Antitrust notification for Robinsons’ full takeover of Ministop not needed according to Philippine Competition Commission (PCC)

If you have been living here in the Philippines, have you visited any branch of the Ministop chain of convenience stores lately? Did you notice that the term acquisition was more prominent recently in business news as of late mainly due to the Microsoft-Activision-Blizzard deal?

The point here is that another acquisition happening in the Philippines – Robinsons is set for a full takeover of Ministop (which itself is already majority owned by the said corporation) and an antitrust notification is not needed according to the Philippine Competition Commission (PCC). This was reported lately by GMA Network news.

To put things in perspective, posted below is an excerpt from the GMA news report. Some parts in boldface…

The Philippine Competition Commission (PCC) said Tuesday Robinsons Supermarket Corp. does not need to notify the antitrust watchdog of its full takeover of the Ministop franchise in the country as the company already has majority control over the convenience store franchise.

“Based on PCC’s merger rules, the Commission acknowledges that Robinsons’ current majority stake in Ministop already affords them control, and Robinsons is no longer required to notify the proposed acquisition to the antitrust commission,” the antitrust body said in a statement.

On Monday, Robinsons Supermarket —a wholly-owned subsidiary of Robinsons Retail Holdings Inc. (RRHI)— announced it will acquire the 40% share of Ministop Japan in Robinsons Convenience Stores Inc. (RCSI), effectively taking full ownership of the business.

RCSI is the exclusive franchisee of Ministop in the Philippines, with Robinsons Supermarket Corp. holding a 60% stake in the firm. It will continue to operate the stores with the Ministop brand, within a prescribed transition period agreed upon with the Japanese counterpart.

RRHI said the stores will continue to operate as Ministop until they are repurposed and appropriately rebranded, in consideration of its ready-to-eat offerings such as Uncle John’s Fried Chicken and Kariman.

The PCC said it received reports of Ministop Japan’s sale to Lotte, including its sale of its joint venture stake in the Philippines.

Nikkei Asia reported that the Japanese convenience store operator will sell its South Korean and Philippine businesses, after unloading a Chinese subsidiary in Qingdao.

The PCC, however, noted that it will look into Robinsons’ portfolio in the consumer retail sector which includes supermarkets, department stores, and community malls, among others.

Merger reviews are focused on the effects and changes of market behavior in the hands of new owners or stakeholders,” it said.

“This transaction may result in a change in ownership of a significant portion of equity but it is not likely to have an effect on the economic behavior of the target firm,” it added.

Let me end this piece by asking you readers: What do you think about this business development? If you are a regular customer of Ministop, what do you think will happen once the full takeover by Robinsons happens? Do you think that the quality of the customer service and store facilities will improve? When it comes to convenience store competition here in the Philippines, how do you rate Ministop with the likes of 7-Eleven, FamilyMart and Lawson? Are you personally attached to Ministop’s branch?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.

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FamilyMart now serving customers inside BF Homes subdivision

FamilyMart, a chain of convenience stores with presence in strategic locations in Metro Manila and some provinces, recently opened a brand-new branch inside BF Homes subdivision in Parañaque City. The new store is located just steps away from the corner of Aguirre Avenue and Gonzales street. Very near FamilyMart BF Homes (which is not located along Aguirre Avenue) are Vapor and the closed gate of the nearest enclave.

This is FamilyMart BF Homes.

On the Facebook page of FamilyMart BF Homes, a picture was posted showing the ribbon-cutting ceremony that took place on the afternoon of September 28. On that same picture post, it was announced that the convenience store will operate daily from 9AM to 7PM.

Having seen that social media post, I took the opportunity to go there, see the new store and buy myself a drink. Having visited the past FamilyMart branch (opened in 2013 outside of the subdivision but still part of Barangay BF Homes) that once operated along Presidents Avenue years prior, I wondered how much interior space the new store has for its customers.

After parking my vehicle, I paid attention to the signs on the entrance. I could not just go in because I had to complete an online registration form (for COVID-19 contact tracing and referencing) in order to enter (note: it would be great if the store starts using the StaySafe.ph system as an additional contact tracing option). After submitting my details online, a store employee opened the door and near him were the temperature scanner and the sanitizer.

Family Mart BF Homes has an interior set-up that resembles a local community pharmacy. There is a counter with the store employees behind it waiting to serve customers. On the other side of the counter, there was limited space for customers to move with and there were shelves of varied products (mostly consumable goods), a freezer containing ice cream products, as well as refrigerators containing drinks and a few ready-to-cook food items. Ultimately, I bought a Milo shake from them.

While driving along Aguirre Avenue, watch out for this corner sign to find FamilyMart BF Homes.

Having visited FamilyMart branches in Parañaque City (two), Muntinlupa City (two) and Makati City (two), I can say that FamilyMart BF Homes is easily the smallest branch I ever visited. Not a bad thing but notable. The store is ideal if you want to stop by, buy something to enjoy and move on to your next destination.

Regardless, FamilyMart BF Homes still has a lot to offer that other convenient stores cannot. If you love chicken, FamilyMart has FamiChicky and ChickyPops. If you want something unique to eat, try their pizza bar. If you can’t afford ramen at the restaurants, FamilyMart offers ramen that is friendly to your budget. For the beverage enthusiasts, the Iced Caramel Macchiato, Sakura Ichigo, Signature Hot Matcha and Iced Creamy Matcha should be tried.    

To know more about FamilyMart BF Homes (address: 75 Aguirre Avenue), visit their official Facebook page at https://www.facebook.com/fmbfhomes

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Thank you for reading. If you find this article engaging, please click the like button below and also please consider sharing this article to others. If you are looking for a copywriter to create content for your special project or business, check out my services and my portfolio. Feel free to contact me as well. Also please feel free to visit my Facebook page Author Carlo Carrasco and follow me at HavenorFantasy@twitter.com

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