Philippines PC sales of 2022 4th quarter falls down 48.9%

Were you able to buy a brand new laptop or desktop over the past six months? This question I asked because according to a news report by BusinessWorld, personal computer (PC) sales in the Philippines decreased by almost 49% in the 4th quarter of 2022. There is an ongoing downward trend that cannot be ignored.

To put things in perspective, posted below is an excerpt from the BusinessWorld news article. Some parts in boldface…

The personal computer (PC) market in the Philippines had 464,000 units in the fourth quarter of 2022, representing a 48.9% decrease compared to the same period the previous year, according to the International Data Corp. (IDC).

The PC market also declined 18.5% from the previous quarter.

The market declined across notebooks and desktops,” IDC Philippines Associate Market Analyst Jeeno Velasco said in a statement on Monday.

Household consumption was largely fulfilled and refocused on other spending activities geared toward the holiday season.

He also noted that macroeconomic pressures further drove inventory rationalization among vendors.

Top five PC companies in the Philippines during the quarter were Acer Group, Lenovo, HP Inc, ASUS, and Dell Technologies.

The commercial space has not bounced back, as reported by the market intelligence company, due to weakened government and enterprise sectors which declined 44.7% and 25.2% from the previous quarter, respectively.

It noted that the national government has not announced any major plans involving information technology spending, while the enterprise segment is more reluctant to procure more units due to its negative financial outlook.

“Demand for desktops and the influx of company workers required to report back to work should have increased shipments for the corporate sector, but this didn’t pan out,” Mr. Velasco said.

Let me end this piece by asking you readers: What is your reaction to this recent development? Do you think economic factors like high inflation, rising interest rates and a potential recession overseas will keep the local PC market down for the rest of the year?

You may answer in the comments below. If you prefer to answer privately, you may do so by sending me a direct message online.


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