendo Entertainment System (SNES) in America at the time, EA went on to aggressively market their 3 sports video games on Nintendo’s console using a 3-in-1 games print ad. In retrospect, the SNES for the most part had better graphics and sounds than the Genesis which is reflected clearly on EA Sports games of the time. This print ad still looks fun and exciting.  

5. Atari Jaguar CD print ad

Were you able to play any game on the Atari Jaguar with the CD add-on included?

Apart from the obvious advances of technology that impacted video games, the 1990s is also known for the rise of CD-ROM as a medium for gaming. In an effort to boost sales of the Atari Jaguar console (launched in America in 1993 for around $250) and capitalize on the trust of the fans and console owners, Atari launched a CD-ROM add-on device for about $150 in 1995. To promote it, the company went aggressive with the 2-page ad showing the add-on fully connected on top of the main console, showing off some games and posting a text description emphasizing hardware power and the advantages that come with the CD technology. Even in the captured image, the Atari Jaguar CD still resembled a toilet. This is an aggressive ad campaign that failed as less than 20,000 Atari Jaguar CD units were sold by the time it was discontinued in 1996.

6. 3DO print ad

While it lacks intensity, this 3DO ad emphasized the games.

Without showing any hardware, the 3DO Company came up with this 2-page print ad that had a slightly adulterated tone (look at the left page) and aggressively marketed the 3DO console games available at the time. Games like Demolition Man, Shock Wave, Road Rash and Super Street Fighter II Turbo were the standout titles which clearly showed the company made the effort to emphasize gaming more than multimedia features. This 1990s ad tackled the generations with a touch of humor.

7. Lethal Enforcers II: Gun Fighters Sega Genesis print ad

This is a fun ad to look at.

When Lethal Enforcers II: Gun Fighters was released in the arcades in 1994, it became a commercial success for Konami which went on to announce it would port the game to consoles of Nintendo and Sega at the time. While the port for the Super Nintendo Entertainment System (SNES) was never released, Lethal Enforcers II: Gun Fighters made its way to the Sega Genesis and Sega CD. The print ad of the Sega Genesis version (Sega CD mentioned in small text) had an inspired design emphasizing the Old West, shooting and the conflict between cowboys and Indians. The screenshots gave people the clear idea that Old West was the setting (versus modern day in the previous game). This is still fun to look at.

8. Syphon Filter

Syphon Filter went on to become a surprise hit game in 1999.

In 1999, Sony’s 989 Studios released Syphon Filter exclusively on the PlayStation console. This single-page print ad showed a few screenshots on the bottom and several action snippets with a night vision touch ultimately emphasizing the stealth aspect within the gameplay. The marketing proved to be effective as the game sold a lot at retail and went on to establish a new game franchise exclusive to PlayStation consoles.

9. Parasite Eve II Japanese print ad

Were you a big fan of Aya Brea and the Parasite Eve franchise in the late 1990s?

Following the critical and commercial success of Parasite Eve in 1998, SquareSoft proceeded with Parasite Eve II and the production (note: initially for a spin-off game before becoming a sequel) did not even involve the main creators of the first game. Instead the company had a different team of developers – including those who previously worked on Resident Evil games for Capcom – in Osaka to make the sequel. This explains why Parasite Eve II had stronger survival horror gameplay resembling a Resident Evil game. As major changes were made during the production, it was decided that Aya Brea would become the main protagonist and already the character was already popular with gamers. That being said, the marketing of Parasite Eve II for the Japanese market heavily featured Aya Brea with subtle sexiness, beauty and action in mind. The marketing intensified leading to its eventual December 16, 1999 release in Japan.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco

What to watch on YouTube right now – Part 63

Welcome back my readers, YouTube viewers and all others who followed this series of articles focused on YouTube videos worth watching. Have you been searching for something fun or interesting to watch on YouTube? Do you feel bored right now and you crave for something to see on the world’s most popular online video destination?

I recommend you check out the following topics and the related videos I found.

