COVID-19 Crisis: Marcos officially lifts COVID-19 state of public health emergency

In case you missed the biggest update related to COVID-19 in the Philippines, President Ferdinand “Bongbong” Marcos, Jr., officially lifted the state of public health emergency related to novel coronavirus, according to a Philippine News Agency (PNA) news article. Take note that the said state of emergency pertaining to public health had lasted more than three years and the nation has clearly recovered from the negative effects of the pandemic. Many millions of Filipinos got vaccinated for COVID-19 while a growing number of businesses have been reporting the best financial results since the pre-pandemic age.

To put things in perspective, posted below is an excerpt from the PNA news article. Some parts in boldface…

President Ferdinand R. Marcos Jr. has formally lifted the state of public health emergency declared due to the coronavirus disease 2019 (Covid-19) pandemic, Malacañang announced on Saturday.

Marcos on Friday issued Proclamation 297, lifting the nationwide declaration of a public health emergency due to Covid-19, Presidential Communications Office (PCO) Secretary Cheloy Garafil said in a statement.

All prior orders, memoranda, and issuances that are effective only during the State of Public Health Emergency shall be deemed withdrawn, revoked or canceled and shall no longer be in effect,” according to the proclamation.

Under Proclamation 297, all government agencies are enjoined to ensure that their policies, rules, and regulations will take into consideration the lifting of the state of public health emergency.

Government agencies are also instructed to amend existing or promulgate new issuances, as may be appropriate.

Garafil said all emergency use authorization (EUA) issued by the Food and Drug Administration (FDA) under Executive Order (EO) 121 issued in 2020 would remain valid for one year from the date of issuance of Proclamation 297 “for the sole purposes of exhausting the remaining vaccines.”

EO 131 authorizes the FDA to issue EUAs for Covid-19 vaccines, which shall be valid only within the duration of the declared public health emergency.

The proclamation also states that although Covid-19 remains to be a serious concern for certain subpopulation and requires continued public health response, the country has maintained sufficient health care system capacity and low hospital bed utilization rates even after the liberalization of Covid-19 health protocols,” Garafil said.

Former president Rodrigo Duterte issued Proclamation 922 on March 8, 2020, declaring a state of public health emergency after the first Covid-19 transmission reported by the Department of Health (DOH).

On May 4 this year, the International Health Regulations Emergency Committee of the World Health Organization (WHO) noted the decreasing trend in Covid-related deaths, the decline in hospitalizations and intensive care unit admission, and the high levels of population immunity to SARS-CoV-2 (severe acute respiratory syndrome coronavirus 2).

WHO Director General Tedros Adhanom Ghebreyesus on May 5 concurred with the committee’s advice and determined that Covid-19 no longer constitutes a public health emergency of international concern. Ghebreyesus advised the transition to long-term management of the Covid-19 pandemic.

In May, Marcos said the country is already “on normal footing” after the WHO lifted the global state of public health emergency.

Let me end this piece by asking you readers: What is your reaction to this recent development? Do you think the lifting of the COVID-19 state of public health emergency will impact local societies around the country?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Better than Streaming: My first time in two whole years to watch a movie inside the local cinema

I finally did it! After two years of living with the COVID-19 crisis, I finally returned to the local cinema at Commercenter in Alabang recently where I saw The Batman on the big screen. The day was March 5 (Saturday) and it was a very notable experience for me personally and I can say that the theatrical experience is still better than watching movies via streaming.

To be very clear, it has been months since the cinemas all over Metro Manila reopened and as the months passed by, moviegoers have gradually returned in relation to what films were screened, what the local Alert Levels were and what health protocols were implemented. The reopening of cinemas went a long way since the 1st quarter of 2021 (for references click here, here, here and here) and the Philippine cinema industry as a whole is trying to recover what was lost over the past two years. At one point, the movie theaters employed over 300,000 employees nationwide.

On my way to watching The Batman at the cinema with my ticket!

Going back to my return to the local cinema, I want to make clear that currently the cinemas will only accept people who have been fully vaccinated (meaning two doses of most COVID-19 vaccine brands were injected) which is why vaccination cards/passes are required for verification BEFORE any ticket will be sold. As such, I showed to the theater ticket seller my vaccination card and eventually I was allowed to purchase a ticket for The Batman which was P320 (more than US$6). I should state that it was also there at the Commercenter cinema where I last saw a movie in 2020…just before the first lockdown happened.

