In the 2024 edition of the ASEAN Tourism Awards held recently in Laos, the Philippines won big as three cities and more than twenty stakeholders won honors, according to a Philippine News Agency (PNA) news article.
To put things in perspective, posted below is an excerpt from the PNA news report. Some parts in boldface…
Three cities and 21 tourism stakeholders from the Philippines have been recognized during the 2024 ASEAN Tourism Standard Awards in Vientiane, Laos.
The awarding ceremony was one of the activities in the ASEAN Tourism Forum 2024 which ran from Jan. 22 to 27, the Department of Tourism (DOT) said in a news release on Wednesday.
The cities of Baguio in Benguet, Ilagan in Isabela, and Tabuk in Kalinga were awarded as the ASEAN Clean Tourist City, the Department of Tourism
According to ASEAN Tourism Standards, these are the areas where the flow of visitors and where cultural, natural and/or man-made attractions exist.
Prime Properties Pearl Farm Beach Resort, Club Paradise Palawan, Bohol Beach Club, Seda Nuvali, and The Forest Lodge at Camp John Hay won the ASEAN Green Hotel Award.
This citation is given to hotel industry players whose operations are based on the achievement of sustainable tourism through environment-friendly principles, human resource development, resource consumption reduction, and local community involvement.
About 15 Philippine venues were given the ASEAN Meeting, Incentive, Convention, Exhibition (MICE) Venue Awards granted to physical spaces with quality facilities and impressive services, designed and provided for MICE activities with purposes for meetings, exhibitions, and events.
The major criteria for the awards encompass the standards of physical aspects, venue management, and people working within venues that competitively meet the requirements of MICE travelers. It is divided into three categories: room, exhibition venue, and event venue category.
Properties Bai Hotel Cebu, Clark Marriott Hotel, Hilton Clark Sun Valley Resort, Princesa Garden Island Resort & Spa, Seda Hotel Nuvali won the meeting room category; World Trade Center Metro Manila (Manila Exposition Complex), SMX Convention Center Manila, Cordillera Convention Hall by Baguio Country Club, Isabela Convention Center (ICON), and Iloilo Convention Center won the exhibition hall category; and Palacio del Sur by Marcian Group, Jpark Island Resort & Waterpark Cebu, Infinity Garden by Baguio Country Club, CAP-John Hay Trade and Cultural Center, Princesa Garden Island Resort and Spa by Modern Asia, Inc. were named as the winners for the event venue category.
Meantime, Palawan-based property Daluyon Beach and Mountain Resort was named as a lead partner for “Enchanting Gastronomical Sabang Delights, Beach Forest and Caves” under the ASEAN Sustainable Tourism Awards.
Tourism Secretary Christina Frasco said the winners made not only significant revenue contributions but also employed millions of Filipinos.
“These achievements reflect not only the excellence and dedication that you have put in with the development of tourism but also contribute significantly to the overall advancement and sustainability of the ASEAN tourism industry,” she said.
A total of 192 ASEAN Tourism Standards Awards were given to the member countries.
Let me end this piece by asking you readers: What is your reaction to this recent development? Are you delighted with the many awards the Philippines won at the ASEAN Tourism Awards? If you are running a local business that benefits from the inflow of tourists, does this development encourage you to move your business deeper into the tourism industry? Do you consider the Philippines more competitive with its Southeast Asian neighbors when it comes to tourism?
You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.
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