US President Trump’s address to Congress – Recently, US President Donald Trump addressed the joint houses of Congress and it came at a time when his 2nd non-consecutive term implemented so many reforms right from the start. Along the way, the Trump administration pushed back hard against illegal immigration, exposed the corruption of USAID, reinvigorated the USA-Israel alliance and more. Trump’s speech is a must-watch as it will give you a clear view on the direction of the current administration and the pathetic Democrats can only rebel and freak out. Clearly, America is back!

#2 Popcorn in Bed reacts to No Way Out – I never saw No Way Out in the cinemas when it was first released in 1987. I saw some parts of it on cable TV but decided not to watch it further since I missed the start of its showing. Recently, YouTuber Popcorn in Bed posted a reaction video about the film and I enjoyed watching how they (Cassie and Carly) reacted to several key moments of it. Oh yes, the late Gene Hackman is in No Way Out and the reaction video was posted not so long after his death.

Varied developments and views about Trump’s address to US Congress – Going back to US President Trump’s address to Congress, there were lots of developments that happened along the way. One of the Democrats was so disrespectful, he got escorted out of the venue. Meanwhile, the Satanic Left mainstream news media networks ended up getting embarrassed as their own viewers reacted positively to Trump’s speech. Posted below are the must-see videos.

AVGN reviews the Gex game trilogy – Remember long ago when there were several Gex videos games released across multiple platforms during the 1990s? Gex is no longer remembered by most gamers today but the first game was successful enough, it led to the release of sequels. Recently, the Angry Video Game Nerd (AVG) posted a video about the Gex video games. Check it out.

The rise and fall of the Halo game franchise – If there is any video game franchise that truly defined Xbox – not only as a brand but as a series of consoles and an ecosystem for gamers – it is definitely the Halo franchise. Bungie was the original developer of Halo and the first game was already in development even before Microsoft acquired the studio. Bungie went on to produce several Halo games (from the original Xbox to Xbox 360) before leaving Team Xbox and Microsoft. Of course, the aesthetics and quality of Halo games under Microsoft’s own control changed mostly for the worse. Watch and learn from the video below.

The French Connection trivia by Minty Comedic Arts – Going back to the late Gene Hackman, the most memorable of his cinematic performances that I ever saw is his role as Popeye Doyle in The French Connection. The 1971 film won the Academy Awards that mattered the most and I was fortunate enough to have seen it on a rented laserdisc in the early 1990s. Recently, YouTuber Minty Comedic Arts posted his trivia video about The French Connection which is a must-see!

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram athttps://www.instagram.com/authorcarlocarrasco

Retro Gaming Ads Blast – Part 17

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads – including arcade flyers – from the 1980s and 1990s.

For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers, posters and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for information and images about electronic games and related products.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Sega Dreamcast launch print ads

This cryptic Sega Dreamcast American launch print ad has an image that emphasized that gamers are being watched.
This one has an image emphasizing emotions, impulse and excitement.

By the time Sega launched their Dreamcast console in Japan in late 1998, the company was already bleeding from back-to-back years of financial losses. The Dreamcast was their big bet to regain the trust of consumers and business partners, to sell a lot of consoles and games, and somehow survive.

For the North American Dreamcast launch, Sega of America organized an intriguing series of ads emphasizing the September 9, 1999 launch date in very stylized and cryptic ways. As seen in the two selected ads above, the Dreamcast name was not even mentioned but the console’s trademark swirl was present. Anyone who was obsessed with video games – even if one was not a Sega fan – could tell that the print ads made clear that the Dreamcast was going to launch in America. Ultimately, Sega sold roughly $98 million worth of Dreamcast consoles, games and peripherals in the first 24 hours in America.

2. Point Blank 2 print ad

This ad appeared in comic books and magazines.

When Namco released the first Point Blank game, it was commercial successful in both arcades and on the PlayStation console in different parts of the world. To keep on succeeding, Namco made the sequel Point Blank 2 and their confidence in it was made clear with the above PlayStation version print ad that promised it to be multiplayer-oriented and ensure enough content to give players sufficient bouts of fun whichever game mode they pick. The ad’s image of the lady with a gun (Namco’s Guncon peripheral) and the animal trophies were done with humor in mind.