More on rules, it has been declared already that food and drinks are prohibited in Commercenter’s cinemas and that moviegoers are to wear their masks on as they watch a movie. Again, the prohibition on food and drinks at the said cinema were in effect when I viewed The Batman on March 5. According to a March 9, 2022 report by the Manila Bulletin, some theaters allowed their moviegoers to have food while watching.

For transparency, these are the rules for you to see.

While having no food and drink was a bummer for me as a paying moviegoer, I decided to just let things be and focus strongly on the narrative of The Batman which has a running time of almost three hours! That being said, as the movie went on, I was compelled to really focus on the story, the details and the dialogue (note: I turned my smartphone off as soon as I sat down). I also realized something that movie theaters can instantly provide that streaming apps and the home-based theater cannot – complete privacy and immersion.

In other words, there no distractions from external forces (examples: smartphone updates through the Internet, in-home telephone ringing, a noisy neighbor, someone knocking on the door, the house doorbell ringing, a motorist driving a car with an overly loud sound outside the house, etc.) and as such I experienced this strong engagement in watching the Matt Reeves-directed Batman movie. I also noticed that not only does Colin Farrell looks truly unrecognizable as the new cinematic Penguin, there were two moments I noticed he sounded and spoke like Robert de Niro!

I should also state that there were several other moviegoers who occupied seats on rows behind and in front of me. Clearly the attendance of that very screening was below 50% which only reminds me that the pandemic is still ongoing here in the Philippines. Fortunately, everyone was well behaved and in-theater noise and distractions were non-existent.

After waiting until the very end to see the very short and cryptic end-credits scene, I finally left the cinema satisfied and entertained. I found The Batman a worthy movie to watch on the big screen but to judge its quality and emphasized my observations about it, I would do that in a possible movie review.

Nothing like looking at what films are being shown before you reach the ticket counter.

My return to watching a movie in the local cinema was a really interesting experience. It was also my first time in many years to watch a movie on the big screen without consuming any drink or food. Still, I got my money’s worth overall and I really hope that what I paid will keep helping not just Commercenter cinema but the entire movie theater industry to achieve economic recovery with the pandemic still ongoing. The more people who get fully vaccinated, and the more fully vaccinated people who get boosted, the better it will be for movie theaters in terms of qualified moviegoers.

When it comes to spending time inside Commercenter, be aware that the mall has really nice places to enjoy delicious meals before or after you watch a movie at their cinema. You love ramen and Japanese meals, go to Sigekiya Ramen. You want to try Greek cuisine? Visit Akrotiri. You like good food and wine? Visit The Black Pig.

To those of you reading this, if you have the means and if your local cinemas are allowed to operate, I encourage you to buy tickets and watch your desired movie on the big screen inside the cinema. I suggest you stop streaming temporarily and help the movie theaters achieve economic recovery from this pandemic. For The Batman, I say screw HBO Max and HBO Go!

Remember this: Streaming will NEVER match the grandeur and immersion of the cinema! The cinema is always better than streaming. What you pay for movie tickets will help not only the cinema operators and their respective employees, you will also help the local authorities by means of tax collection and keeping the local area in order.

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Thank you for reading. If you find this article engaging, please click the like button below and also please consider sharing this article to others. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me with a private message. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me on Twitter at  @HavenorFantasy as well as on Tumblr at https://carlocarrasco.tumblr.com/

Better than Streaming: Let’s help the local cinema industry recover from its massive loss

It’s been two days since cinemas around Metro Manila officially reopened which is a welcome move not because I personally want to watch movies on the big screen inside the theater but because the local cinema industry will contribute to the economic recovery of our nation from this ongoing COVID-19 crisis. That being said, I urge you readers – who got fully vaccinated locally – who love watching movies to take time out to support the local cinema operators and their employees by visiting their venues, buying tickets over the counter and watch movies on the big screen while following the local health protocols (note: local cinemas have invested a lot in making their venues safe and sanitized).

Be reminded that streaming will NEVER match the grandeur and immersion of the cinema! The cinema is always better than streaming. Movie venue choices aside, local moviegoers now have the opportunities to watch A Quiet Place Part II  and the big blockbuster Dune (2021).

Going back to the topic of economic recovery, there is no doubt that the COVID-19 crisis combined with all the restrictions imposed by the local, regional and nation authorities brought down the national economy in 2020 along with all the economic sectors and the employees. All of these also translate into a major loss of tax revenue for the local governments, provincial governments and the national government.

