Avengers: Endgame is all over the news and social media. It is breaking multiple box office records. Its high level of anticipation compelled many movie theater operators to adjust themselves to accommodate the moviegoers. Of course, there are these people who, for some reason, found it enjoyable to spoil the plot and surprise of the movie online.
And then there was another type of news about Endgame that caught my attention lately…..the piracy of the movie allegedly done by a cable TV company in Dipolog City.
According to a news release by Philippine News Agency (PNA), the company Orient Cable and Telecommunications, Inc. showed the Marvel Cinematic Universe movie which made a certain movie house to complain to the local police. Orient Cable stopped the showing of Endgame after the legal representatives of the movie house went to the police.
Even so, the movie house pushed through with filing a case against the cable TV company.
Apparently Orient Cable is liable for violating three Philippine laws. Republic Act Number 10088 (Anti-Camcording Act of 2010), Republic Act Number 8293 (Intellectual Property Code of the Philippines) and Republic Act Number 10175 (Cybercrime Prevention Act of 2012).
To put things clearly, showing the movie locally is clearly illegal given that Endgame is still brand new in cinemas. I doubt that the Walt Disney Company (parent company of Marvel Studios) gave Orient Cable special authority to show it. At the same time, showing the movie via cable TV is itself a way of spoiling the movie to members of the public.
This, of course, leads to questions…
- Who within Orient Cable had the capability (or connections) of getting a pirated copy of the movie and make adjustments to show it publicly?
- Where did the pirated copy come from?
- What could the company gain from showing Avengers: Endgame in pirated form?
- How is the financial health of Orient Cable and just how many paid subscribers do they have now?
According to the PNA report, Orient Cable remained silent about the issue as of April 26.
If any breakthrough happens, I’ll keep you readers updated.
For now, if you have not seen the movie yet and you really want to watch it, go for it while you still can! Spoilers are constantly spreading online and there are still many people who believe that spoiling the movie is a good thing (in fact, it is not).