3. Pac-Man arcade flyers

This ad showed that arcade operators can choose which type of machine of Pac-Man they could order.
Midway issued this flyer when Pac-Man was already successful.

In 1980, Namco released Pac-Man in Japanese arcades and it became a big hit in a short span of time. This prompted them to bring the game overseas, especially in America which already had a growing arcade market. In November that year, Namco brought Pac-Man and their other arcade game Rally-X game to a tradeshow and only got mild attention from attendees and distributors. After being turned down by Atari, Namco signed a contract with Midway to distribute Pac-Man and Rally-X in America, and they were formally released the following month.

Upon release, Pac-Man became a strong attraction in American arcades with weekly sales surpassing $8 million per week. When it comes to the presentation, Midway’s arcade flyers above gave arcade operators and gamers a clear view that Pac-Man is fun and available in three physical units (emphasized in the first flyer) and that it made a positive commercial impact (emphasized in the 2nd flyer). Ultimately, Midway went on to sell over 100,000 Pac-Man arcade units resulting in a massive gross of over $1 billion in quarters (coins of twenty-five cents in American currency).

4. Silent Hill print ad

A clear atmosphere of psychological horror in this ad.

Made by a certain team within Konami, Silent Hill on PlayStation turned out to be a surprising and intriguing hit game in 1999. It was a polygonal survival horror game that drew a few comparisons with Capcom’s Resident Evil but ultimately stood out with its gameplay features and psychological horror concept.

The people at Konami must have anticipated that gamers in America would be attracted by the game so they came up with the creepy print ad above which promoted the game with a clear touch of psychological horror. If you look closely, the 2nd screenshot (in the middle) even showed blood in digital form. This Silent Hill print ad was clearly aimed at adult gamers and PlayStation gamers who craved for more horror gaming.

5. Tomorrow Never Dies game print ad

The use of the image of Pierce Brosnan as James Bond in this print ad was the right move to inform readers that the 1997 movie’s video game was coming out.

Believe it or not, there was indeed a video game adaptation of Tomorrow Never Dies (1997) and the weird thing was that it was released for PlayStation in November 1999. In fact, the game was released eight days after the American premiere of the James Bond film The World is Not Enough (1999). The game development was unusually long and the release was delayed several times going into 1999.

To really capture the attention of James Bond fans and gamers, MGM Interactive and Electronic Arts (the co-publishers of the game) came up with a Tomorrow Never Dies game print ad showcasing Pierce Brosnan as the iconic Agent 007 in a dominant fashion leaving a minor space for the text description, two screenshots and other details displayed. While some people might look at the ad as an act of desperation to sell the long-delayed game, I find it eye-catching and engaging to look at. It also was a lively reminder back then that Brosnan was James Bond of the 1990s.

6. Wipeout 64 print ad

This is still cool and sleek to look at.

Wipeout, the series best known for its very futuristic portrayal of high-speed anti-gravity racing, showcase of dynamic visuals and the use electronic dance music, made its way to the Nintendo 64 console with Wipeout 64. This 1998 release was significant because at that time developer Psygnosis was already owned by Sony and most Wipeout games of the decade were released on PlayStation. Wipeout 64 was released before the PlayStation-exclusive Wipeout 3 came out.

The above print ad had this very sleek display of two anti-gravity racers moving at high speed and on the side are five screenshots showing what the game looked like on the N64. If you look very closely, one of them shows the 4-player split-screen mode identified with the Nintendo 64’s capabilities. Overall, the Wipeout 64 print ad captured the vibe of the Wipeout series and remains very cool to look at.

7. Ehrgeiz print ad

You want a 3D polygonal fighting game that has Final Fantasy 7 characters in it? Ehrgeiz was the answer.

In 1999, the landscape of gaming really changed. More gamers played 3D polygonal fighting games over the 2D fighting games, and demand for Final Fantasy and Japanese role-playing games (JRPGs) were in high demand in the West arguably because of the massive commercial success of Final Fantasy VII on PlayStation. That being said, Squaresoft released their own 3D polygonal fighting game that had Final Fantasy VII characters in it – Ehrgeiz.