In the case of the local cinema industry, the shutdown of cinemas since the pandemic started in March 2020 resulted a huge, collective industry loss of revenue according to a BusinessWorld report. I’m talking about many BILLIONS of Pesos lost!

To put things in perspective, posted below is an excerpt of the BusinessWorld report. Some parts in boldface…

The cinema industry had P19 billion in foregone revenue from March 2020 to September this year, Film Development Council of the Philippines (FDCP) Chairperson Mary Liza Diño-Seguerra said in a Teams video interview.

The loss had ballooned to P21 billion as of Oct. 11, Charmaine N. Bauzon, president of Cinema Exhibitors Association of the Philippines, told PTV News.

Local government units, which charge 10% amusement tax per movie ticket, lost P1.09 million daily from the country’s more than a thousand movie screens, according to estimates by the National Tax Research Center.

“We earned P11.5 billion yearly from the box office [before the pandemic],” Ms. Seguerra said. “We sold about 52 million tickets each year.”

Cinema operators get 50% of ticket sales, while the other half goes to producers, who then give as much as a quarter to the distributor, who’s in charge of marketing and distributing the film to the public.

Last year, cinemas in areas under a more relaxed quarantine made a measly P327,000, Ms. Seguerra said.

Take note that before the pandemic started, the local cinema industry as a whole had a work force of 300,000 employees and those who lost their jobs and income really suffered. In the City of San Juan, the Manila Bulletin reported about the reopening of local cinemas there with Mayor Francis Zamora issuing statements and leading the inspection on the venues. Posted below is an excerpt from the Manila Bulletin article.

San Juan City Mayor Francis Zamora led the inspection of cinemas in the city starting with the Greenhills Promenade Cinema.

Zamora inspected the health and safety protocols of the cinema such as the disinfection process of the establishment and the procedure of buying the tickets, which can be done before entry to the cinema or online, new seating arrangements with strict physical distancing, and the guidelines of actual movie viewing under the new normal.

I know how Filipinos miss watching movies in silver screens which have been shut down for almost two years due to the pandemic, but now the long wait is over. With the approval of the IATF, we are allowing the opening of our cinemas in the city, provided that we take extra care and observe stringent protocols as we are still facing threats of COVID-19 despite the easing of restrictions to Alert Level 2,” Zamora said.

I want to personally make sure that our cinemas in San Juan will be safe for all of us, not only for the moviegoers but for the employees of these establishments as well,” he added.

During Alert Level 2, the operational capacity of several businesses has been increased to accommodate more customers. It has also eased down quarantine restrictions in various indoor establishments and recreational venues including movie houses and cinemas.

Under the Inter Agency Task Force (IATF) guidelines, cinemas can accommodate up to 50 percent of its maximum venue capacity, but only those who are fully vaccinated will be allowed entry into the cinemas.

For added insight, posted below are two news videos for your viewing…

Going back to choices of movies, be aware that opening soon locally in cinemas are Black Widow (November 17) and Shang-Chi and the Legend of the Ten Rings (November 24). For those who prefer Philippine movies, the Metro Manila Film Festival (MMFF) will return to cinemas next month!

Once I again, I urge you readers based in Metro Manila and in nearby provinces who got fully vaccinated to come out to support our local cinema operators and make a contribution to economic recovery as you enjoy watching on the big screen again.

Let me end this piece by asking you readers: Now that cinemas within Metro Manila have reopened, are you planning to revisit them and watch movies on the big screens anytime soon? Does Dune (2021) interest you a lot? When was the last time you saw a movie inside the movie theater? Do you realize that as a paying customer, what you pay helps not only movie producers and cinema operators but also their employees and the varied government units (that collect amusement taxes)?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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Thank you for reading. If you find this article engaging, please click the like button below and also please consider sharing this article to others. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me as well. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me at HavenorFantasy@twitter.com

For more South Metro Manila community news and developments, come back here soon. Also say NO to fake news, NO to irresponsible journalism, NO to misinformation, NO to plagiarists, NO to reckless publishers and NO to sinister propaganda when it comes to news and developments. For South Metro Manila community developments, member engagements, commerce and other relevant updates, join the growing South Metro Manila Facebook group at https://www.facebook.com/groups/342183059992673

If you wish to join a group of movie enthusiasts and talk about cinema, visit the Movie Fans Worldwide Facebook group at https://www.facebook.com/groups/322857711779576