In what is clearly a serious attempt by the Department of Tourism (DOT) to boost domestic tourism a lot, the new program Discover More To Love was recently launched with more than three thousand travel deals from varied hotels, tour operators and airlines, according to a news report by the Manila Standard.
To put things in perspective, posted below is an excerpt from the report of the Manila Standard. Some parts in boldface…
The Department of Tourism (DOT) launched a new campaign offering more than 3,000 travel deals from hotels, tour operators, and airlines to boost domestic travel during off-peak months and support local businesses.
The campaign, named “Discover More to Love,” runs from July to November 2026 to stimulate year-round travel, sustain bookings, preserve jobs, and strengthen local economies during the industry’s traditional lean period.
The initiative serves as an extension of the country’s official tourism brand, “Love the Philippines,” rather than a replacement.
Travelers can access discounts of up to 70 percent from more than 70 hotels and resorts through the Hotels Sales and Marketing Association. The campaign also features more than 250 nationwide travel packages alongside discounted fares from carriers Philippine Airlines, Cebu Pacific, AirAsia Philippines, and Sunlight Air.
Online platforms AirAsia MOVE and Klook are providing exclusive deals, while Mastercard offers special payment privileges for cardholders. Travelers can access the promotional room packages, staycation deals, dining credits, and flexible booking options directly through the department’s enhanced website at http://www.tourism.gov.ph.
Tourism Secretary Dita Angara-Mathay said the agency wants to evolve the initiative through feedback from travelers and industry partners.
Let me end this post by asking you readers: What is your reaction to this recent development? Do you support the DOT’s renewed focus on domestic tourism?
You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.
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