After achieving success in the arcades, Squaresoft brought Ehrgeiz to PlayStation in America in 1999. Unsurprisingly, the print ad had Final Fantasy VII protagonist Cloud and his signature sword in a prominent position which was obviously done to attract the millions of FFVII for potential sales. The screenshots on the ad were presented not for showing off but to give readers a clear view of what kind of gaming experiences they could expect. Ehrgeiz on console even had a standalone RPG mode.

8. Driver print ad

The art used for the muscle car and the police car was a tribute to the car chases of movies from long ago.

Even before it was released on PlayStation and PC in 1999, publisher GT Interactive knew they had something big for gamers to engage with. That game was Driver and developer Reflections Interactive made it with a lot of inspiration taken from cinematic car chases. This particular ad emphasized car chases, the exploration of four real-life cities in digital form, and engaging in a variety of missions. As it successfully delivered what it promised, Driver went on to become a big commercial success on PlayStation and PC, and spawned sequels in the years that followed.  

9. Eidos Interactive games print ad

From the time when Eidos Interactive was at the top of its game and Lara Croft was its most popular character.

By the end of the 1990s, Eidos Interactive became a major game publisher which is the result of the massive success they achieved with the Tomb Raider games which collective sold many millions of copies worldwide.

Along the way, they acquired developer Crystal Dynamics which was already a prolific team with many games released and new projects in development. Under Eidos’ banner, Crystal Dynamics went on to release Gex 3: Deep Cover Gecko and Legacy of Kain: Soul Reaver in 1999. That being said, this print ad shows the ambitious offers Eidos Interactive had with the Tomb Raider, Gex and Legacy of Kain franchises. It is a reflection about success and confidence about the future of video games.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco

Retro Gaming Ads Blast – Part 8

Welcome back readers, fellow geeks and electronic gaming fans!

In this edition of the Retro Gaming Ads Blast (RGAB) series, we will take a look at another batch of retro gaming print ads from the 1980s and 1990s.

For the newcomers reading this, Retro Gaming Ads Blast (RGAB) looks back at the many print ads of games (console, arcade, computer and handheld) that were published in comic books, magazines, flyers and newspapers long before smartphones, social media, the worldwide web and streaming became popular. To put things in perspective, people back in the 1980s and 1990s were more trusting of print media for information and images about electronic games and related hardware.

With those details laid down, here is the newest batch of retro gaming print ads for you to see and enjoy…

1. Enemy Zero print ad

I should say Sega did a solid job by making this intriguing and eye-catching print ad for Enemy Zero.

The first time I saw this print ad of Enemy Zero in the late 1990s, I was intrigued by its visual concept and it got me interested to learning more about the game. Enemy Zero was a sci-fi video game developed by Warp and released as a console-exclusive on the Sega Saturn. Since I never owned a Saturn, I never got to play the game but I was inspired to learn more about Warp (which developed the hit game D). As it turns out, Enemy Zero started as a project for PlayStation but because of Sony’s failure to fulfill the pre-orders of D on PlayStation (100,000 copies ordered but less than 30,000 copies printed by Sony), Warp’s head Kenji Eno decided to make Enemy Zero exclusive to the Sega Saturn. Enemy Zero was published by Sega worldwide while Warp published it in Japan, and the game sold between 500,000 to 700,000 copies (based on Eno’s claim).

2. Bionic Commando print ad

For the American market, Capcom showed what the game box and front cover art would look like, then added the details and two screenshots for readers to examine.

Back in the late 1980s, I played Bionic Commando and managed to finish it after enduring lots of challenges along the way. It was a very unique adventure game as it used a highly unusual method of moving from one platform to the next by means of a futuristic grappling gun. This particular print ad showcased what the game’s actual box looked like (with cover artwork made for North America) and used two screenshots from the game. This ad hardly captures the excitement and intensity that awaited gamers and yet it manages to give people a clear look at the grappling concept. While the North American version of the game has certain content altered, it still had the same gory ending (and Adolf Hitler as the main villain) as the Japanese version.

3. RoboCop print ad

This served as an extension of the impact of the very violent 1987 movie.

RoboCop made huge impact on moviegoers as well as people who love science fiction and the R-rated action films Hollywood studios released in the 1980s. That being said, it was not surprising that a video game of RoboCop was released on the Nintendo Entertainment System (Family Computer in Japan) by Data East and the print ad they came up with cleverly used imagery from the movie poster and the screenshots showed exactly what RoboCop fans expected to see such as the enemy robot ED-209 and thugs. This game strongly reflects the business trend of the 1980s when companies made merchandise and adaptations of R-rated blockbuster films to sell to kids and teenagers.

4. Gex 3: Deep Cover Gecko print ads

This print ad for Europe had a James Bond vibe.
March 1998 Playmate of the Month on the hood of the car looking at Gex.
The 2-page print ad of Gex 3: Deep Cover Gecko.

In 1999, Eidos Interactive – the company behind the wildly popular Tomb Raider games of the decade – became aggressive marketing Gex 3: Deep Cover Gecko for PlayStation and Nintendo 64. They were so aggressive, they featured actress and Playboy’s Playmate of the Month (March 1998) Marliece Andrada alongside their star character Gex in the marketing which was not limited to America. For the newcomers reading this, a multimedia approach was implemented on the narrative of the game’s PlayStation version which explains why it has full-motion video sequences featuring Andrada as the character Agent Xtra. As seen in these print ads, Eidos Interactive had Andrada looking pretty and sexy to really sell the game.

5. Barkley Shut Up and Jam! print ad

Anyone here a Charles Barkley fan?

I remember the many types of basketball video games that were released on game consoles back in the 1990s. While there were NBA video games that had in-depth rosters of players with seasonal gaming in mind, there were other basketball-related video games that were not about the said league but featured an NBA star. In this print ad, publisher Accolade prominently featured NBA star Charles Barkley to promote the game Barkley Shut Up and Jam!, posted some words emphasizing sports intensity, and showed one screenshot to assure gamers that this is a basketball game. While the critical reception was mixed, the game must have sold enough to convince Accolade to release a sequel two years later with Barkley still the endorser.

6. The Death and Return of Superman print ad

This print ad clearly aimed for the fans of the comic books as well as gamers looking for an action-packed game to play.

Now this is one very eye-catching print ad that appeared in comic books and magazines in the 1990s. Anyone who knows comics would recognize the grey fist (with sharp bones protruding on the knuckles) belonging to Doomsday who killed Superman in Superman (1993), and the bloody presentation on the famous S was very aggressive for its time. The game itself was an adaptation of the two storylines (published in 1992 and 1993 respectively) that saw Superman’s death, his return and the appearances of new Supermen. While sales figures are not available, The Death and Return of Superman eventually attracted mixed reviews from the critics.

7. Dragon Force print ad

This was printed in magazines at a time when Working Designs had a strong business relationship with Sega.

While the Sega Saturn was undeniably a huge commercial disappointment in North America, the console still had some great games that was widely praised by game critics and heavily bought by gamers. One of those outstanding games on the console was Dragon Force (developed by Sega and J-Force in Japan, localized in America by Working Designs) which received great critical acclaim and achieved commercial success both in Japan and in America. The popular magazine Electronic Gaming Monthly named Dragon Force as the Saturn Game of the Year as well as Strategy Game of the Year in 1996. As a Working Designs release, this print ad has an ambitious fantasy concept visually emphasized, detailed lines of descriptions and screenshots that strongly appealed to the gamers, anime enthusiasts and those who love fantasy. This ad is also a sad reminder that the business relationship between Sega and Working Designs went downhill afterwards (read: Bernie Stolar) and the sequel Dragon Force II was never released outside of Japan.

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Thank you for reading. If you find this article engaging, please click the like button below, share this article to others and also please consider making a donation to support my publishing. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/ and on Instagram at https://www.instagram.com/authorcarlocarrasco